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Three retail media experts discuss the unique advantages and challenges of this evolving market. The conversation was part of Insider's event, "A New Era of Retail Media," which took place on Tuesday, September 19. At a recent event hosted by Insider and presented by Snowflake, retail experts shared insights into how retail media is changing the advertising industry. Argyilan added that retail media is quickly gaining in popularity because of opportunities that didn't exist in other channels previously. But retail media is providing advertisers with opportunities to get more creative than the standard ad banner featuring a product.
Persons: Lauren Johnson, Kristi Argyilan, Glen Conybeare, Erin Foxworthy, Conybeare, that's, Argyilan, Foxworthy, That's, It's, it's Organizations: Retail Media, Service, Retail, Albertsons Media, IPG Media Brands, Snowflake Inc Locations: Wall, Silicon, Snowflake
On September 19, Insider is hosting "A New Era of Retail Media," a free virtual event at noon ET featuring speakers from Snowflake. Retail media experts will share skills and strategies brand owners can use to expand their advertising reach. Combining robust first-party data on shoppers, exclusive inventory, and engaging ad formats, retail media is now the third-largest digital channel in the world. Insider's virtual event, "A New Era of Retail Media'' presented by Snowflake, takes place on Tuesday, September 19, 2023, at noon ET. Speakers include:Kristi Argyilan - Senior Vice President, Albertsons Media CollectiveGlen Conybeare - Executive Lead, Retail Media, IPG MediabrandsErin Foxworthy - Industry Principal, Agencies & Advertisers, Snowflake Inc.We hope to see you there!
Persons: Snowflake, Lauren Johnson, Kristi Argyilan, IPG, Erin Foxworthy Organizations: Retail Media, Retail, Business, Service, Albertsons Media, Industry, Snowflake Inc Locations: Snowflake, Wall, Silicon
Maps of California show the perimeters of wildfire burns for every year between 2018 and 2022 (desktop version) or 2017 and 2022 (mobile version). The extent of acreage burned in 2022 is far less than what burned in 2021 and 2022, and looks more similar to what burned in 2019. 2018 2017 Camp fire 2022 2021 2020 McKinney fire 2020 was the state’s worst fire year on record. Wildfires have burned about 362,000 acres this year, compared to 2.5 million acres last year and a historic 4.3 million acres in 2020. Acres Burned by Wildfires in California A bar chart showing the total acres burned by California wildfires since 1987.
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