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☆ GM’s EV sales momentum is finally building as new vehicle lineup fills out
▼ + stars: | 2024-09-23 | by ( Michael Wayland | ) www.nbcnews.com time to read: +7 min

While GM has withdrawn most of its previously announced electric vehicle targets, the automaker believes its EV sales momentum is finally building thanks to an expanding lineup of all-electric vehicles — spanning a price range of roughly $35,000 to more than $300,000. GM sold nearly 21,000 EVs in the U.S. in July and August — almost matching its full second-quarter EV sales. GM’s EV sales through August were up about 70% compared with a year earlier. It still remained more than 20,000 units shy of Hyundai/Kia EV sales through last month. Growing EV lineupGrowing EV lineupGM currently offers eight “Ultium-based” EVs for consumers — referring to its electric vehicle architecture and battery technologies.

Persons: WARREN, Mary Barra, Elon Musk’s, ” Rory Harvey, “, ” Harvey, GM’s, Tesla, Harvey, ”, Stephanie Brinley, ” Brinley, EVs, ” “, ‘ Butts, Barra, carmaker Organizations: General Motors, Detroit, U.S, GM, Elon Musk’s carmaker, Hyundai, Kia, Ford, CNBC, Detroit automaker, Motor Intelligence, EV, P, ” Cox Automotive Locations: Mich, North America, U.S, Detroit, Barra, U.K, ”, EVs

☆ GM's EV sales momentum is finally building as new vehicle lineup fills out
▼ + stars: | 2024-09-23 | by ( Michael Wayland | ) www.cnbc.com time to read: +6 min

While GM has withdrawn most of its previously announced electric vehicle targets, the automaker believes its EV sales momentum is finally building thanks to an expanding lineup of all-electric vehicles – spanning a price range of roughly $35,000 to more than $300,000. EV sales data provided to CNBC by the Detroit automaker, which publicly reports sales quarterly, shows a notable increase for GM through August. GM sold nearly 21,000 EVs in the U.S. in July and August – almost matching its full second-quarter EV sales. GM's EV sales through August were up about 70% compared with a year earlier. It still remained more than 20,000 units shy of Hyundai/Kia EV sales through last month.

Persons: Mary Barra, Frederic J, Brown, Elon Musk's, Rory Harvey, Harvey, GM's, Tesla, Stephanie Brinley, Michael Wayland, Brinley, EVs, Scott Mlyn, Butts, Barra, carmaker Organizations: Cadillac, AFP, Getty, WARREN, General Motors, Detroit, U.S, GM, Elon Musk's carmaker, Hyundai, Kia, Ford, CNBC, Detroit automaker, Motor Intelligence, EV, P, Cox, Electric Locations: Los Angeles, Mich, North America, U.S, Detroit, Barra, U.K

☆ Why Ford believes its $1.9 billion shift in EV strategy is the right choice for the company
▼ + stars: | 2024-08-23 | by ( Michael Wayland | ) www.nbcnews.com time to read: +8 min

So it might surprise investors that the automaker believes its new path to profitability for electric vehicles will first be led by smaller, more affordable vehicles. “We’re quite convinced that the highest adoption rates for electric vehicles will be in the affordable segment on the lower size-end of the range,” he told CNBC on Thursday. Gjaja’s comments came a day after the automaker announced updates to its EV strategy that will cost up to $1.9 billion. Gjaja said the decision wasn’t taken lightly, especially the cancellation of the upcoming three-row vehicle, which Ford CEO Jim Farley and other executives had been touting as a game changer for several years. He said the Ford, in part, developed the skunkworks team to prove that Ford can compete against the Chinese automakers.

Persons: Marin Gjaja, We’re, “, Warren Buffett, Gjaja, Jim Farley, ” Farley, Ford, ” BofA’s John Murphy, John Lawler, Lawler, ” Gjaja, ” There’s, we’ve, ” Ford, Thursday, ” Organizations: DETROIT, Ford, CNBC, North America, EV, “, ICE, Wall Street, GM, General Motors Locations: U.S, Europe, North, California, China, ”

☆ Cadillac's new entry-level Optiq EV to start at $54,000
▼ + stars: | 2024-05-29 | by ( Michael Wayland | ) www.cnbc.com time to read: +1 min

DETROIT – General Motors' new entry-level 2025 Cadillac Optiq electric vehicle will start at $54,000, the company said Wednesday. The compact-sized crossover is set to be Cadillac's fourth electric vehicle when it goes on sale later this year. It follows the $59,000 Lyriq midsize crossover, the $300,000-plus bespoke Celestiq sedan and the upcoming $130,000 Escalade IQ SUV. The Optiq will be sold in 10 regions, including North America, China and Europe, where it debuted Wednesday at a new Cadillac showroom in Paris. It comes as automakers attempt to expand the appeal of EVs with less-expensive models following slower-than-expected sales for the emerging vehicles.

Persons: Cadillac, John Roth Organizations: DETROIT, Motors, EV, Cadillac Locations: North America, China, Europe, Paris

☆ 10 years in, GM CEO Mary Barra has built her legacy on change and crisis. 2024 will be no different
▼ + stars: | 2024-01-15 | by ( Michael Wayland | ) www.cnbc.com time to read: +12 min

In this article GM Follow your favorite stocks CREATE FREE ACCOUNTMary Barra, CEO of General Motors, at the New York Stock Exchange, Nov. 17, 2022. GM's EV sales last year totaled 75,883 units, or 2.9% of the company's overall sales. However, a vast majority of GM's EV sales were from its now-discontinued Chevrolet Bolt models. Mary Barra, GM chair and CEO, speaks during the unveiling of the Cadillac Celestiq electric sedan in Los Angeles, Oct. 17, 2022. General Motors CEO Mary Barra testifies during a House Energy and Commerce Committee hearing on Capitol Hill in Washington, April 1, 2014.

Persons: Mary Barra, Mary Barra's, Barra, She's, Tesla, Michelle Krebs, Warren Buffett's Berkshire, EVs hasn't, Frederic J, Brown, there's, Cruise, Cruise's, Jeff Kowalsky, Darryll Harrison Jr, Mary, Barra's, Dan Akerson, Dan Ammann, Mark Reuss, Steve Fecht, Stephanie Brinley, they've, Lyft, David Einhorn's, Einhorn Organizations: General Motors, New York Stock Exchange, NYSE DETROIT, Detroit, GM, Wall, U.S, EV, Cox Automotive, Warren Buffett's Berkshire Hathaway, —, Hyundai, Kia, Bolt, EVs, Cadillac, AFP, Getty, Honda Motor, Automotive Press Association, Bloomberg, Cruise, CNBC, GM Renaissance Center Global Headquarters, P Global Mobility, Apple, Google, Energy, Commerce, Capitol Locations: Los Angeles, North America, Barra, San Francisco, Detroit, Washington

☆ Cadillac unveils its new entry-level EV due to launch in 2024
▼ + stars: | 2023-11-19 | by ( Polly Thompson | ) www.businessinsider.com time to read: +2 min

The US carmaker Cadillac is expanding its electric vehicle portfolio. GM, which owns Cadillac, plans to become a fully electric company by 2035. The announcement comes as General Motors continues to ramp up electric vehicle production across all its major brands, including Chevrolet, Buick, and GMC. AdvertisementThe strikes, which were held in September and October of this year, cost General Motors $200 million a week, the BBC reported. EV demand has plateaued in the US auto market this year, as the wave of early-adopters dies out and the electric vehicles remain too expensive for the average buyer.

Persons: —, General Motors, Vince Sheehy Organizations: US, GM, Service, Cadillac, General Motors, General, Chevrolet, Buick, GMC, United Auto Workers, UAW, Motors, BBC, EV Locations: Washington, D.C

☆ Cadillac reveals its new entry-level EV, a compact crossover called the Optiq
▼ + stars: | 2023-11-17 | by ( Michael Wayland | ) www.cnbc.com time to read: +1 min

DETROIT – Cadillac's new entry-level electric vehicle will be a compact-sized crossover called Optiq, the company said Friday. The General Motors brand said the vehicle, which will be its fourth EV, will slot below the current entry-level Lyriq midsize crossover EV, which starts around $59,000. Cadillac declined to disclose pricing and other specifics of the 2025 Optiq, which is expected to go on sale in the U.S. as early as next year. A Cadillac spokesman confirmed Friday that the brand still plans to exclusively offer EVs by 2030, despite slower-than-expected demand for the vehicles. Its parent company, GM, subsequently set a target to exclusively offer EVs by 2035.

Organizations: DETROIT, General Motors, Cadillac, GM Locations: U.S, North America, China, Europe

☆ Exclusive: GM snatches key Tesla gigacasting supplier
▼ + stars: | 2023-11-15 | by ( Norihiko Shirouzu | ) www.reuters.com time to read: +7 min

Tesla and TEI President Oliver Johnson did not respond to requests for comment. The specialists use sand casting in a process called rapid prototyping to help validate Tesla's designs and engineering specifications for its giant molds quickly and cheaply. According to all four sources, TEI began helping Tesla around 2017 to develop the Model Y and is considered in the industry to be one of the world's top sand casting specialists. "TEI will remain its own business entity with GM as its parent company," GM said. Reuters was unable to determine whether Tesla was one of the several companies that bid for TEI.

Persons: Joe Biden, Jonathan Ernst, Tesla, TEI, Oliver Johnson, Ford F.N, Elon Musk, TEI's Johnson, James Womack, Womack, David Clarke Organizations: Motors, REUTERS, Equipment, General Motors, GM, Ford, Hyundai, Toyota, Chief, Tesla's, Celestiq, American Foundry Society, GM's Global Manufacturing, Reuters, SEAT, Tesla, Massachusetts Institute of Technology, Thomson Locations: Detroit , Michigan, U.S, , Texas, Britain, Germany, Japan, TEI, Livonia, Detroit

☆ Hang out with Team USA at the Paris Olympics? For deep-pocketed gifters, this extragant present is up for grabs
▼ + stars: | 2023-11-05 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +5 min

For $195,000, the two-day experience includes premiere seats to a performance at the Metropolitan Opera House.during American Ballet Theatre’s 2024 summer season in New York City. Join Team USA at the Paris Olympics in 2024 Neiman MarcusGet up, close and personal with Team USA at the 2024 summer Olympics in Paris for a hefty $210,000. This experience includes three nights in Paris, where the recipient will receive official Ralph Lauren Team USA clothing signed by Team USA athletes before attending the Olympic Games opening ceremony. It also include exclusive access to Team USA House to dine, celebrate, watch live broadcasts of the games and meet athletes. You’ll be taken through the design process with the Cadillac team and observe it in action at the Cadillac House and Artisan Center.

Persons: Neiman Marcus, Neiman Marcus ’, there’s, Rosalie O'Connor, Neiman Marcus Get, Ralph Lauren, Neiman Marcus Here’s, Carmen CELESTIQ, You’ll, Nina Magon, Neiman Marcus Who doesn’t, Maison Baccarat Organizations: New, New York CNN, American Ballet, Metropolitan Opera House, Metropolitan Opera, Disney, Walt Disney Animation Studios, USA, Paris Olympics, Team USA, Team USA House, Cadillac, Cadillac House, Artisan Center, Michelin, Cannes Film, Film, Ville de, University of Texas, Anderson Cancer Center, Foundation Locations: New York, Cannes, NYC, New York City, Burbank , California, Hollywood, Paris, Detroit, Milan, Indonesia, Bali, France

☆ Limited-edition 2025 Mustang GTD: 800+ horsepower and a $300,000 sticker
▼ + stars: | 2023-08-18 | by ( ) www.reuters.com time to read: +2 min

[1/5] The new 2025 Ford Mustang GTD, a $300,000 limited-edition performance car, is shown in this undated company handout photo released to Reuters on August 17, 2023. Ford Motor Company/Handout via REUTERS Acquire Licensing RightsAug 17 (Reuters) - Ford Motor (F.N) is joining rival General Motors in the U.S. supercar ranks with the launch of the 2025 Mustang GTD, a limited-edition, high-performance hot rod priced from $300,000. The Mustang GTD is loosely based on the 2024 Mustang coupe that is priced from around $31,000. But the Mustang GTD really has more in common with the new Mustang GT3 racecar that is expected to compete next year at the 24 Hours of Le Mans, one of the world's premier endurance races. A spokesperson would say only that GTD production will be "more than 50 cars."

Persons: Jim Farley, Aston Martin, James Bond, Farley, Ford's, Paul Lienert, Rosalba O'Brien Organizations: Reuters, Ford Motor Company, REUTERS Acquire, Ford, General Motors, U.S, Porsche, Benz, Aston Martin, British, Cadillac, Thomson Locations: Ontario, Warren , Michigan, Detroit

☆ 2025 Escalade IQ joins Cadillac’s growing all-electric family
▼ + stars: | 2023-08-09 | by ( Paul Lienert | ) www.reuters.com time to read: +2 min

The Escalade IQ borrows styling cues from the Celestiq, as well as its 55-inch panoramic display screen. Escalade IQ will overlap with and eventually replace the combustion-engine Escalade. The dimensions of the electric Escalade are close to those of the long-wheelbase Escalade ESV. The Escalade IQ is about three inches shorter, while the wheelbase is two inches longer. Cadillac has not provided a weight estimate for the Escalade IQ, but the current Escalade ESV weighs nearly three tons.

Persons: General Motors, We’ll, ” Cadillac, John Roth, Optiq, Roth, Today's Escalade, Paul Lienert, Bernadette Baum Organizations: General, Cadillac, GM, GMC, Thomson Locations: Detroit

☆ Here's a first look at GM's new all-electric Cadillac Escalade IQ, starting at $130,000
▼ + stars: | 2023-08-09 | by ( Michael Wayland | ) www.cnbc.com time to read: +6 min

GM President Mark Reuss during the reveal of the all-electric 2025 Cadillac Escalade IQ on Aug. 9, 2023 in New York City. Michael Wayland / CNBCThe Escalade IQ is the first – and most important – traditional Cadillac model to be released as an EV. 'It's American luxury'The Escalade IQ features a much smoother, more aerodynamic exterior than the current Escalade, with overall styling more similar to Cadillac's current EVs than its gas- and diesel-powered siblings. Powerful, fast chargingThe Escalade IQ will feature up to 750 horsepower and 785 pound-feet of torque with a performance "Velocity Max" mode. The Escalade IQ features a host of standard safety and convenience features, including GM's Super Cruise hands-free highway driving system and an available 40-speaker KG audio system.

Persons: Cadillac Escalade, Mark Reuss, Michael Wayland, It's, Reuss, haven't, Michael Simcoe, Tyson Jominy, Escalade, Mandi Damman Organizations: Cadillac, Motors, Detroit, GM, EV, CNBC, GMC Hummer, Chevrolet Silverado, Cruise, Arlington Assembly, Chevrolet, GMC Locations: New York City, Detroit, Texas

☆ Electric Cadillac Escalade to test GM's EV strategy, cash machine
▼ + stars: | 2023-08-08 | by ( Michael Wayland | ) www.cnbc.com time to read: +6 min

The Escalade IQ is the first – and most important – traditional Cadillac model to be released as an EV. The automaker plans to initially sell the new electric Escalade IQ alongside the current traditional models. A close-up of the illuminated front end of the electric Cadillac Escalade IQ, including a black crystal shield badge. CadillacA teaser video released by GM of the Escalade IQ appears to have more design elements similar to the automaker's Cadillac Lyriq and Cadillac Celestiq than the traditional Escalade. The first-generation Cadillac Escalade was produced from 1998 through 2000 by General Motors.

Persons: Escalade, Mary Barra, It's, Tyson Jominy, John Roth, Roth, Edmunds, Michael Simcoe, Steve Fecht, Rory Harvey, Wayne Cherry Organizations: Motors, GM, General Motors, Cadillac, CNBC, U.S, Auto, Benz, Ferrari, Lamborghini, Cadillac's, GM Tech Center, General Motors GM, GM North America, GMC Hummer, Chevrolet Silverado, Cruise, Arlington Assembly, Chevrolet, GMC, ICE Locations: New York City, Cadillac's U.S, U.S, Warren , Michigan, Detroit, Texas, Simcoe

☆ A key test for EV sales and the adoption curve is coming
▼ + stars: | 2023-07-30 | by ( Tim Mullaney | ) www.cnbc.com time to read: +10 min

The company says it will reach 400,000 cumulative units of EV production by early 2024 and that its EV business will reach profitability by 2025. "They have dozens of EV models over the next two to three years. watch nowAmong analysts who believe the stock is due for a bigger drop, expected EV sales disappointment is among the factors. But GM's EV plans come as Ford announced it is slowing down its plans to expand EV production to a 600,000 annual rate. "This will be the first year U.S. EV sales reach 1 million," Downey said.

Persons: Scott Mlyn, Brian Downey, Autotrader, Ford, Dan Ives, It's, they'll, Morgan Stanley, Adam Jonas, Mary Barra, Adam Jones, Colin Langan, Garrett Nelson, Chad Lyons, Lyons, Katie Minter, Rebecca Cook, Reuters Paul Jacobson, Jacobson, Ives, Downey, Tesla, Barra, they're, they've, Cox, Goodcarbadcar.net . Ford Organizations: Silverado, New York Auto Show, CNBC, General Motors, Cox Automotive, Kia, Porsche, Hyundai, Chevrolet Silverado, Wedbush Securities, Investors, GM, United Auto Workers union, Wall Street, Deutsche Bank, GMC Hummer EV, Chevy Silverado, GMC Sierra EV, Chevy Blazer, GMC, Blazers, Jaguar, Audi, North American, Reuters, EV, Cox, Ford's, Ford, Goodcarbadcar.net, Volkswagen, BMW – Locations: Detroit, Detroit , Michigan, U.S

☆ EV sales: Hyundai overtakes GM, but Tesla's U.S. dominance continues
▼ + stars: | 2023-07-07 | by ( Michael Wayland | ) www.cnbc.com time to read: +6 min

Meanwhile, Hyundai — including the Kia brand that's owned by the same parent company — increased its EV sales by roughly 11% during that time to 38,457 units. GM, which was second in EV sales through the first quarter, more than quadrupled electric car and truck sales to 36,322 units through June compared with a year earlier. And Volkswagen more than doubled EV sales to 26,538 units sold through June. Scott Mlyn | CNBCGM's EV sales thus far have been disappointing, especially when it comes to new models with the automaker's "Ultium" battery technologies. Correction: GM was second in EV sales through the first quarter of this year.

Persons: Brandon Bell, Tesla, Andrew Frick, hasn't, Elon Musk, Musk, disappoints Hyundai's, Randy Parker, we're, Parker, Scott Mlyn, Cadillac Lyriq, Mary Barra, Barra, It's, —, Phil LeBeau, Lora Kolodny Organizations: Getty, Hyundai Motor, General Motors, Motor Intelligence, Hyundai, Kia, GM, Ford Motor, EV, Ford, U.S, Automotive, Biden, Hyundai Motor America, New York Auto Show, CNBC, GMC Hummer, Cadillac, Chevrolet, Aspen Ideas, Chevrolet Silverado, Detroit Locations: Austin , Texas, U.S, Mexican, Texas, North America, South Korea

☆ GM will introduce an all-electric Cadillac Escalade 'IQ' later this year
▼ + stars: | 2023-05-22 | by ( Michael Wayland | ) www.cnbc.com time to read: +1 min

GM's first all-electric Cadillac Escalade will be called the "Escalade IQ," which continues Cadillac's EV naming strategy that so far includes the Lyriq crossover and upcoming Celestiq ultra-luxury sedan. DETROIT – General Motors on Monday confirmed plans to introduce an all-electric version of its flagship Cadillac Escalade later this year. An electric Escalade was expected, as the company plans to fully convert Cadillac into an electric vehicle brand by 2030. The Cadillac Escalade IQ is anticipated to utilize GM's Ultium battery cells, motors and technologies, which the automaker is using to power and underpin its next-generation EVs. But just because it's called an Escalade doesn't necessarily mean it'll be identical to the brand's iconic internal combustion engine-powered SUV.

☆ Geely's EV brand Zeekr jumps on the 'gigapress' bandwagon
▼ + stars: | 2023-04-27 | by ( Norihiko Shirouzu | ) www.reuters.com time to read: +5 min

REUTERS/Aly Song/File PhotoApril 27 (Reuters) - Geely's EV brand Zeekr is the latest to join a growing list of automakers that have turned to the "gigapress" die casting technique pioneered by Tesla to slash the cost of electric cars. "In the future, Zeekr will use giga-casting technology on more models," Jiang said. Metal and plastic die casting has long been used in manufacturing, but its application to large aluminium underbodies in carmaking is relatively new. The front and rear sections are then connected with large under-floor battery packs to form a three-piece EV chassis. 'MEGA-CASTING'Other automakers turning to large die casting include General Motors (GM.N), which is using the technology to help design its Cadillac Celestiq electric saloon.

☆ Ferrari CEO says Tesla's success was a 'wake up call' for the auto industry
▼ + stars: | 2023-02-13 | by ( Bianca Giacobone | ) www.businessinsider.com time to read: +2 min

Ferrari is an "emotional car" while Tesla is a "functional car," he said. Ferrari plans to unveil its first fully electric car in 2025, taking it to market in 2026. And Tesla certainly got things moving for the electrification of the automotive industry, Ferrari CEO Benedetto Vigna told Bloomberg. While investing in electric cars, it will "keep offering a mix of technology for as long as it's feasible. As "functional" electric cars, to use Vigna's words, become more and more popular, luxury automakers like Ferrari are getting ready to enter the market.

☆ Flying car by California startup Alef attracts early Tesla investor
▼ + stars: | 2022-10-20 | by ( Paul Lienert | ) www.reuters.com time to read: +3 min

Oct 19 (Reuters) - The concept of a flying car is not new - inventors have been trying to add wings to wheeled motor vehicles for decades, with only limited success. Jim Dukhovny, founder of Alef Aeronautics, hopes to change that equation. One feature that sets the Model A apart from earlier versions of flying cars is how it flies. Most other recent attempts by competitors resemble giant drones - and are not capable of wheeled travel on the ground. Alef estimates a driving range of 200 miles (322 km) and a flight range of 100 miles.

☆ A Facebook contractor describes what it's like working on the company's customer service front lines
▼ + stars: | 2022-10-20 | by ( Jordan Parker Erb | ) www.businessinsider.com time to read: +4 min

In a conversation with Insider, a Meta customer service agent working for third-party firm described what it's like to work with customers, from torrents of abuse to insomnia from the stress. Each day, she fields around 20 cases a day from organizations, businesses, celebrities, and creators who depend on Facebook and Instagram for their livelihoods. More than 200 Gopuff customer service workers were let go last week. On a podcast, Glenn Howerton said he was locked out of his Tesla when his key fob broke, and that he had a difficult time reaching customer service, saying that Tesla "lost a customer." Acquired a decade ago for $22 billion, WhatsApp has yet to become a big business for Facebook.

☆ Celestiq EV is GM’s most audacious Cadillac since Great Depression
▼ + stars: | 2022-10-18 | by ( Paul Lienert | ) www.reuters.com time to read: +2 min

Oct 17 (Reuters) - General Motors Co's (GM.N) Cadillac brand on Monday pulled the wraps off the Celestiq, a $300,000-plus flagship electric vehicle that is the brand's most audacious new model since the 1930 Cadillac Sixteen. Unlike the 16-cylinder roadster that was launched just months after the 1929 crash, the 2024 Celestiq has no monster gasoline engine under its long hood. Instead, it boasts twin electric motors producing 600 horsepower and a 111-kilowatt-hour battery pack shared with GM's Hummer EV. The Sixteen could be ordered in 1930 in several body styles, including roadster, coupe, sedan and limousine. The late historian Beverly Kimes noted that the 1930 Cadillac Sixteen Town Brougham was priced at just over $9,000, or roughly $163,500 in today's money.

☆ Cadillac's new $300,000 electric car comes with 5 screens, futuristic looks, and 300 miles of range — see the Celestiq
▼ + stars: | 2022-10-18 | by ( Tim Levin | ) www.businessinsider.com time to read: +3 min

The Cadillac Celestiq. The Cadillac Celestiq. The Cadillac Celestiq. The Cadillac Celestiq. The Cadillac Celestiq.

☆ GM tests limits of Cadillac’s brand power with $300,000 Celestiq electric car
▼ + stars: | 2022-10-17 | by ( Michael Wayland | ) www.cnbc.com time to read: +6 min

2024 Cadillac Celestiq CadillacDETROIT – Cadillac is testing the limits of its brand allure and pricing power with the 2024 Celestiq – a large, bespoke electric car that will start at more than $300,000. The vehicle – unveiled Monday night – launches the General Motors brand into the ultra-luxury segment against the likes of Bentley and Rolls-Royce. Executives say the vehicle is more about creating a "halo car" that helps burnish Cadillac's image, rather than fueling overall sales or profits. 2024 Cadillac Celestiq CadillacHarvey declined to discuss the vehicle's profit margins or whether the company plans to add additional hand-built models. Cadillac has not sold a hand-built vehicle for decades, but its crosstown rivals have offered such cars as custom performance models.

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