The Associated Press (AP) — YouTube is rolling out new rules for AI content, including a requirement that creators reveal whether they've used generative artificial intelligence to make realistic looking videos.
In a blog post Tuesday outlining a number of AI-related policy updates, YouTube said creators that don't disclose whether they've used AI tools to make “altered or synthetic” videos face penalties including having their content removed or suspension from the platform's revenue sharing program.
Viewers will be alerted to altered videos with labels, including prominent ones on the YouTube video player for sensitive topics.
YouTube’s privacy complaint process will be updated to allow requests for the removal of an AI-generated video that simulates an identifiable person, including their face or voice.
YouTube music partners such as record labels or distributors will be able to request the takedown of AI-generated music content “that mimics an artist’s unique singing or rapping voice.”
Persons:
” Jennifer Flannery O’Connor, Emily Moxley, YouTubers, ” O'Connor, Moxley, ”
Organizations:
Associated Press, YouTube, Google