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These publicists help bridge the gap between traditional media and the creator economy. They represent influencers on platforms like TikTok, YouTube, and Instagram. These high-profile influencers use PR professionals to help them craft their images and land them media appearances. In our fourth annual power list, Insider is spotlighting top publicists and PR pros working with creators on Instagram, TikTok, YouTube, and Twitch. We chose the PR professionals based on factors like their roles, responsibilities, and impact on their clients and the creator economy broadly.

For the fourth year, Insider is recognizing the top PR reps for influencers and content creators. These publicists help bridge the gap between traditional media and the creator economy. These high-profile influencers use PR professionals to help them craft their images and land them media appearances. In our fourth annual power list, Insider is spotlighting top publicists and PR pros working with creators on Instagram, TikTok, YouTube, and Twitch. We chose the PR professionals based on factors like their roles, responsibilities, and impact on their clients and the creator economy broadly.

☆ Ima Keithel: The world’s largest women-run market
▼ + stars: | 2023-04-24 | by ( ) edition.cnn.com time to read: +7 min

CNN —At first glance, Ima Keithel is much like any other market. Priya Kharaibam, for example, is the third generation of her family’s pottery traders at Ima Keithel, following on from her grandmother. The creation of Ima Keithel dates back to the 16th century Kangleipak Kingdom, when it began as a makeshift, open-air market for bartering crops. An overhead shot of a busy afternoon at Ima Keithel. We want to be responsible mothers.”These days Ima Keithel is a microcosm of Manipur’s egalitarian society.

☆ How to put your best travel foot forward for Earth Day 2023
▼ + stars: | 2023-04-22 | by ( Forrest Brown | ) edition.cnn.com time to read: +20 min

But you don’t have to totally cut out travel or stay super close to home to be a good planetary citizen. You need a city that’s dedicated to getting it right to best enjoy an urban biking vacation. Here, we've curated 30 of our favorite corners, including the Thu Bon River, which flows through central Vietnam. A maze of rivers and caves, the UNESCO World Centre is defined by its craggy limestone facades and jade green water. Bruno De Hogues/Photodisc/Getty Images Phong Nha-Ke Bang National Park: A UNESCO World Heritage, Phong Nha-Ke Bang National Park is heaven for spelunkers.

A youth, later identified as Martin, was asleep in the driver's seat of the parked vehicle when officers arrived, police said. One of the Park Police officers jumped into the back seat and yelled, "Police, don't move. Jade Mathis, an attorney for the Martin family, told the Washington Post that their initial reaction to the footage was tears that quickly turned to anger. The attorney said the family wants the officer who shot Martin to be identified, prosecuted and terminated. Reporting by Kanishka Singh in Washington; editing by Frank McGurty and Richard ChangOur Standards: The Thomson Reuters Trust Principles.

☆ Asia's 'best restaurants' list is out — and it's no surprise which country made the list 17 times
▼ + stars: | 2023-03-29 | by ( Goh Chiew Tong | ) www.cnbc.com time to read: +10 min

William Drew, director of content for Asia's 50 Best Restaurants, said Japan's strong performance is "no surprise." The top 50 restaurants in AsiaThis year commemorates the 10th anniversary of the "Asia's 50 Best Restaurants" list. Asia's top 50 restaurantsThe list of "Asia's 50 Best Restaurants" for 2023 are: 1. Ten restaurants that ranked among Asia's best 50 restaurants last year fell into the 51-100 ranking this year. Asia's 50 Best Restaurants 2023Labyrinth also rose 29 spots to No.11, winning the "Highest Climber" award.

☆ 4 strategies an influencer and creator coach used to grow her business to $380,000 in revenue last year
▼ + stars: | 2023-03-25 | by ( Nhari Djan | ) www.businessinsider.com time to read: +5 min

Jade Beason is a full-time content creator and creator coach who used to work in marketing. She earned roughly $380,000 in revenue in 2022 from her coaching business, brand deals, and more. Influencer and creator coach Jade Beason more than quadrupled her revenue in a year. In 2022, she grew her revenue to £312,000, or roughly $380,000, largely through her coaching programs and brand partnerships. Beason shared the four main strategies that helped her grow her business and revenue, which she details in her podcast:1.

☆ Explainer: The business of water: no one-size-fits-all approach
▼ + stars: | 2023-03-22 | by ( Isla Binnie | ) www.reuters.com time to read: +5 min

PUBLIC-PRIVATE PARTNERSHIPSA group of experts established by the Dutch government is proposing "Just Water Partnerships" in which development finance institutions would invest alongside private firms to improve water systems in lower-income countries. One of those, the Calvert Global Water Fund, tracks the performance of an index of companies that "are offering products or services that are part of a solution to global water challenges," said portfolio manager Jade Huang. "There is no one-size-fits-all approach that can help to approach the many aspects of dealing with water challenges," Huang added. Lance Coogan, who developed that concept for water price indexing, describes it as "the volume-weighted average of the actual water transactions that are taking place". How can you have those things without having the water price?"

The YouTube subscriber count has quickly become an outdated relic. YouTube shorts has lowered the barrier to entry, making it easier to gain subscribers. "Especially in the world of short-form content, where your viewers are one swipe away from moving onto someone else." Nearly every social platform, from YouTube to Facebook to TikTok, is still working to crack the code for monetizing short-form video well with advertising. Short-form video ad spending worldwide for 2022 to 2028, via Insider Intelligence.

☆ How to make $10,000 a month or more on OnlyFans, according to creators
▼ + stars: | 2023-03-21 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

From DMs to personalized content, here's how creators make $10,000 a month or more on OnlyFans. Ami Gan, the company's CEO, said in October 2022 that OnlyFans had paid out $10 billion to creators since its founding in 2016, and that the platform had over 2 million creators. Read more about how seven OnlyFans creators established their pricing strategiesDirect messaging: Some creators build their presence on OnlyFans based on the direct communication they establish with their fans and on connecting with them on a personal level through messaging. Promo "shoutouts": Creators rely on marketing tactics to get new customers, like buying and selling "shoutouts" from each other to advertise on OnlyFans and on other social-media platforms. How 6 OnlyFans creators built their incomes to over $10,000 per month:How 3 OnlyFans creators are making over $100,000 per month:

America's biggest retailers say organized retail crime has grown into a multibillion-dollar problem, but the effectiveness of their strategies to solve it and the validity of the data overall have come into question. However, the problem isn't as clear-cut as retailers and trade groups have made it seem. External retail crime accounts for only 37% of those losses, or about $35 billion, the NRF data shows. Still, law enforcement agencies and retailers insist organized retail crime remains an issue and said they stand behind their data. We see it every day in our stores," Scott Glenn, Home Depot's vice president of asset protection, told CNBC.

☆ Why retailers like Home Depot, CVS and Walgreens are spending billions on anti-theft technology
▼ + stars: | 2023-03-16 | by ( Jade Tungul | Tala Hadavi | ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailWhy retailers like Home Depot, CVS and Walgreens are spending billions on anti-theft technologyAccording to the NRF, retail shrink, which refers to inventory loss due to theft, unknown loss and administrative error, reached $94.5 billion in 2021, a 4% increase from the year prior. While retailers and trade associations depict a "shoplifting epidemic," criminologists and civil rights advocates worry the story is more nuanced. They point out, among other things, that retail shrink is difficult to track, and of the data available, the methodology is inconsistent.

☆ I got a sleep consultation for my insomnia: 3 things I learned
▼ + stars: | 2023-03-15 | by ( Renée Onque | ) www.cnbc.com time to read: +4 min

I spoke to Jade Wu, behavioral sleep medicine specialist and sleep advisor for Mattress Firm, who led me through an hour-long sleep consultation, designed to help me get to the root of my sleepless nights. "We have a sleep drive, which is like your hunger for sleep. "So if you're awake for long enough, you're saving up sleep drive points throughout the day, almost like a piggy bank. But, wearing blue light glasses throughout the day isn't necessary for most people, and could actually affect sleep, says Wu. Jade Wu Behavioral sleep medicine specialist and sleep advisor for Mattress Firm"The thing is we actually do want blue light during the day," she says.

☆ 9 ways creators and influencers are using ChatGPT, from writing video hooks to drafting emails to brands
▼ + stars: | 2023-03-13 | by ( Marta Biino | ) www.businessinsider.com time to read: +2 min

Since then, some creators have been using it to make content creation easier and faster. Here are 9 ways creators are leveraging ChatGPT, from finding content ideas to drafting emails. Arujo is one of hundreds of millions of users who have tried their hand at using ChatGPT. "It's very accurate to what I've seen before," said creator Jade Darmawangsa, who used ChatGPT to help with putting together an NDA. Here are 9 ways creators say ChatGPT has helped them:

☆ A look inside a $22.5 million Miami condo with insane luxury amenities
▼ + stars: | 2023-03-09 | by ( Ray Parisi | ) www.cnbc.com time to read: +12 min

Turnberry Ocean Club ResidencesInside the Sky Club's fitness center where the treadmills come with impressive views. Turnberry Ocean Club ResidencesOutdoor sunset lounge Turnberry Ocean Club ResidencesAlso up on 32nd floor is a so-called dog retreat where lucky pooches can take in the ocean views and relieve themselves. Turnberry Ocean Club Residences / Leo DiazThe kitchen includes three islands and comes equipped with custom Italian-made cabinetry and high-end German appliances. A rendering of one of the Turnberry Ocean Club Residences' beach front cabanas. Turnberry Ocean Club Residences

☆ 9 ways content creators are using ChatGPT, from writing hooks for videos to email drafting
▼ + stars: | 2023-03-08 | by ( Marta Biino | ) www.businessinsider.com time to read: +2 min

☆ Risk isn't fully priced into commercial REITs, says KBW's Jade Rahmani
▼ + stars: | 2023-03-08 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailRisk isn't fully priced into commercial REITs, says KBW's Jade RahmaniJade Rahmani, KBW commercial real estate analyst, joins 'The Exchange' to discuss the fall in commercial real estate and his outlook for the sector.

☆ 2 Republican leaders pushing for anti-drag laws have dressed in what could be considered drag based on the bill texts' definition
▼ + stars: | 2023-03-02 | by ( Lloyd Lee | ) www.businessinsider.com time to read: +4 min

Both Republican leaders have previously dressed in drag — based on their bills' definition of the word. The Tennessee bill does not include the term "drag" but suggests "male or female impersonators" as one type of entertainment that is "harmful to minors." Schatzline similarly responded on Twitter that his performance was not a "sexually explicit drag show." Yah, that's not a sexually explicit drag show… lol y'all will twist ANYTHING," he tweeted on Monday. Bella DuBalle, a Memphis-based drag queen, previously spoke to Insider about the Tennessee bill and the rise in legislation that associates drag performances with sexually explicit acts.

☆ Say No to the Dress: Why Women Are Trading Gowns for Wedding Suits
▼ + stars: | 2023-02-24 | by ( Ann Binlot | ) www.wsj.com time to read: +1 min

ON MAY 12, 1971, Nicaraguan socialite Bianca Pérez-Mora Macías married Rolling Stones frontman Mick Jagger in a shotgun wedding in Saint-Tropez. (Bianca was four months pregnant with their daughter Jade.) Not only did she wed one of the era’s biggest heartthrobs, she shunned froufrou wedding gowns and opted for a risqué white suit by Yves Saint Laurent. While the outfit might not provoke comment now, it did then—in part because Ms. Jagger wore nothing beneath the plunging jacket. Ms. Müller suggested that Ms. Jagger’s suit might have been an offshoot of the late Saint Laurent’s subversive spring 1971 couture collection.

☆ Bats that help make tequila are endangered. Here's how climate change is coming for your margarita.
▼ + stars: | 2023-02-23 | by ( Aidan Pollard | ) www.businessinsider.com time to read: +3 min

The Mexican long-nosed bat is a key pollinator for the plant used to make tequila. The Mexican long-nosed bat, key to growing Weber Azul, is facing extinction. Native to Mexico and the Southeastern US, the Mexican long-nosed bat migrates between the two regions annually, according to New Mexico radio station KRQE. In the US, the bat is facing a lack of habitat, roost sites, and food, according to the US Fish and Wildlife Service. To combat the threats facing the long-nosed bat, the Fish and Wildlife Service released a draft plan last month to save the endangered species.

☆ Putin took a swipe at oligarchs who have fled abroad, while asking them to come back and invest in Russia
▼ + stars: | 2023-02-21 | by ( Mia Jankowicz | ) www.businessinsider.com time to read: +3 min

Putin aimed a jab at Russian oligarchs living abroad in his state-of-the-nation speech on Tuesday. He pointed out how Western sanctions have hurt them, and said they should now invest in Russia. The annual state-of-the-nation address is a tool to shore up domestic political support and assert Russia's place in world affairs. "It's like 'you've got no friends, you might as well get on board,'" McGlynn said to describe Putin's line of attack. McGlynn also says that there are no Russian oligarchs left "because 'oligarchs' suggests that [these] people have influence like they did in the 1990s.

China's e-commerce market was valued at $2 trillion in 2022, according to GlobalData, and the country also has a rapidly growing middle class, making it an attractive market for American companies. Amazon entered the China market in 2004 through a $75 million acquisition of Joyo.com, an online book and media seller. The joint venture rebranded to Amazon China at the domain Amazon.cn in 2011. Between 2011 and 2012, Amazon's market share hovered at approximately 15%, but it later plunged to less than 1% by 2019, according to iResearch. Amazon officially closed its China online marketplace in July 2019.

☆ Amazon Marketplace failed in China. Here's why
▼ + stars: | 2023-02-02 | by ( Jade Tungul | Tala Hadavi | ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailAmazon Marketplace failed in China. Here's whyAmazon debuted in China in 2004 by acquiring Joyo.com, an online media seller, for $75 million. Amazon pushed its e-reader and tablet product offerings, but China's complex regulatory approval delayed their debut. In 2012, Amazon's market share held at around 15%, but it later plunged to less than 1%, according to iResearch. Amazon officially closed its China marketplace in 2019.

☆ Australia aims for bigger fines a week into Outback hunt for radioactive capsule
▼ + stars: | 2023-02-01 | by ( ) www.reuters.com time to read: +3 min

[1/3] Members of the Incident Management Team coordinate the search for a radioactive capsule that was lost in transit by a contractor hired by Rio Tinto, at the Emergency Services Complex in Cockburn, Australia, in this undated handout photo. Department of Fire and Emergency Services/Handout via REUTERSSYDNEY, Feb 1 (Reuters) - Authorities in Australia will review laws that penalise the mishandling of radioactive material with a A$1,000 ($707) fine as a search for a hazardous capsule lost in the Outback enters a seventh day. The penalty for failing to safely handle radioactive substances is A$1,000 and A$50 per day the offence continues, according to state legislation from 1975. The silver capsule, 6 mm in diameter and 8 mm long, contains Caesium-137 which emits radiation equal to 10 X-rays per hour. Authorities suspect vibrations on the bumpy road loosened screws and a bolt on the gauge letting the capsule fall out.

☆ Gen Z job hunters are more worried about a company's reputation than layoffs, survey says
▼ + stars: | 2023-01-26 | by ( Aaron Mcdade | ) www.businessinsider.com time to read: +4 min

A recent study from Adobe surveyed over 1,000 college students and recent graduates about the job market. The survey was conducted in December, before recent layoffs by tech and media companies like Google, Amazon, and others. But layoffs still seem to be less of a concern to Gen Z, defined as those born in the late 90s onward. Instead, working for a company with a cause and work-life balance are priorities for Gen Z applicants, she said. Willett emphasized that, no matter the company's size, most Gen Z workers are looking for "engaged employers who care."

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