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☆ Twitter X logo: Elon Musk rebrands social media platform
▼ + stars: | 2023-07-24 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +4 min

New York CNN —In a radical rebranding, Twitter owner Elon Musk has replaced Twitter’s iconic bird logo with X.Musk made the shock announcement of his plans early Sunday. “Interim X logo goes live later today,” he wrote, shortly before sharing a photo of Twitter’s headquarters lit up by a giant new X. Increasing the pressure, earlier this month rival social media platform Threads launched from Facebook (FB) parent Meta. Twitter had 238 million active users prior to being taken private by Musk in October 2022. Musk explained his approach to free speech by saying: “Is someone you don’t like allowed to say something you don’t like?

Persons: Elon Musk, Musk, X.com, ”, “ adieu, Mary ”, Twitter's, David Odisho, Linda Yaccarino, Twitter, Mills, Adam Mosseri Organizations: New, New York CNN, Twitter, Facebook, SpaceX, Tesla, Defamation League, Free Press, GLAAD, Meta Locations: New York, Twitter's San Francisco

☆ 'Android's now better than iOS': Instagram boss weighs in on the age-old iPhone vs. Android debate
▼ + stars: | 2023-07-23 | by ( Haley Tenore | ) www.businessinsider.com time to read: +3 min

Instagram head Adam Mosseri said Android is "now better" than Apple's iOS. Which is better: iPhone or Android? "Android's now better than iOS," Mosseri posted on Threads in response to tech YouTuber Marques Brownlee, aka MKBHD, who had asked for people's best tech "hot takes." Both Android and iOS have been wildly successful since the introduction of the first iPhone and Android phones in 2007 and 2008, respectively. As of the first quarter of 2023, Apple held an estimated 52% US smartphone market share, with Samsung the runner-up with a 27% share.

Persons: Adam Mosseri, YouTuber Marques Brownlee, reigniting, Android's, Mosseri, Marques Brownlee, MKBHD, Apple hasn't, Sameer Samat Organizations: Android, Morning, iOS, Meta, Counterpoint Research, Apple, Samsung, Google, Lenovo

☆ Why Threads will never be the new Twitter
▼ + stars: | 2023-07-23 | by ( Paris Marx | ) www.businessinsider.com time to read: +12 min

While Twitter became popular as a place to stay informed and get access to critical information, Meta wants Threads to be a hangout space for lifestyle brands and influencers. Enter: ThreadsIn a Threads post, Mosseri said that the company's goal "isn't to replace Twitter" but "to create a public square for communities on Instagram that never really embraced Twitter and for communities on Twitter (and other platforms) that are interested in a less angry place for conversations." In other words, Threads isn't targeting the entire Twitter user base, just a segment of it. On some level, Threads' aversion to Twitter's free-flowing conversation makes sense — discourse on Twitter can get pretty toxic. In its bid for a cash-cow app, Threads is foregoing everything that made Twitter special — no political debate, no train updates, no crowdsourcing breaking news.

Persons: Mark Zuckerberg's, Adam Mosseri, Meta isn't, Donald Trump, —, Mosseri, Meta, Musk, it's, Jennifer S, that's, Paris Marx Organizations: Meta, Elon, Twitter, Facebook, Google, Transportation Locations: Australia, Canada, California, Paris

☆ Why Zuckerberg's Threads App Will Never Be the New Twitter
▼ + stars: | 2023-07-23 | by ( Paris Marx | ) www.businessinsider.com time to read: +12 min

Threads, the newest social-media app from Meta, rocketed past 100 million users less than a week after it went live. The app has since been hailed as the Twitter replacement people have been clamoring for since Elon Musk's takeover — and bungling — of the platform. That's because Meta isn't trying to fill the shoes of its competitor. In other words, Threads isn't targeting the entire Twitter user base, just a segment of it. In its bid for a cash-cow app, Threads is foregoing everything that made Twitter special — no political debate, no train updates, no crowdsourcing breaking news.

☆ After creators flocked to Instagram Threads, Meta's challenge is to keep them from fleeing
▼ + stars: | 2023-07-21 | by ( Jonathan Vanian | ) www.cnbc.com time to read: +11 min

The one major app that's eluded him: Twitter. Threads skyrocketed out of the gate in large part because it was easy for existing Instagram users to create accounts on the new messaging service and connect with their established following. watch nowCurrently, Threads users are unable to search for topics or hashtags that represent hot topics. That could entice some people to use Twitter over Threads, said Tameka Bazile, who works in artist relations and marketing at Time. Like with Threads, creators will wait to see how Twitter works for their peers before "spending much more time making content there," Kaletsky said.

Persons: Jaap Arriens, Brian Moller, Prince, he's, Moller, It's, Elon, Mark Zuckerberg pounced, He's, Caspar Lee, There's, Lee, Adam Mosseri, Jack Whitehall, Musk, Thilina, Marcel Floruss, Floruss, Floruss isn't, Chas Lacaillade, Lacaillade, Tameka Bazile, Bazile, they've, Twitter hasn't, Brendan Gahan, Mekanism, Gahan, Sasha Kaletsky, Kaletsky, Jack Appleby, Appleby, Zuckerberg, Elon Musk, Gary Vaynerchuk Organizations: Nurphoto, Getty, YouTube, Twitter, Meta, Instagram, Rocket, Ventures, LinkedIn

[1/2] Miniatures of people with computers are seen in front of North Korea flag in this illustration taken July 19, 2023. North Korea has previously denied organizing digital currency heists, despite voluminous evidence - including U.N. reports - to the contrary. “North Korea in my opinion is really stepping up their game,” said Hegel, who works for U.S. firm SentinelOne. The cybersecurity-focused podcast Risky Business earlier this week cited two sources as saying that North Korea was a suspect in the intrusion. "I don't think this is the last we'll see of North Korean supply chain attacks this year," he said.

Persons: Dado Ruvic, ”, JumpCloud, CrowdStrike, Adam Meyers, Tom Hegel, wasn't, Hegel, cryptocurrency, Chainalysis, CrowdStrike's Meyers, Christopher Bing, Raphael Satter, James Pearson, Michelle Nichols, Anna Driver, Bernadette Baum Organizations: REUTERS, WASHINGTON, American IT, Reuters, CrowdStrike Holdings, North, United Nations, U.S, FBI, Thomson Locations: North Korea, Korean, American, Louisville , Colorado, North Korean, New York, Korea, “ North Korea, The U.S, Washington, London

☆ Threads use is down to about 6 minutes a day — plummeting from 21 minutes when it first launched
▼ + stars: | 2023-07-19 | by ( Gabriel Rivera | ) www.businessinsider.com time to read: +3 min

Users are only spending 6 minutes on the app a day — down from 21 minutes, according to Similarweb data. Threads is losing daily users just as fast as it gained them. On July 7, two days after the app's launch, users were on Threads for around 21 minutes a day on average. In a Threads post, Cameron Roth, a software engineer for Instagram and Threads, announced a slate of new bug fixes and upgrades to the platform's feed and follow features. Mosseri echoed Zuckerberg's early enthusiasm in a Saturday Threads post, also sent to Insider by a Meta spokesperson.

Persons: Elon, Meta, Adam Mosseri, Mark Zuckerberg, Mosseri, Cameron Roth Organizations: Meta, Twitter Locations: Similarweb

☆ Threads now has ‘tens of millions’ of daily users. But its honeymoon phase may be over
▼ + stars: | 2023-07-19 | by ( Clare Duffy | ) edition.cnn.com time to read: +5 min

After surpassing 100 million user sign-ups in less than a week, user engagement on Threads has slowed. Threads daily active users fell from 49 million on July 7, two days after its launch, to 23.6 million users last Friday, according to a report published this week by web traffic analysis firm Similarweb. “I’m very optimistic about how the Threads community is coming together,” Meta CEO Mark Zuckerberg said in a post on the platform Monday. “We’re clearly way out over our skis on this,” Mosseri said in a Threads post the week of the app’s launch. Threads could be a way for Meta to eke additional engagement time out of its massive existing user base.

Persons: It’s, “, Mark Zuckerberg, who’s, Adam Mosseri, ” Mosseri, Mosseri, ” Meta, Elon Musk, ”, Ali Mogharabi, Musk, Scott Kessler, ” Kessler Organizations: New, New York CNN, Meta, Twitter, ”, ” Morningstar Locations: New York

☆ Mark Zuckerberg says tens of millions of people are returning to use Threads every day
▼ + stars: | 2023-07-18 | by ( Hasan Chowdhury | ) www.businessinsider.com time to read: +2 min

Mark Zuckerberg said he was very optimistic about the growth of the community on Threads. Mark Zuckerberg says "tens of millions" of people are returning to use Threads daily almost two weeks after the launch of the Twitter rival. In a Threads post on Monday, the Meta boss said he was "very optimistic about how the Threads community is coming together." "It'll take time to stabilize, but once we nail that then we'll focus on growing the community," Zuckerberg wrote. The comments from Zuckerberg come as his rivalry with Elon Musk and Twitter intensifies since the launch of Threads.

Persons: Mark Zuckerberg, Zuckerberg, Elon Musk, Musk, Instagram, Adam Mosseri, Meta Organizations: Elon, Twitter

☆ You may have downloaded the wrong Threads. A four-year-old app with the same name has seen a surge in popularity since Instagram launched its Twitter clone.
▼ + stars: | 2023-07-18 | by ( Gabriel Rivera | ) www.businessinsider.com time to read: +3 min

Earlier this month, Meta launched its Twitter-like app Threads, which already has over 100 million users. The "other" Threads has added disclaimers to its website and on the App Store. If you accidentally downloaded the wrong Threads app, you're not alone. Meta launched its wannabe "Twitter Killer" app, which it calls Threads, earlier this month, prompting millions of people to rush to the App Store. But it's not the only app that's growing: Some people appear to have downloaded the wrong Threads app.

Persons: Mark Zuckerberg, Adam Mosseri, it's, Threads.com, haven't, Rousseau Kazi, he's, Meta, Kazi, Zuckerberg, Mosseri Organizations: Meta, TechCrunch, Google, Big Tech, Elon, Facebook Locations: Data.ai, Spain, Italy, Germany

☆ Elon Musk calls Threads' rate limit 'oppressive' as the Meta competitor added restrictions weeks after Twitter limited users to seeing 600 posts per day
▼ + stars: | 2023-07-18 | by ( Pete Syme | ) www.businessinsider.com time to read: +2 min

Meta executive Adam Mosseri said Threads would get "tighter on things like rate limits." Elon Musk says Threads' introduction of rate limits "seems oppressive," even though Twitter added similar restrictions two weeks earlier. And a few hours later, Musk was poking fun at the move — replying to a ten-day-old tweet showing Threads' rate limits in action. On July 1, thousands of Twitter users were affected by a similar change in policy, which appeared to be more wide-ranging. He also replied to a screenshot of Mosseri's post about rate limits, laughing and calling it a copycat.

Persons: Adam Mosseri, Elon Musk, Musk, Mosseri, It's, Meta, Twitter Organizations: Twitter

☆ Twitter's new rivals suffer similar problems: Threads to use rate limits due to spam and Bluesky missed racist slurs
▼ + stars: | 2023-07-17 | by ( Alistair Barr | ) www.businessinsider.com time to read: +3 min

Meta's Threads will use rate limits to tackle an increase in spam. "Spam attacks have picked up so we're going to have to get tighter on things like rate limits, which is going to mean more unintentionally limiting active people (false positives). Twitter users howled their disapproval and many commentators said the spam reasoning was bogus. "I seem to waste half my time blocking bots pushing gambling and crypto sites," one Threads user posted, following Mosseri's update. On Sunday, Mashable reported that Bluesky users protested after several accounts used racial slurs in their usernames because the platform failed to block the ability for users to register such names.

Persons: Elon Musk, Adam Mosseri, Musk, It's, Bluesky Organizations: Twitter, Mashable

☆ Mark Zuckerberg needs to better moderate Threads or it'll 'become as toxic as Twitter,' civil rights groups warn
▼ + stars: | 2023-07-14 | by ( Grace Eliza Goodwin | ) www.businessinsider.com time to read: +2 min

Civil rights groups warn that Threads will "become as toxic as Twitter" without better moderation. In a letter, the groups urged Mark Zuckerberg to implement more rigorous moderation standards. Meta CEO Mark Zuckerberg needs to better moderate his new Threads platform, or it could "become as toxic as Twitter," civil rights, digital justice, and pro-democracy groups warned in an open letter to Zuckerberg and the head of Instagram, Adam Mosseri. "Meta must implement basic moderation safeguards on Threads now or the platform will become as toxic as Twitter," Nora Benavidez, senior counsel at Free Press, said in a press release about the letter. The civil rights groups also accused Meta of "purposefully not extending Instagram's fact-checking program to the platform and capitulating to bad actors."

Persons: Mark Zuckerberg, Zuckerberg, Instagram, Adam Mosseri, America —, Nora Benavidez Organizations: Free Press, Tech, Media Matters, America, Meta

☆ Read a leaked 13-page document Instagram is sending creators about Threads that reveals upcoming features
▼ + stars: | 2023-07-14 | by ( Sydney Bradley | Amanda Perelli | ) www.businessinsider.com time to read: +2 min

Instagram's new app, Threads, already has more than 100 million users. Insider is sharing the 13-page document Instagram is sending to some creators explaining the app and upcoming features. The 13-page document shared with Insider specifically names three updates coming to trends and topics, search, and messaging. The document shared with content creators and talent managers hints that integration with Mastodon should be coming soon. Here's a look at the exclusive 13-page document:

Persons: Instagram, Lia Haberman, Adam Mosseri, Mosseri, We're, Meta Organizations: Meta, UCLA, ActivityPub

☆ US officials worry about ‘chilling effect’ on combating election disinformation after order limiting Biden administration contact with social platforms
▼ + stars: | 2023-07-14 | by ( Brian Fung Sean Lyngaas | Brian Fung | Sean Lyngaas | ) edition.cnn.com time to read: +13 min

The resulting uncertainty, they say, risks slowing the government and social media companies’ ability to respond to election-related disinformation that appears on tech platforms. Last week, the State Department canceled a routine meeting on election security with Facebook, according to a person familiar with the matter. On Wednesday, FBI Director Christopher Wray defended the close contacts between the US government and the social media companies. The injunction does contain some exceptions allowing more limited contact between affected agencies and social media companies. “Well, the government doesn’t necessarily have those capabilities to do that back-end work that the social media companies do.

Persons: Biden, ”, Chris Krebs, Krebs, Katie Harbath, Donald Trump, Christopher Wray, ” Wray, Trump, Harbath, Yoel Roth, Twitter’s, Gowri Ramachandran, “, ” Ramachandran, they’re, Ramachandran, Russia’s, ” Harbath, you’re, ’, Evelyn Douek, Jocelyn Benson, ” Benson, Adam Mosseri, Meta, ’ ”, Nick Clegg, Donie O’Sullivan Organizations: Washington CNN, Infrastructure Security Agency, CNN, State Department, Facebook, Justice Department, FBI, of Homeland Security, Health, Human Services, Twitter, “, Senate Intelligence, Department of Homeland Security, National Intelligence, Big Tech, Brennan Center for Justice, New York University, Stanford Law School, Meta, YouTube, Meta Global Locations: Louisiana, Missouri, State, Michigan

It can boost security, especially for small organizations that lack the resources to run their own IT or security departments. But competitors squeezed by Microsoft's security offering are sounding the alarm over how wide swaths of industry and government were effectively putting all their eggs in one basket. Adair said he understood that Microsoft wanted to make money from its premium security product. He noted that the hackers - which Microsoft nicknames Storm-0558 - were caught only because someone at the State Department with access to Microsoft's top-of-the-line logging noticed an anomaly in their forensic data. "Having Microsoft further empower customers and security companies so they can work together is probably the best way," Adair said.

Persons: Steven, Adair, Gina Raimondo, Microsoft, Ron Wyden, Redmond, Adam Meyers, CrowdStrike, Raphael Satter, Matthew Lewis Organizations: Microsoft, NASA, Reuters, U.S, State Department, Storm, Thomson Locations: cyberdefense, U.S, Washington

Instagram's headcount is looking a bit smaller after layoffs, but it has a hit new app in Threads. Insider is highlighting 14 top executives at Instagram in 2023. Instagram's partnerships org, which handles relationships with public figures, creators, and brands, is also in for a massive overhaul, after cuts in May slashed many roles. Charles Porch will continue to lead Instagram's partnerships team as VP. Insider has compiled a list of 14 top executives at Instagram who lead teams from product marketing to diversity and inclusion.

Persons: Adam Mosseri, It's, Meta, Instagram, Tessa Lyons, Instagram's, Nick Grudin, Justin Osofsky, who's, Charles, Eva Chen, shepherding, he'll Organizations: Instagram, Meta, Dapper Labs Locations: London

☆ What Meta's Threads app means for Twitter, social media and Meta's own profits
▼ + stars: | 2023-07-13 | by ( Samantha Subin | ) www.cnbc.com time to read: +6 min

Meta Platforms made headlines last week with the launch of Threads , a text-based social media app challenging Twitter and pitting two heavyweight technology leaders against one another. "It's a land grab right now, right now, it's PR," said Paul Meeks, portfolio manager at Independent Solutions Wealth Management. Evercore ISI's Mark Mahaney wrote in a recent note that Threads "poses very little downside" risk to Meta's business, offering "upside optionality" for revenues and profits. Headwinds to Twitter Morfe broadly, Threads may rattle the social media industry and, over the long haul, snatch up some competitor's cherished advertisers. To be sure, Elevation Partners co-founder Roger McNamee said Meta and Threads face a long, uphill climb.

Persons: Mark Zuckerberg, Meta, Meta hasn't, Adam Mosseri, it's, Paul Meeks, Meeks, Evercore, Mark Mahaney, Gene Munster, Mark Douglas, MNTN, CNBC's, Matthew Prince, Musk's, Alex Spiro, Roger McNamee Organizations: European Union, Twitter, PR, Independent Solutions Wealth Management, Meta, Facebook, Elon, Partners

☆ You can already buy fake Threads followers for Instagram's Twitter clone
▼ + stars: | 2023-07-13 | by ( Sydney Bradley | ) www.businessinsider.com time to read: +3 min

You can already buy followers for Instagram's Threads. Insider viewed several websites offering to sell followers for Threads accounts. Screengrab/FameSavyAccording to the influencer-marketing platform HypeAuditor, on average, about 13.8% of influencers' Instagram followers are categorized as "suspicious" accounts. To start, followers aren't as prominently showcased on Threads as they are on Instagram (or Twitter, for that matter). Buying an influx of spam followers on Threads could very well do nothing to help an account grow or find success as a creator.

Persons: Instagram, aren't, Adam Mosseri, Meta

☆ Threads is working on a bunch of a new features that will help it compete with Twitter after its hurried release, head of Instagram says
▼ + stars: | 2023-07-12 | by ( Pete Syme | ) www.businessinsider.com time to read: +3 min

Threads is prioritizing a few new features, the head of Instagram, Adam Mosseri said Tuesday. Mosseri said Threads lacked some "obvious features" because Meta wanted to release the app quickly. Threads is about to add several "obvious missing features" that will help the week-old app better compete with Twitter, Adam Mosseri – head of Instagram – said in a Threads post on Tuesday. "We're clearly way out over our skis on this, but the team is pumped to start shipping improvements this week," Mosseri added. These users can easily sign up through the Instagram app and link their two profiles.

Persons: Instagram, Adam Mosseri, Mosseri, Meta, Adam Mosseri –, Instagram –, that's, Twitter, Elon Musk Organizations: Twitter, Elon, European Union Locations: Instagram

☆ Elon Musk reportedly wants new features for Twitter as Threads rivalry heats up
▼ + stars: | 2023-07-12 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +2 min

Twitter is facing competition from Meta's new Twitter clone called Threads. Elon Musk might be starting to feel the heat of Mark Zuckerberg's new Twitter clone, Threads. According to Platformer's Zoë Schiffer, the Tesla CEO sent an email telling staff that Twitter needs to launch better features faster than ever. The Twitter clone has benefitted from its link to Instagram, which allows it to access the app's 2 billion-plus user base. Over at Twitter, Musk and new CEO Linda Yaccarino have been trying to play down reports that Twitter's traffic has taken a recent hit.

Persons: Elon Musk, Platformer's Zoë Schiffer, Elon, Mark Zuckerberg's, Musk's, Meta, Instagram, Adam Mosseri, Linda Yaccarino, Yaccarino Organizations: Twitter

☆ As Twitter continues to implode, advertisers pin their hopes on Threads
▼ + stars: | 2023-07-12 | by ( Jonathan Vanian | ) www.cnbc.com time to read: +8 min

Advertisers are eagerly watching how Meta's new Threads messaging app develops over the next few months as they look for a new social channel to reach consumers while Twitter continues to struggle. Meta is currently more focused on building the core Threads product as opposed to monetizing the app, Instagram head Adam Mosseri has said in various interviews and a post on Threads. "It's the most instant onboarding experience I've ever experienced in the history of my career, and my entire career has been in social," Tipograph said. Although it was easy for current Instagram users to create Threads accounts, he said, it's unclear how active they will be on the service. Since Threads is so new, it's unclear which kind of audience Threads is attracting, Tipograph said.

Persons: Natasha Blumenkron, Elon Musk, Blumenkron, Adam Mosseri, Mosseri, Rachel Tipograph, MikMak, Linda Yaccarino, Tipograph, It's, I've, Tal Jacobson, Jacobson, Instagram's Mosseri, Brian Wieser, Wieser, Angelo Carusone, Instagram, Carusone, Musk, Nick Fuentes, antisemite, isn't Organizations: Twitter, CNBC, Tesla, Meta, Perion, Companies, Media Matters, America, Media, Free Press, Tech, Facebook Locations: Instagram

☆ Instagram's Twitter rival, Threads, is destined to become a boring playground for brands
▼ + stars: | 2023-07-11 | by ( Nathan Mcalone | ) www.businessinsider.com time to read: +4 min

Instagram's Twitter rival, Threads, has surged to over 100 million users, riding a hype wave. Meta's vision of a "positive" environment will be better for brands than humans. Instagram's Twitter rival, Threads, has surged to over 100 million users in less than a week, an eye-popping figure that shows the sheer size of the hype wave it's riding. But the app has a fatal flaw that will ultimately doom it to mediocrity: It's going to be boring. And that means despite the early outburst of enthusiasm, Threads — like Instagram — might end up being better for brands than for humans.

Persons: Instagram, hasn't, Adam Mosseri, Smith Organizations: Twitter, Meta Locations: Ukraine, blocklists

☆ Even Meta and Twitter employees are surprised by the fast growth of the new Threads app
▼ + stars: | 2023-07-11 | by ( Kali Hays | ) www.businessinsider.com time to read: +6 min

Meta employees had relatively low expectations for Threads, the text-based Instagram offshoot that was released Wednesday evening to compete with Twitter. Even Twitter employees were not particularly worried about yet another competitor showing up. He said in his Threads post that the growth was "insane." Threads is 'serious competition'A private worker poll on Blind seen by Insider showed that nearly 70% of about 200 Twitter employees responded "yes" to the prompt "Threads, RIP Twitter?" Meanwhile, remaining Twitter employees are "just trying to keep their heads down and work on payments and video," one of the people familiar with the company said.

Persons: Adam Mosseri, Elon Musk, Mark Zuckerberg, Mosseri, I'd, Zuckerberg, Musk, tweeting, Linda Yaccarino, Yaccarino, Mark Mahaney, Mahaney Organizations: Meta, Twitter, Facebook, Elon, Evercore ISI Locations: China, jumpstart

July 10 (Reuters) - Meta Platforms' (META.O) Twitter rival Threads crossed 100 million sign-ups within five days of launch, CEO Mark Zuckerberg said on Monday, dethroning ChatGPT as the fastest-growing online platform to hit the milestone. The app's sprint to 100 million users was much speedier than that of OpenAI-owned ChatGPT, which became the fastest-growing consumer application in history in January about two months after its launch, according to a UBS study. Mastodon has about 7.7 million total users, although fewer than 2 million of them actively use the service, according to daily user counts it provides. [1/2]Meta Threads app logo is seen in this illustration taken, July 6, 2023. Currently, there are no ads on the Threads app and Zuckerberg said the company would only think about monetization once there was a clear path to 1 billion users.

Persons: Mark Zuckerberg, dethroning ChatGPT, Zuckerberg, Matthew Prince, Dado Ruvic, Jack Dorsey, Musk, Adam Mosseri, Meta, Katie Paul, Akash Sriram, Zaheer Kachwala, Sriraj Kalluvila, Rashmi Aich, Nick Zieminski Organizations: Elon Musk, UBS, Twitter, REUTERS, Meta, Thomson Locations: New York, Bengaluru

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