Firms with 25 or fewer workers and annual revenue below $10 million form the PR industry's backbone.
Insider identified 15 top boutique PR firms across categories, including finance, tech, and luxury.
But smaller firms, with leaner payrolls and nimbler structures that better suit a rocky business climate, are hiring, executives told Insider.
Insider identified 15 top boutique PR firms across the US, based on their clients and influence.
The PR industry's professional associations do not have an official definition of "boutique" or a tally of smaller firms.
Persons:
Edelman
Organizations:
GO PR