New York CNN —When the latest spooky season passes, it won’t mark the end for some Spirit Halloween stores, with the chain planning to convert some locations and keep them open for the holidays.
The retailer is opening a total of 10 Spirit Christmas stores, primarily in the US Northeast, filled with the winter holidays-themed items including gifts, decorations and inflatables.
The pop-up chain will be a mixture of some converted Spirit Halloween stores and new locations.
This year, Spirit Halloween opened a record 1,525 stores in the United States and Canada.
The winter holidays are even a bigger business for Spirit Halloween to tap into: Last year, spending across the country grew nearly 4% to a record $964 billion, the NRF said.
Persons:
Santa, “, ”, Spencer
Organizations:
New, New York CNN, CNN, National Retail Federation
Locations:
New York, , New Jersey, United States, Canada