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☆ Meta vs. TikTok: How they're each using AI to attract advertisers and which one is winning
▼ + stars: | 2023-06-07 | by ( Paulina Likos | ) www.cnbc.com time to read: +14 min

The aim was a similar short-form video service to become more competitive in the space and slow down ad share losses. "This is a key leading indicator for monetization, and any incremental results from AI-driven targeting and measurement would accelerate the market share shift." In a digital advertising market where growth is limited, the battle for market share gains is critical. TikTok's AI strategy TikTok has seen a quick rise in viewership by virtue of predictive AI for content recommendation. TikTok advertisers can place ads through the platform's TikTok Ads Manager , offering automatic audience targeting and measurement tools.

Persons: TikTok, Debra Aho Williamson, Instagram, Aho Williamson, Rohit Kulkarni, Roth MKM, Kulkarni, Roth MKM Kulkarni, Oppenheimer, That's, Brad Erickson, Meta, Erickson, Meta's, Mark Zuckerberg's, Roth, Joe Biden, it's, we're, Jim Cramer's, Jim Cramer, Jim, Rafael Henrique, Lightrocket Organizations: Facebook, TikTok, Meta, Insider Intelligence, Apple, CNBC, JMP Securities, RBC Capital, Citi, —, Oracle, Getty Locations: Beijing, Instagram, U.S, Montana

☆ 'This is just the beginning of a revolution': DeepMind cofounder says personal AI assistants will make us better at basically everything
▼ + stars: | 2023-06-07 | by ( Cadie Thompson | ) www.businessinsider.com time to read: +4 min

Personal AI assistants will help make humans more efficient, the cofounder of DeepMind said. Personal AI assistants will also change how people search for information. Personal AI assistants that can do everything from shop and negotiate on your behalf are the future of AI, Mustafa Suleyman, the cofounder of DeepMind and CEO of Inflection AI, said Tuesday during an interview with CNBC. Suleyman, of course, has a vested interest in personal AI assistants. Suleyman isn't the only tech leader that thinks personal AI assistants will mark a profound change in how we use technology.

Persons: DeepMind, Mustafa Suleyman, Suleyman, Pi, isn't, Suleyman isn't, Bill Gates, Goldman Sachs, Bard Organizations: CNBC, Google, AIs, SV Angel

☆ The rivalry between Meta and Apple is moving to a new playing field: virtual reality
▼ + stars: | 2023-06-07 | by ( Clare Duffy | ) edition.cnn.com time to read: +8 min

New York CNN —Months after Apple unveiled a privacy change that threatened Facebook’s core advertising business, the social networking company rebranded as Meta and shifted its focus to virtual reality. Apple (AAPL) on Monday unveiled its mixed reality headset, the Vision Pro, in one of its most ambitious product launches in years. On Thursday, just days before WWDC, Meta CEO Mark Zuckerberg tried to preempt the expected Apple headset announcement by teasing the Meta Quest 3. Apple on Monday unveiled its first-ever virtual reality headset, challenging Facebook-owner Meta in a market that has yet to gain widespread consumer adoption. Apple chose not to focus on the term “virtual reality,” nor did it show off disembodied avatars without legs inhabiting a virtual world, as Meta did initially.

Persons: Tim Cook, Mark Zuckerberg, Steve Jobs, Meta, Josh Edelson, Morgan Stanley, “ We’re, ” Sheeva, ” Eric Alexander, Apple, ”, Julie, Forrester, Zuckerberg, that’s, Alexander, ’ ”, It’s, D.A, Davidson, Tom Forte, Forte, Blackberry, ” Forte Organizations: New, New York CNN, Apple, Meta, Vision, Microsoft, Google, VR, Facebook, Getty, Street, IDC, ” Sheeva Slovan, Reality Labs, CNN, Apple's, WWDC, Disney Locations: New York, AFP, ’

☆ I tried Apple’s new headset. Here’s what it’s like to use
▼ + stars: | 2023-06-06 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +8 min

The headset blends both virtual reality and augmented reality, a technology that overlays virtual images on live video of the real world. The new Apple Vision Pro headset is displayed during the Apple Worldwide Developers Conference on June 05, 2023 in Cupertino, California. Apple CEO Tim Cook kicked off the annual WWDC23 developer conference with the announcement of the new Apple Vision Pro mixed reality headset. During another demo, an Apple employee wearing a Vision Pro headset FaceTimed me from the other side of campus. The Vision Pro has the potential to do all of that in an even more striking way.

Persons: I’d, Alicia Keys, Tim Cook, Apple, Justin Sullivan, “, Alan Dye, else’s, ”, Cook, Bob Iger Organizations: CNN, Apple, Apple Vision, Apple Worldwide, Vision Pro, Vision, Hollywood, Disney, Geographic, Marvel, ESPN, Apple Watch Locations: Cupertino , California

☆ Why Steve Jobs would love Apple's Vision Pro headset
▼ + stars: | 2023-06-06 | by ( Cadie Thompson | ) www.businessinsider.com time to read: +3 min

Isaacson, who had special access to Jobs, thinks Jobs would have loved Apple's Vision Pro headset. Isaacson said Apple's mixed-reality headset is a "big leap" for human-computer interfaces. The late Apple CEO and cofounder Steve Jobs would love Apple's new Vision Pro headset if he were alive, Walter Isaacson, who wrote Jobs' biography, said Tuesday during an interview on CNBC. Apple unveiled its new mixed-reality headset on Monday at the company's World Wide Developer's Conference. Apple Vision Pro is a "big leap" for human-computer interfaces, Isaacson said.

Persons: Walter Isaacson, Steve Jobs, Isaacson, Jobs, Apple's, Apple Isaacson, Siri, … Organizations: Apple, CNBC, Aspen Institute, Tulane University . Apple, Apple Watch

☆ Half of the biggest global companies plan to cut office space. US cities will suffer most
▼ + stars: | 2023-06-06 | by ( Hanna Ziady | ) edition.cnn.com time to read: +4 min

There are fears that a rise in delinquencies as a result of the downturn could cause significant losses at banks, which finance many commercial real estate deals. Office space in the United States was also much more generous per person than in Europe and Asia, he said. London, Berlin, Madrid and Hong Kong were also forecast to have a large amount of excess office space. Before the pandemic, the Californian city was one of the hardest places in the United States to find office space, with a vacancy rate of only 9.5%. Now, 30% of its office space is either vacant or due to return to the market in the next year — a 30-year high.

Persons: —, Knight Frank, ” Lee Elliott, Elliott, “ We’re, ” Elliott, Savills, ”, Kelcie Sellers, “ Organizations: London CNN —, San, CNN, Companies, “, Washington DC Locations: San Francisco, homeworking, delinquencies, Francisco, United States, Europe, Asia, San Francisco , New York, Los Angeles, Chicago, Houston, Washington, London, Berlin, Madrid, Hong Kong, Pacific, America, “

☆ How to negotiate virtually and win difficult Zoom conversations, according to research
▼ + stars: | 2023-06-06 | by ( Leigh Thompson | ) www.businessinsider.com time to read: +9 min

How virtual communication differs from face-to-faceSo, how can we build our VCQ? However, there is a profound, yet rarely acknowledged difference between in-vivo and virtual communication: namely shared mutual gaze, which occurs when two people lock eyes. That's partly because mutual gaze produces an immediate release of oxytocin, the bonding hormone. However, volleying offers back and forth at the virtual negotiation table can lead to transactional interaction. For this reason, negotiators should work to bring their best virtual self to the negotiation table by following the research-backed best practices here.

Persons: Leigh Thompson, Thompson, —, Chris, It's, we've, I've, volleying Organizations: Kellogg School of Management, Northwestern University, Service, Communication Intelligence

☆ Apple could overcome VR’s nerd and creepy factors
▼ + stars: | 2023-06-06 | by ( Robert Cyran | ) www.reuters.com time to read: +2 min

NEW YORK, June 6 (Reuters Breakingviews) - To be successful at launching a new technological device, a company must overcome both nerd and creepy factors. Meta Platforms (META.O), after buying headset company Oculus in 2014, uses its products to push Mark Zuckerberg's pet project, the Metaverse. And people may still be uncomfortable about switching between the real world and the virtual one. But as far as finding a device that is both aesthetic and copacetic, Apple's real world experience suggests it has a better chance at success than others. Follow @rob_cyran on TwitterCONTEXT NEWSApple revealed Vision Pro, the company’s virtual and augmented reality headset on June 5.

Persons: Tim Cook, Mark, Cook, Tim Cook’s, Lauren Silva Laughlin, Katrina Hamlin Organizations: YORK, Reuters, Apple, Google, Meta, Thomson

☆ A First Try of Apple’s $3,500 Vision Pro Headset
▼ + stars: | 2023-06-06 | by ( Brian X. Chen | ) www.nytimes.com time to read: +1 min

On Monday, I got a sneak peek into Apple’s vision for the future of computing. For about half an hour, I wore the $3,500 Vision Pro, the company’s first high-tech goggles, which will be released next year. Imagine wearing a headset to assemble furniture while the instructions are digitally projected onto the parts, for instance, or cooking a meal while a recipe is displayed in the corner of your eye. But after wearing the new headset to view photos and interact with a virtual dinosaur, I also felt there wasn’t much new to see here. And the experience elicited an “ick” factor I’ve never had before with an Apple product.

Persons: I’ve Organizations: Meta, Sony, Apple

☆ Microsoft to pay $20 million to settle Xbox Live privacy allegations
▼ + stars: | 2023-06-06 | by ( Brian Fung | ) edition.cnn.com time to read: +3 min

Washington CNN —Microsoft will pay $20 million to settle US government allegations that the tech giant violated children’s privacy by illegally collecting their personal information through its Xbox Live gaming service. Microsoft also allegedly kept for years the personal information of millions of people, including children, who started creating accounts with Xbox Live but who never completed the sign-up process. For example, Xbox Live’s default settings restrict who children can interact with on the service, the FTC said. In agreeing to settle the claims, Microsoft committed to several additional measures beyond the financial penalty. Microsoft agreed to delete any personal information it collects from kids if they don’t complete the account registration process.

Persons: “, Microsoft’s Organizations: Washington CNN, Microsoft, Xbox, Federal Trade Commission, U.S . Federal Trade Commission, FTC, COPPA, Activision, European Union, US Locations: European

☆ Dr. Chatbot will see you now
▼ + stars: | 2023-06-06 | by ( Adam Rogers | ) www.businessinsider.com time to read: +12 min

Almost invariably, the chatbot answers were rated as three or four times as reliable as the ones from the poor wee humans. But here's the most striking part: The chatbot answers, on average, were rated seven times as empathetic as the ones from humans. It's as if the unfeeling android Mr. Data figured out how to convincingly emulate Dr. Crusher's comforting bedside manner. Give those medical chatbots access to people's individual medical records, and they could offer more precisely directed advice. Healthcare AI startups will want the cheapest versions with the most financial bang, which won't necessarily have the best patient outcomes.

Persons: feely, San Diego lurked, I'm, ChatGPT, John Ayers, Ayers, —, chatbot, they're, That's, They're, Teva Brender, Brender, Jonathan Chen, Greg Corrado, isn't, Adam Rogers Organizations: University of California, UC San Diego, Pew Research Center, Harvard, Google, Stanford University School of Medicine, Food and Drug Administration, Healthcare Locations: San Diego, San Francisco

Tim Cook speaks at an Apple special event at Apple Park in Cupertino, California on September 7, 2022. Brittany Hosea-Small/AFP/Getty Images/FILEFor years, Apple CEO Tim Cook has expressed interest in augmented reality. Now Apple finally appears ready to show off what it's been working on. Apple's rumored new VR/AR headset could be called Reality One or Reality Pro, according to Bloomberg. The decision to unveil it at WWDC suggests Apple wants to encourage developers to build apps and experiences for the product in order to make it more compelling for customers and worth the hefty price tag.

Persons: Tim Cook, Brittany Hosea, it's, Apple's, Siri, Apple Organizations: Apple, Getty, Bloomberg Locations: Cupertino , California, AFP

☆ WWDC 2023: Apple is about to hold its most highly anticipated product event in years
▼ + stars: | 2023-06-05 | by ( Samantha Kelly | ) edition.cnn.com time to read: +1 min

CNN —Apple may be just hours away from unveiling its most ambitious new hardware product in years. The highly anticipated release of an AR/VR headset would be Apple’s biggest hardware product launch since the debut of the Apple Watch in 2015. Apple CEO Tim Cook has expressed interest in augmented reality for years, and talked up the technology’s potential to help people communicate and collaborate with each other. The headset is just one of many announcements expected at Apple’s developer event. As with its prior developer events, Apple will also show off a long list of software updates that will shape how people use its most popular devices, including the iPhone and Apple Watch.

Persons: Tim Cook Organizations: CNN, Apple, Worldwide Developers Conference, Apple Watch, YouTube Locations: Cupertino , California, Silicon Valley

Apple announced its mixed-reality headset, the Vision Pro, on Monday during its WWDC developer conference. The $3,499 headset is its first major new product since the Apple Watch in 2014. The Vision Pro will allow users to see apps in a new way, in the spaces around them. Disney CEO Bob Iger appeared on stage to announce that Disney+ would be available on the Vision Pro from day one of its release. Unity stock spiked over 20% and trading was briefly halted after Apple announced a partnership with the game development platform.

Persons: Bob Iger Organizations: Apple, Vision, Apple Watch, Microsoft, Disney

☆ Apple's Vision Pro headset will launch with Disney+ streaming
▼ + stars: | 2023-06-05 | by ( Sarah Whitten | ) www.cnbc.com time to read: +1 min

Dubbed Vision Pro, the headset will allow users to interact with digital content in mixed reality. The Walt Disney Company has always been at the forefront of new storytelling technology. On Monday, it announced a new partnership with Apple to bring its streaming service Disney+ to the tech giant's new augmented reality headset. "And we believe Apple Vision Pro is a revolutionary platform that can make our vision a reality." "This platform will allow us to bring Disney to our fans in ways that were previously impossible."

Persons: Bob Iger, We're, Iger, Apple's, Mickey Organizations: Disney, Walt Disney Company, Apple, Star

☆ It's not just the money. People are doing side hustles to socialize and be creative as well.
▼ + stars: | 2023-06-05 | by ( Madison Hoff | ) www.businessinsider.com time to read: +6 min

Money is a big reason why many people take on side hustles, but there are non-financial reasons why people try side jobs too. "Side hustlers are much more likely to view this extra income as essential, rather than a passion project or a way to get ahead financially." In the April survey, 39% of US adults said they do something "to earn extra income on the side" outside of their primary income source. For example, people may want to make extra money outside of a main job to put toward paying off debt. One full-time worker who tries side hustles told Insider he does his side hustle work during some nights.

Persons: —, Bankrate, Ted Rossman, Jennifer Nahrgang, Palmer, Trisha Diamond, hustles, Diamond, Gen, Nahrgang, Julia Pollak, Uber, Clarke Bowman, Bowman Organizations: Service, Management, Entrepreneurship, University of Iowa's Tippie College of Business Locations: Bankrate

☆ Snap hires new head of engineering from Google
▼ + stars: | 2023-06-05 | by ( Sheila Dang | ) www.reuters.com time to read: +1 min

June 5 (Reuters) - Snap Inc (SNAP.N) said on Monday it hired a new senior vice president of engineering from Google, the latest in a string of new recruits to advance its advertising business. Eric Young, who was previously vice president of engineering for Alphabet Inc's (GOOGL.O) Google Cloud, will oversee the core infrastructure for Snap, which owns the popular photo messaging app Snapchat. While Snap has consistently expanded its audience for Snapchat, which now has 750 million monthly users, the company has struggled to generate revenue at the same pace. While at Google, Young worked on building the tech infrastructure for products like search, ads and YouTube. His appointment at Snap comes after the company hired Rob Wilk, former head of advertising at Microsoft Corp (MSFT.O), to become president of the Americas region, as well as another Google executive to lead revenue product.

Persons: Eric Young, Young, Rob Wilk, Sheila Dang, Matthew Lewis Organizations: Google, YouTube, Microsoft Corp, Thomson Locations: Americas, Dallas

☆ Apple sure kicked Meta's butt today, right?
▼ + stars: | 2023-06-05 | by ( Nicholas Carlson | ) www.businessinsider.com time to read: +5 min

It sure seems a lot better than Meta's headset, if the marketing is to be believed. The setup looked like this:Meta's headset doesn't look quite as sleek as Apple's new Vision Pro. On Monday, Apple announced plans to launch a competing product called the Vision Pro. Here's Apple's Vision Pro…Apple Vision Pro AppleApple Vision Pro AppleHere's Meta's headset…The Meta Quest 3 is expected this fall. So maybe that's why, even though Apple wiped the floor with Meta on Monday, Meta stock was down less than Apple's.

Persons: Chris Cox, Justin Sullivan, Cox, Meta, it's, isn't, That's, they've, It's, Steve Jobs Organizations: Apple, Facebook, Meta, Tech, Apple Apple Locations: Meta's

☆ Apple hits record high ahead of VR headset unveiling
▼ + stars: | 2023-06-05 | by ( Ashley Capoot | ) www.cnbc.com time to read: +1 min

Tim Cook, chief executive officer of Apple Inc., at the opening of the new Apple BKC store in Mumbai, India, April 18, 2023. Apple shares hit a record high Monday as the company prepares to launch a number of new updates and products, including its widely anticipated mixed-reality headset, at its annual Worldwide Developers Conference. The new headset from Apple would mark new investment into a technology that has been fraught with disillusionment. When Facebook rebranded as Meta in October 2021, it drew attention to VR and the metaverse headsets. But since then, sales for existing VR headsets have underperformed, usage has been worse and the anticipated explosion in successful VR software companies isn't yet a reality.

Persons: Tim Cook, —, Kif Leswing Organizations: Apple Inc, Apple, Developers, Nasdaq, Facebook, Meta, VR Locations: Mumbai, India

☆ Thousands are living in RVs on Los Angeles’ streets. Leaders want to shrink the number, but the solution is elusive
▼ + stars: | 2023-06-05 | by ( Nick Watt | ) edition.cnn.com time to read: +10 min

Los Angeles CNN —Early one recent Friday morning, sanitation workers, homeless-outreach workers and LAPD officers arrived on a little street in the west of Los Angeles. In Los Angeles, you are allowed to sleep in a vehicle on some streets. She was elected last year on a platform dripping with intent to handle the various homelessness issues plaguing Los Angeles. “We have not resolved the RV issue yet,” Mayor Karen Bass told The Los Angeles Times in March. And for now, for thousands of people, an RV’s roof over their heads is all they can afford in Los Angeles.

Persons: Anderson Cooper, Jasmine, ’ ”, LaTonya Smith, Traci Park, Joseph, ”, Smith, “ I’m, “ vanlords, “, ” Park’s, “ It’s, Dmitry Korikov, ” Korikov, Karen Bass, Bass, Joseph Center, ” Bass, RVs, ” Councilwoman Monica Rodriguez, ” Smith Organizations: Los, Los Angeles CNN, LAPD, Catholic Church, Joseph Center, “, CNN, “ Staff, Angeles County, American National Standards Institute, Fire Protection Association, ” CNN, Los Angeles Times, Los Angeles Homeless Services Locations: Los Angeles, Jasmine, RVs, Los Angeles County, St, Angeles, City, California, Russia, Ukraine, Venice

☆ The Big Number: 49%
▼ + stars: | 2023-06-04 | by ( Emma Goldberg | ) www.nytimes.com time to read: 1 min

Business leaders have often found that the best way to fill the office is to remind employees of its social promise. “They actually forgot how great it was to actually interact with human beings,” said Sasan Goodarzi, the head of Intuit, which has allowed teams and managers to set return to office expectations. Maybe the biggest R.T.O. perk of all is the people. But that requires figuring out how to get those people to come back.

Persons: “, ”, Sasan Goodarzi Organizations: Intuit

☆ Apple WWDC 2023: What to expect at Apple's big developer event
▼ + stars: | 2023-06-04 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +6 min

The highly anticipated release of an AR/VR headset would be Apple’s biggest hardware product launch since the debut of the Apple Watch in 2015. Here’s a closer look at what to expect:A ‘mixed reality’ headsetFor years, Apple CEO Tim Cook has expressed interest in augmented reality. Apple’s new headset is expected to pack apps for gaming, fitness and meditation, and offer access to iOS apps such as Messages, FaceTime and Safari, according to Bloomberg. New MacBooksA mixed reality headset may not be the only piece of hardware to get stage time this year. New features for iPhone, iPad and Apple WatchConsidering WWDC is traditionally a software event, Apple executives will likely spend much of the time highlighting the changes and upgrades coming to its next-generation mobile operating systems, iOS 17 and iPadOS 17.

Persons: Tim Cook, it’s, Siri, Justin Sullivan, Apple Organizations: CNN, Apple, Worldwide Developers Conference, Apple Watch, YouTube, Bloomberg, VR, MacBook, Wall Street, Big Tech Locations: Cupertino , California, Silicon Valley

☆ 'I'll have what they're having' — seagulls like to get a human's recommendation before they steal their food, research shows
▼ + stars: | 2023-06-03 | by ( Bethany Dawson | ) www.businessinsider.com time to read: +2 min

New research found that seagulls mimic human food choices, which is why they steal your food. Research by the University of Sussex found gulls studied human behavior and applied the knowledge. But new research suggests that it is a sign of intelligence after scientists at a British university found that the birds mimic human food choices. He added that "gulls may be less likely to steal our food if we focus on reducing litter. That's because littering increases gulls' ability to learn about how our different food options and how they taste."

Persons: —, beachgoers, Paul Graham, Graham Organizations: Research, University of Sussex, Service Locations: British, England, Brighton

☆ Insider Interview: James Comey explains the rule-bending feds in his new and 'real' mystery novel
▼ + stars: | 2023-06-03 | by ( Mattathias Schwartz | ) www.businessinsider.com time to read: +15 min

Insider: Let's talk about Benny Dugan, the salty, streetwise investigator who works with prosecutors for the Southern District of New York. And I would say, "What makes you think I'm a good person?" Insider: Correct me if I'm wrong, but don't all the good people get bought up by the end of the book? There are at least 57 FBIs — a New York FBI, a Saint Louis FBI, headquarters, the Washington Field Office. I don't think we've grappled with the implications of that, and whether it fits within our normal Fourth Amendment framework.

Persons: James Comey's, Benny Dugan, Dugan, Smith, —, — relents, Donald Trump, Trump, Comey, Hillary Clinton, Steele, wasn't Comey, Long, Kenneth McCabe, Benny, Kenny, Nora, I've, John le Carré, that's shortsighted, Matt Parker, James Comey, I'm, You've, Martin Scorsese, they've, Mattathias Schwartz Organizations: Wesson, Trump —, FBI, Southern, of, Justice Department, Twitter, US, CIA, New York FBI, Saint Louis FBI, Washington Field Office, State Department, Justice, New Yorker Mafia, La Cosa Nostra, Cosa Nostra, FISA Locations: of New York, Washington, Brooklyn, New York, Manhattan

☆ KKR built a new client portal on AWS that helped the PE giant cut costs by 50%. An exec breaks down 3 things he wishes he knew ahead of time.
▼ + stars: | 2023-06-02 | by ( Bianca Chan | ) www.businessinsider.com time to read: +5 min

KKR built a new client portal to replace a legacy one built using vendor tech. KKR had a problem with its client portal. When clients faced issues with the portal, KKR had no visibility into what was causing the problem and could only open a ticket with the vendor, he said. In 2020, KKR embarked on a total rebuild of its client portal, which eventually launched in the summer of 2021. The new portal was built on AWS, where KKR has already moved much of its technology and infrastructure.

Persons: Leo Bogdanov, KKR's, Bogdanov, Serverless, it's, Axel Springer Organizations: KKR, Amazon Web Services, AWS Locations: Axel

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