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☆ This fintech helping companies engage and build loyalty with retail investors just nabbed funding from Alexis Ohanian's Seven Seven Six
▼ + stars: | 2023-02-14 | by ( Paige Hagy | ) www.businessinsider.com time to read: +5 min

Stakeholder Labs helps businesses identify and engage with retail investors. CEO and cofounder Matt Joanou observed the untapped potential of retail investors while at Reddit. This startup wants to help companies engage with their retail investors, and it just got backing from an investor well-versed in building active communities. Stakeholder Labs provides plug-in software that verifies a company's shareholders and measures customer behavior with a goal of driving long-term loyalty. Stakeholder Lab's software, called Roundtable, is integrated directly into a company's website or app, allowing customers to self-identify as a shareholder.

☆ Here's how much Americans plan to spend on the Super Bowl this year
▼ + stars: | 2023-02-12 | by ( Isabel Engel | In Isabel--Engel | ) www.cnbc.com time to read: +3 min

This year, six-figure earners plan to spend the most on the game, at an average of $246. Members of Generation Z (ages 18 to 26) plan to increase their spending, with 30% indicating they will spend more on the Super Bowl this year than last year. Watch partiesThe rise in spending might be attributed to Americans' increase in watch parties for this year's Super Bowl between the Philadelphia Eagles and the Kansas City Chiefs. Although 52% of Americans plan to watch the game from home, 20% plan to host watch parties, up 82% from 2022. While 72% of Americans would rather bet on the Super Bowl game itself, 28% prefer to wager on the 2023 Puppy Bowl.

☆ Virtual assisting is a side hustle that can pay as much as $100 an hour—here’s how to get started
▼ + stars: | 2023-02-11 | by ( Gili Malinsky | ) www.cnbc.com time to read: +1 min

Now, Gen Z is getting in on the action. Two thirds, 59% of Gen Zers say they currently have a side hustle, according to a May 2022 Zapier survey of 2,032 adults. You could try some affiliate marketing on your social media channels, for example, deliver food or do some secret shopping. Another side hustle to consider is virtual assisting, which encompasses a wide variety of activities. Here's what virtual assisting covers, how much you stand to make and where you can find gigs.

☆ How a college student can make 6 figures in real estate, according to a 22-year-old home flipper set to rake in $300,000 this year
▼ + stars: | 2023-02-10 | by ( Kelsey Neubauer | ) www.businessinsider.com time to read: +6 min

Shawn Castellanos earned about $150,000 during college by wholesaling homes with few renovations. Castellenos says he built his business without financial help and expects to earn $300,000 in 2023. "When you start talking about investing you're going to talk about real estate, because that's probably the best thing to invest in." The first house that Shawn Castellanos flipped in Dublin, Ohio, a 20-minute drive from Columbus. The interior of the house that Shawn Castellanos flipped.

☆ Here’s how much money Americans saved at every age in 2022
▼ + stars: | 2023-02-10 | by ( Isabel Engel | In Isabel--Engel | ) www.cnbc.com time to read: +4 min

In 2022, Americans reported saving an average of $5,011, with millennials reporting the greatest overall savings of $6,043. In fact, 54% of adults met or exceeded their 2022 savings goals, a recent Wealth Watch survey conducted by New York Life found. Gen Z adults saved $5,833.17 overall in 2022. Generation XIn 2022, Gen Xers (ages 43 to 58) reported the lowest overall savings of $3,998.11. Yet they also report the lowest average savings goal of $4,942.46 for 2023.

☆ Here's the 12-page pitch deck a fintech aiming to be an alternative to BNPL used to raise money from Fanatics CEO Michael Rubin and rapper Lil Baby, among others
▼ + stars: | 2023-02-09 | by ( Paige Hagy | ) www.businessinsider.com time to read: +4 min

Kasheesh is a fintech that allows consumers to split online payments across multiple cards. Kasheesh allows users to split online payments across several debit and credit cards. Fanatics CEO Michael Rubin, rapper Lil Baby, actor Damson Idris, and entrepreneur John Terzian most recently joined the cap table in this round. On Kasheesh's web-based browser plug in, users can split any online payment across up to five debit and credit cards. Read the 12-page pitch deck Kasheesh used to raise a $3 million seed extension round.

☆ I'm a millennial advertising CEO and my Gen Z employees have taught me to lead with emotion first
▼ + stars: | 2023-02-09 | by ( Jordan Hart | ) www.businessinsider.com time to read: +5 min

I've worked as the CEO of my own advertising company since 2020, and my Gen Z employees have taught me a lot. I use a unique approach when giving constructive criticism to my Gen Z workers. When we first started, Wonderkind was made up of the exact target audience of a lot of brands — Gen Z and millennials. I spend a lot of time teaching my Gen Z employees one-on-one, but I would never change that because of the results. I've had Gen Z employees leave much earlier than I wanted, but I try to combat that by checking in frequently with my employees.

☆ An influencer started a newsletter after her TikTok engagement dropped. Here's how she amassed 25,000 subscribers in 4 months.
▼ + stars: | 2023-02-08 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +7 min

She built an email newsletter last year, and explains how its helped increase her income. Applying to college was a stressful time for Carlynn Greene because she had to apply for financial aid to afford the steep tuition. While some TikTokers have tried to combat the issue by making more SEO friendly content, Greene sought another solution. She built a free email newsletter on Convert Kit, a website for building email templates, and sent the first iteration to subscribers in September 2022. Here is an example of Carlynn Greene's email newsletter from February 2023:Carlynn Greene's newsletter Carlynn GreeneCarlynn Greene's newsletter Carlynn GreeneThe newsletter reads:Hi there carr!

☆ The overturn of Roe v. Wade has been a catastrophe for Republican attempts to win over Gen Z
▼ + stars: | 2023-02-06 | by ( Madison Hall | ) www.businessinsider.com time to read: +4 min

The GOP win in getting the Supreme Court to strip abortion rights didn't sit well with young voters. For the survey, Murmuration polled 3,227 15 to 25-year-olds (members of Gen Z) and 1,036 adults aged 26 or older. The Gen Z survey had a 1.7% margin of error, while the survey of adults aged 26 years or older had one of 3%. Aside from "other," which also garnered 29%, abortion access was by far the most pressing issue amongst Gen Z. Since the Supreme Court punted abortion rights back to a state-to-state basis, referendums and constitutional amendments restricting abortion access will continue to pop up.

☆ The millennial boss' guide to managing Gen Z, based on 5 stereotypes of the younger generation
▼ + stars: | 2023-02-05 | by ( Juliana Kaplan | Rebecca Knight | ) www.businessinsider.com time to read: +14 min

Millennial bosses might be daunted by their new reports, but there's a lot they can learn from Gen Z. That may be why some millennial managers think of Gen Z as, erm, high maintenance. Insider spoke with management experts, career coaches, and members of Gen Z itself to reframe the narrative around how Gen Z is changing the workplace. Gen Z has no job loyaltyThe rap on Gen Z is that they're all a bunch of job-hoppers with no loyalty. Both millennials and Gen Z have done "a lot more" to destigmatize mental health challenges and normalize counseling and therapy.

☆ 4 side hustles for Gen Z that can bring in hundreds or even thousands of dollars a month
▼ + stars: | 2023-02-02 | by ( Gili Malinsky | ) www.cnbc.com time to read: +3 min

Gen Zers, specifically, make an average of $9,537 per year on their side hustles. "You've got more time, probably, you've got the ability to live unconventionally because you're probably by yourself." Here are four side hustles for Gen Z to consider. "Maybe you're really great at Excel, or you're great at Google Docs, or you're great at Photoshop or you're really, really good at organization," says Glantz. When it comes to restaurant assignments, "for Gen Z, it's a good option because it's free food," says Ha, adding that at a young age, "you probably have more flexibility to go out to eat."

☆ 80% of workers who quit in the ‘great resignation’ have regrets, according to a new survey
▼ + stars: | 2023-02-02 | by ( Ashton Jackson | ) www.cnbc.com time to read: +4 min

The "Great Regret" is the latest workplace trend to sweep the nation, with the majority of professionals who quit their jobs last year wishing they could get a do-over, according to a new survey. Now, 8 out of 10 professionals who left their jobs regret their decision, a new Paychex study finds. Paychex surveyed 825 employees who quit during the "great resignation" and 354 employers to analyze the impact of the quitting spree and gauge employees' job satisfaction. They found that mental health, work-life balance, workplace relationships and the chance to get rehired all suffered as a result. "Despite satisfaction with mental health and work-life balance influencing many resignations, only about half of respondents from our survey said they are satisfied with their mental health (54%) and work-life balance (43%) in their new workplace.

☆ Home Depot Using TikTok-Famous Theme Song to Reach Younger Customers
▼ + stars: | 2023-02-01 | by ( Ben Tobin | ) www.businessinsider.com time to read: +3 min

Home Depot hopes to connect with Gen Z and younger generations through its social media. In a TikTok in 2019, Valencia Community College student Chris Alicea danced to the Home Depot beat in his dorm room. With Generation Z dominating TikTok, Home Depot is finding ways to connect with younger audiences through the catchiness of its theme song, Cushing said. The social media engagement helps Home Depot "connect with younger generations and the next generation of homeowners and doers." And later in the month, Home Depot posted a video of musician and influencer Joe Porter re-creating the company's theme song solely using products in Home Depot's store.

☆ Gen Z still can't make up its mind about working in the office
▼ + stars: | 2023-01-30 | by ( Amanda Goh | ) www.businessinsider.com time to read: +3 min

Gen Z is divided on the question of remote work, according to a new Dell Technologies study. In a survey, 29% of respondents said remote work is important, but another 29% said they favor office-based roles. As Insider's Aki Ito wrote in June, the preference for remote work is largely split by generation, with the oldest workers expressing the strongest preference for permanent remote work and the youngest workers — Gen Z — expressing the least preference. Many companies have been changing their remote work policies as the world continues to adjust after the pandemic. Meanwhile, JPMorgan's CEO Jamie Dimon is famously against remote work, and the company has been tracking staff office attendance using employee ID swipes.

☆ Gen Zers say they're rejecting job offers over a company's climate credentials, survey finds
▼ + stars: | 2023-01-28 | by ( Stephanie Stacey | ) www.businessinsider.com time to read: +4 min

One-third of Gen Zers in a survey said they wanted jobs aligned with their environmental values. But it "sometimes feels like you can't afford to be picky," one job hunter told Insider. Sign up for our newsletter to get the latest on the culture & business of sustainability — delivered weekly to your inbox. People ages 25 to 34 were the most likely (55%) to value ESG commitments from their employer, the KPMG survey found, with Gen Z following with 51%. Have you rejected a job offer or quit a role because of a company's ESG record?

☆ The ‘15/3' credit card hack probably won’t improve your credit score—here’s what to do instead
▼ + stars: | 2023-01-26 | by ( Cheyenne Devon | ) www.cnbc.com time to read: +2 min

If your goal is to improve your credit score in 2023, don't count on the "15/3" credit card hack to help. Numerous videos with thousands of likes on various social media platforms claim that you can quickly improve your credit score by splitting your credit card payment into two installments. Focus on your credit reporting dateRather than focusing on 15 and three days before your payment is due, there's another date worth keeping in mind: your credit reporting date. Credit card billing cycles are typically 29 to 31 days, and the last day is your statement closing date. You can call your credit card issuer to find out when they typically report to the credit bureaus.

☆ Live Nation president apologizes to Taylor Swift and her fans for ticketing fiasco and says the industry is still competitive
▼ + stars: | 2023-01-24 | by ( Juliana Kaplan | ) www.businessinsider.com time to read: +6 min

Live Nation president and CFO Joe Berchtold apologized to Taylor Swift and fans for the ticket debacle. Berchtold said that the company faced bot attacks during the Swift ticket sale, impacting service, and apologized to Swift and fans. This power over the entire live entertainment industry allows Live Nation to maintain its monopolistic interests over the primary ticketing market," Groetzinger said. "This is all a definition of monopoly, because Live Nation is so powerful that it doesn't even need to exert pressure," Klobuchar said. Lawrence, who's written for the New York Times on Live Nation and its impact on artists, said Live Nation often functions as three different things: promoter, venue, and ticketing company.

☆ How Gen Zers are turning to dating apps like Bumble for platonic friendships
▼ + stars: | 2023-01-24 | by ( Liam Mays | ) www.cnbc.com time to read: +1 min

Over the years, online dating has become almost completely normalized. A recent study showed that 39% of straight couples met online in the U.S. and more than half of LGBTQ couples have used dating apps, according to the Pew Research Center. Apps like Bumble BFF and Meetup have become popular ways to build platonic relationships. Berger said that by the end of 2021, 15% of Bumble users had also used BFF, which is short for best friends forever. Schenk said that Morgan Stanley's 2023 revenue estimate for Bumble is just over $1 billion — with only about $1 million coming from Bumble BFF and friend-finding service Bizz.

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailHow friendship-making apps are becoming mainstreamOnline dating has become almost completely normalized, but it used to carry certain stigmas. Now, many Gen Zers are making friends online through apps like Bumble BFF and Meetup, while facing familiar criticisms. It's still not clear whether such friend-finding apps can grow to become a lucrative addition for internet dating companies.

☆ Gen Zers won't even apply to a job if the salary isn't listed
▼ + stars: | 2023-01-24 | by ( Madison Hoff | ) www.businessinsider.com time to read: +4 min

"Gen Zers value transparency and are generally more open to having salary discussions than previous generations," said Adobe's global head of university talent. While some US graduates and future talent may want to know pay when they are looking for jobs, some states actually have pay transparency laws. Pay transparency laws can have pros for employers, current workers, and job seekers. It can also save time, Zweig said, noting that "workers won't apply to firms that don't meet their compensation expectations." "In addition to simplifying the offer negotiation process, salary transparency helps employers close wage gaps across gender, race, and background," Sabhahit told Insider.

☆ Generation X carries the most credit card debt, study shows. Here's how to get those balances down
▼ + stars: | 2023-01-23 | by ( Sarah O'Brien | ) www.cnbc.com time to read: +3 min

Maskot | Digitalvision | Getty ImagesWhen it comes to credit card debt, Generation X may be struggling the most. "I think Gen Xers can be especially squeezed by credit card debt because they're living expensive years right now," said Ted Rossman, senior industry analyst for CreditCards.com. The cost of carrying credit card debt has become higherCredit card balances across all age groups hit $930 billion in the third quarter of 2022, according to the Federal Reserve Bank of New York's latest quarterly report on household debt. The average credit card now charges a record-high 20.16%, Rossman said. Those calculations, made using Credit Karma's credit card calculator, also assume no additional credit card debt was incurred while paying off that amount.

☆ Gen Z isn't ashamed of 'job-hopping' and will even quit unfulfilling jobs without a backup plan, study finds
▼ + stars: | 2023-01-22 | by ( Stephanie Stacey | ) www.businessinsider.com time to read: +3 min

Gen Zers don't stigmatize "job-hopping", according to a new study by Oliver Wyman. Indeed, 70% of Gen Zers who say they're "loyal" to their employers are either actively or passively seeking a new job, the research found. People born between 1997 and 2012, often called Gen Z, came of age during the pandemic. Gen Z views work in "a more transactional manner" than previous generations, and has a "lengthy list of demands," per Oliver Wyman's study. According to Oliver Wyman's poll, 85% of Gen Zers prefer a hybrid or remote work pattern.

☆ Why this retailer is bypassing Millennials and Gen Zers for Gen X customers
▼ + stars: | 2023-01-21 | by ( Parija Kavilanz | ) edition.cnn.com time to read: +4 min

Not Lands’ End. As it looks to grow its customer base, Lands’ End is bucking the trend by purposely embracing the “forgotten generation,” Gen Xers. “It didn’t fly with our customers.”In a rush to grab the attention of younger consumers, the retailer stumbled and made fashion missteps. But the company says it knows who its core customers are. They’re Gen Xers,” he said, adding that Gen X shoppers showed the same long-term loyalty to the brand as Baby Boomers.

☆ Gen Zers know they're stereotyped as 'snowflakes' but say they're resilient, having lived through the pandemic and 2008 financial crisis, report says
▼ + stars: | 2023-01-19 | by ( Kate Duffy | ) www.businessinsider.com time to read: +2 min

Gen Zers know they're stereotyped as "snowflakes" and "strawberries," an Oliver Wyman report said. The report said Gen Z is the most resilient generation because of the adversities it has faced. Gen Z, the title given to those born between 1997 and 2012, has often been stereotyped with negative adjectives, including lazy, mollycoddled, and entitled. Gen Z is the most resilient generation so far because of all the devastation that has happened in their lives, per the Oliver Wyman report. Despite being young, many Gen Zers saw their parents muddle through the financial crisis in 2008 and later, the COVID-19 pandemic, which dramatically affected them, as well as their families.

☆ Gen Z workers want to retire before 60—here’s how much they need to save each month to get to $2 million
▼ + stars: | 2023-01-18 | by ( Cheyenne Devon | ) www.cnbc.com time to read: +1 min

Gen Zers, defined as Americans between 18 and 25, aim to retire by 59 on average, according to Northwestern Mutual's 2022 Planning and Progress study. Millennials, defined as those between 26 and 41, intend to retire by 61 on average. On average, American workers think they'll need $1.7 million to retire comfortably, according to Charles Schwab's most recent study, but that varies by generation. Gen Zers and millennials believe they'll need to put away $1.4 million and $1.8 million, respectively. However, a shorter time in the workforce means you'll need to put more money into your retirement savings to meet your financial goals.

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