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☆ How to reach out to brands and land deals as an influencer
▼ + stars: | 2023-06-28 | by ( Sydney Bradley | Shriya Bhattacharya | ) www.businessinsider.com time to read: +4 min

Many influencers, like Gigi Kovach (a part-time lifestyle influencer), go straight to email to reach out to brands for collaborations. Here's how they reach out brands for collaborations, including several email templates they use. Holly PhanHow to contact brands as an influencer to pitch a paid sponsorshipIt takes time to figure out what type of pitch sticks and grabs the attention of brands. Here's how 33 influencers pitch brands, from email templates to media kits. Email templates influencers use to reach out to brandsMessage templates and DMs influencers use to contact brandsMedia kit examples

Persons: Brand, Gigi Kovach, Kovach, Read, Ashley Jones, She'll, Jones, London Lazerson, Maesha, Influencer Emma Cortes, Holly Phan, Jen Lauren, Lauren, Shonar Organizations: London, YouTube, LinkedIn

☆ How nano influencers on Instagram make money with under 10,000 followers
▼ + stars: | 2023-06-28 | by ( Sydney Bradley | ) www.businessinsider.com time to read: +3 min

"Nano" influencers are generally defined as having fewer than 10,000 followers on Instagram. Here's how several creators earn money as nano influencers on Instagram and other platforms. Baiden, a skincare influencer who had 4,000 Instagram followers and 8,000 TikTok followers when Insider interviewed her in May, earns money as a full-time content creator. We spoke with half a dozen nano influencers about how they make money. Here's a comprehensive list of Insider's coverage of how nano influencers are building businesses:How much money 7 nano influencers charge for brand deals on Instagram:Examples of real media kits and DMs that 6 nano influencers use to pitch brands:

Persons: that's, Brand, Baiden, Izea, Read, Christopher Aumueller, influencers — Organizations: Insider, YouTube, Facebook, Twitter, NCAA Locations: Instagram

☆ U.S.-India relations enter a new chapter and could unlock even more tech and defense deals
▼ + stars: | 2023-06-23 | by ( Charmaine Jacob | ) www.cnbc.com time to read: +4 min

Bloomberg | Bloomberg | Getty ImagesU.S.-India relations entered a new chapter as Prime Minister Narendra Modi and President Joe Biden announced a slew of technology and defense deals. "We were strangers in defense cooperation at the turn of the century, but now the United States has become one of our most important defense partners." That includes more military agreements, according to Atul Keshap, president of the U.S.-India Business Council, and former charge d'affaires at the United States Embassy in New Delhi said. And that is not contingent upon India supporting the United States down the line. "The U.S. understands that the human tech capital is a very important part of U.S. global leadership in innovation," said Singh, who previously served as India's ambassador to the United States.

Persons: Joe Biden, Narendra Modi, Modi, Atul Keshap, CNBC's, Biden, Raymond Vickery, Pant, Arun Singh, Singh, ORF's Pant Organizations: Joe Biden India's, White, Bloomberg, Getty, U.S . Congress, CNBC, U.S ., India Business Council, United States Embassy, India's, Washington Post, The Washington Post, F414, . Navy, Washington, Center for Strategic, International Studies, Observer Research Foundation, Carnegie India Locations: Washington , DC, India, U.S, United States, New Delhi, Republic of India, Washington ,, China, Delhi

☆ U.S. and India set to announce flurry of deals spanning defense, chips and A.I.
▼ + stars: | 2023-06-22 | by ( Charmaine Jacob | ) www.cnbc.com time to read: +6 min

Mandel Ngan | Afp | Getty ImagesThe U.S. and India are set to announce a slew of defense and technology collaborations on Thursday during Prime Minister Narendra Modi's state visit, U.S. officials said. India has overtaken China as the world's most populous country and is set to become the third-largest economy in the coming years. According to Reuters, Modi has not addressed a single press conference in India since he became prime minister in 2014, making this an extremely rare occasion. India and the U.S. are expected to announce a deal to jointly produce F414 jet engines in India, involving General Electric and Hindustan Aeronautics. Thirdly, the so-called India-U.S. Defense Acceleration Ecosystem will aim to integrate India's growing private sector defense industry with the U.S. defense sector.

Persons: Joe Biden, Jill Biden, Narendra Modi, Mandel Ngan, Narendra Modi's, Modi, Elon, Ray Dalio, we've, Gary Dickerson, Dickerson, Brendan Mullarkey Organizations: India's, White, Afp, Getty, Tesla, Bridgewater Associates, Biden, Reuters, General Electric, Hindustan Aeronautics, U.S, U.S . Defense, Tech, NASA, Indian Space Research, Embassy Locations: Portico, Washington , DC, India, U.S, China, United States, Pakistan, Russia, France, Great Britain, Israel

Beijing CNN —US Secretary of State Antony Blinken sat down with China’s top diplomat on the final day of a high stakes visit to Beijing aimed at stabilizing relations, with all eyes on whether Washington’s envoy will meet Chinese leader Xi Jinping later in the day. Blinken and China’s top diplomatic counterpart Wang Yi began talks Monday morning, posing for photos at Beijing’s Diaoyutai State Guesthouse before heading into closed door discussions. Whether Blinken also meets with Xi will be a key indicator of China’s interest in taking steps to rebuild that rapport. “Profound differences” between the US and China, however, were also clear during the meeting, the official added. While Qin holds the title of foreign minister, he wields less power than Wang, who directs China’s foreign policy through his position among the party’s core leadership.

Persons: Antony Blinken, Xi Jinping, Wang Yi, Blinken’s, Qin Gang, Blinken, Xi, “, Qin, ”, Wang, ” Blinken’s, Joe Biden, China’s Xi, –, Nancy Pelosi Organizations: Beijing CNN —, Chinese Foreign, United, United States ’, State Department, Communist Party, senior State Department, US Locations: Beijing, loggerheads, China, Moscow, Washington, United States, Taiwan, Bali

I think neither side wants to look as if they’re accepting or acquiescing to the other’s actions,” she said. But hope might not turn into reality, and relations might become worse after the visit,” he added. “We prepare for the worst and hope for the best.”Blinken would not predict whether his visit would pave the way for continued high-level engagements between the US and China. “As to what comes next, let’s see how the visit goes,” the top US diplomat said Friday, referencing comments from his Singaporean counterpart. “This is an important but, in a sense, insufficient step because there’s a lot of work to be done.”

Persons: Antony Blinken, Joe, Biden, Xi, ” Blinken, Vivian Balakrishnan, Blinken, “, Daniel Kritenbrink, “ we’re, ” Patricia Kim, ”, ’ Blinken, Kai Li, Mark Swidan, David Lin, Jake Sullivan, Wang Yi, Shen Dingli, Defense Lloyd Austin, Li Shangfu, Shen, ” Shen Organizations: CNN, senior State Department, Singaporean, State, East Asian, Pacific Affairs, Brookings Institution, Saturday, Defense, Chinese Defense, Asia Pacific Economic Cooperation Locations: Beijing, United States, China, Bali, Taiwan, Ukraine, Vienna, Washington, Shanghai, Singapore

But one diplomat said Turkey had blocked approval over the wording of geographical locations, including with regard to Cyprus. There was still an opportunity to find a solution before the NATO summit in mid-July in Vilnius, the diplomat added. Turkey's diplomatic mission to NATO said it would be wrong to comment on a secret NATO document, adding only that "the usual process of consultations and evaluation among allies is continuing". The so-called regional plans comprise thousands of pages of secret military plans that will detail how the alliance would respond to a Russian attack. "While regional plans were not formally endorsed today, we anticipate these plans will be part of a series of deliverables for the Vilnius Summit in July," a senior U.S. official told Reuters.

Persons: Jens Stoltenberg, Sabine Siebold, Andrew Gray, Charlotte Van Campenhout, Angus MacSwan Organizations: NATO, Vilnius Summit, Reuters, Thomson Locations: BRUSSELS, Turkey, Ukraine, Brussels, Cyprus, Vilnius, NATO, Afghanistan, Iraq, Soviet Russia, Moscow, U.S

☆ Blinken to travel to China this weekend as US looks to reset relations after spy balloon incident
▼ + stars: | 2023-06-14 | by ( Jennifer Hansler | ) edition.cnn.com time to read: +5 min

CNN —US Secretary of State Antony Blinken will travel to Beijing this weekend, the State Department announced on Wednesday – a significant trip that comes as the Biden administration navigates its complicated relationship with China. Blinken was originally set to travel to Beijing in early February, but postponed his trip due to a Chinese spy balloon transiting the US. Blinken will be the first Cabinet official to travel to China under the Biden administration, and the first since 2019. Blinken will ‘advocate strongly’ for military to military communicationsPrior to the public announcement of the trip, Blinken spoke by phone with Chinese Foreign Minister Qin Gang. Campbell told reporters that Blinken will “advocate strongly” for the need for appropriate military to military communications.

Persons: Antony Blinken, Biden, Blinken, “, Pacific Affairs Daniel Kritenbrink, ”, Jake Sullivan, Kritenbrink, Kurt Campbell, Matthew Miller, Xi Jinping, Campbell, Qin Gang, Qin, ” Kritenbrink, ” Campbell, National Defense Li Shangfu, Defense Lloyd Austin, “ We’ve, Mark Swidan, Kai Li, David Lin Organizations: CNN, State Department, State, East Asian, Pacific Affairs, National, “, Foreign, Ministry, China’s, National Defense, Defense Locations: Beijing, China, United States, Taiwan, Ukraine, Russia, Singapore

U.S. officials said Blinken would push to establish open communication channels to ensure competition with the Chinese does not spiral into conflict. Chinese state media said Blinken would visit on June 18 and 19. Kritenbrink said Blinken would hold a series of meetings with senior Chinese officials. The two sides did not say which officials Blinken would meet. "I believe Secretary Blinken will advocate strongly that these lines of communication are necessary.

Persons: Antony Blinken's, Qin Gang, Joe Biden, Blinken, We're, Daniel Kritenbrink, Kritenbrink, Xi Jinping, Matthew Miller, Xi, Kurt Campbell, Blinken's, Janet Yellen, Gina Raimondo, Campbell, Biden, Qin, Humeyra Pamuk, David Brunnstrom, Simon Lewis, Doina Chiacu, Chizu Nomiyama, William Maclean Organizations: Wednesday, U.S, Blinken, State, U.S . State Department, Washington, Treasury, Thomson Locations: United States, China, Beijing, U.S, East Asia, Taiwan, Ukraine, Blinken's, Bali, North Korea

☆ I got a job at Amazon without a college degree. 5 years later, I lead an AWS team, bought a home, and have zero student debt.
▼ + stars: | 2023-06-14 | by ( Fidel Contreras | ) www.businessinsider.com time to read: +7 min

Fidel Contreras is a data center operations lead at Amazon Web Services (AWS). Contreras applied to an AWS technical learning program and started as an apprentice at age 18. Five years and one promotion later, I now lead a team of data center operations technicians. I take advantage of ongoing AWS skills trainings, like the Cloud Practitioner and Solution Architect courses. Fidel Contreras is a data center operations lead at Amazon Web Services (AWS).

Persons: Fidel Contreras, Contreras, I'd, It's, —, there's Organizations: Amazon Web Services, Morning, Amazon, AWS's East, AWS, Cloud Practitioner Locations: America, AWS's East Oregon

Blinken's long-delayed visit is aimed at stabilizing relations between the world's two largest economies and strategic rivals. Chinese state media said Blinken would visit on June 18 and 19. Kritenbrink said Blinken would hold a series of meetings with senior Chinese officials. The two sides did not say which officials Blinken would meet. "I believe Secretary Blinken will advocate strongly that these lines of communication are necessary.

Persons: Antony Blinken's, Qin Gang, Joe Biden, Blinken, We're, Daniel Kritenbrink, Kritenbrink, Xi Jinping, Matthew Miller, Antony Blinken, Faisal Bin Farhan, Ahmed Yosri, Xi, Kurt Campbell, Blinken's, Janet Yellen, Gina Raimondo, Campbell, Biden, Qin, Humeyra Pamuk, David Brunnstrom, Simon Lewis, Doina Chiacu, Chizu Nomiyama, William Maclean Organizations: Wednesday, U.S, Blinken, State, U.S . State Department, Saudi Foreign, Intercontinental, REUTERS, Washington, Treasury, Thomson Locations: United States, China, Beijing, U.S, East Asia, Taiwan, Ukraine, Blinken's, Riyadh, Saudi Arabia, Bali, North Korea

☆ Deciding what to do when your employer changes the rules on remote work
▼ + stars: | 2023-06-09 | by ( Jeanne Sahadi | ) edition.cnn.com time to read: +6 min

New York CNN —If you’ve organized your life around a fully remote or highly flexible hybrid work schedule over the past three years, it can feel jarring if your employer decides to change the rules on remote work and require or enforce more on-site attendance. This, despite the company previously telling staffers most of them would be working remote full time, according to the Wall Street Journal. In addition, according to CNBC, it also said it hopes that employees working remotely full time will consider working a hybrid schedule instead if they live near a Google office. “Changes in remote work policies can certainly create significant risk to employee retention and engagement, depending on how drastic the changes are and how effectively they are executed by managers,” Wigert noted. What do you need to do your best work?

Persons: John Stankey, “, ”, Caitlin Duffy, ” Gallup, Ben Wigert, ” Wigert, you’re, Octavia Gordema, Gordema, you’ve, Duffy, ” Gordema, ” –, Catherine Thorbecke Organizations: New, New York CNN, T, Bloomberg, Farmers Insurance Group, Wall Street, Google, CNBC, Gartner Consulting, Gallup, “ Locations: New York

☆ 5 Gen Zers share their revamped American dream: Fewer white picket fences, more flexibility
▼ + stars: | 2023-05-21 | by ( Alexandra York | ) www.businessinsider.com time to read: +2 min

courtesy of AlvarezAge: 24Location: Elmwood Park, New JerseyOccupation: Corporate strategic partnerships managerDo you believe in the American dream? The American dream, in the way my parents and their generation saw it, does not exist, in my opinion. But they just didn't have the resources — the social mobility — to become wealthy owners of a house with a white picket fence. So, if you ask me what the "American dream" is today, it's more about creating my dream: What is "Jorge's dream?" Of course, I'm excited about the income, but I'm actually more excited about the possibilities outside of the job.

☆ An influencer with 58,000 followers across TikTok and Instagram shares the pitch proposal template she's used to land deals with brands like Fishbowl and Aavrani
▼ + stars: | 2023-05-17 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +6 min

Maesha Shonar created a pitch proposal instead of a standard media kit to land brand deals. She created her own pitch proposal instead, inspired by her work experience at consulting firm Ernst and Young. Here's the exact three-page pitch proposal template Shonar created and has used to land paid partnerships:Page 1 of Shonar's pitch proposal. Maesha ShonarPage 2 of Shonar's pitch proposal. Maesha ShonarPage 3 of Shonar's pitch proposal.

☆ A micro influencer created a pitch proposal instead of a media kit to land brand deals. Here's the template that got her paid partnerships with Fishbowl, Aavrani, and more.
▼ + stars: | 2023-05-16 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +6 min

☆ How 2 dancers built TikTok side hustles and how much money they make
▼ + stars: | 2023-05-16 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +4 min

Dance trends helped TikTok gain traction when the app first exploded in early 2020. TikTok has also helped several trained dancers earn income through brand deals and land jobs. TikTok has revolutionized the dance industry, helping professionals like Mahale earn more money and changing the fabric of choreography itself. From January to March, she made $1,500 in paid brand deals, according to documentation viewed by Insider. TikTok has also helped Mahale get more opportunities as a professional dancer.

☆ Tableau's chief product officer says he's relied on 3 strategies to help his company thrive through more than a decade of economic ups and downs
▼ + stars: | 2023-05-16 | by ( Meira Gebel | ) www.businessinsider.com time to read: +5 min

Francois Ajenstat, Tableau's chief product officer, has been with the company for over 12 years. When faced with economic uncertainties, Ajenstat leans on the organization's value propositions. "Change management is hard for people, so you always have to connect people to the why," he told Insider. Ajenstat told Insider how fellow tech leaders can stay out of the red, while meeting their goals. Times of economic uncertainty provide leaders with the opportunity to evaluate operations, Ajenstat told Insider.

☆ How much 2 professional dancers who create content for TikTok on the side have earned from brand deals — and how the app has opened doors for them into TV and film
▼ + stars: | 2023-05-10 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +4 min

Dance trends helped TikTok gain traction when the app first exploded in early 2020. TikTok has also helped several trained dancers earn income through brand deals and land jobs. From January to March, she made $1,500 in paid brand deals, according to documentation viewed by Insider. TikTok has also helped Mahale get more opportunities as a professional dancer. Tay Marquise, who has 606,800 followers on TikTok, said he's also landed multiple brand deals and part-time opportunities because of his dance videos on the app.

☆ Snapchat just launched 'Creator Collab,' a new marketplace for top influencers to work with brands. Here's how it works.
▼ + stars: | 2023-05-03 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +2 min

Snapchat has introduced Collab Studio to help top influencers on the platform connect with brands. Snap is offering a new way for influencers to connect with brands to create sponsored content. Snapchat has become a creator favorite lately — its parent company Snap boasts of over 750 million monthly users on the app, most of whom open it almost 40 times a day. Snap's new Collab Studio offers brands the ability to work with four initial partners — Whalar, Beeline by Brat TV, Influential, and Studio71 — to produce video content. With thousands of creators on the platform, Collab Studio also helps companies identify the best talent for their campaigns, execute contracts, and track deliverables.

WASHINGTON, April 29 (Reuters) - At a summit on Monday, U.S. President Joe Biden and Philippines counterpart Ferdinand Marcos Jr are expected to reach agreements on greater business engagement, as well as "military enhancements" amid shared concerns about China, a senior Biden administration official told Reuters. Marcos is due in the United States on Sunday for a four-day visit that Philippines official say is aimed at reaffirming the special relationship between the Philippines and the United States, which are long-time allies. The senior U.S. administration official said it was impossible to underestimate its strategic importance of the Philippines, although the relationship was more than just about security. "We will roll out some deliverables during the next week that will highlight business engagement but also some military enhancements as well," he said on Saturday. The official said that as part of moves to boost commercial ties, U.S. Commerce Secretary Gina Raimondo would a lead a presidential business delegation to the Philippines.

☆ Creators say Instagram is the most lucrative platform for brand deals thanks to reels. Here are 4 other takeaways from a new report on influencer pay rates.
▼ + stars: | 2023-04-20 | by ( Nhari Djan | ) www.businessinsider.com time to read: +6 min

Instagram is the most lucrative platform for sponsored posts, creators said in a new study. According to a report released in March from social-media-management platform Later, more creators are getting paid for sponsored posts on Instagram than for content on other platforms — and they're earning higher rates. Here were five key takeaways from the report, including a break down of creator rates on Instagram:Instagram was the most popular monetization platform among creators. In-feed Instagram posts and reels were the two most common content formats creators in the survey had been paid for, followed by TikTok posts. Here's a break down of the median rates for creators on Instagram, based on the report's analysis of 29,000 posts:

☆ World leaders are lining up to meet Xi Jinping. Should the US be worried?
▼ + stars: | 2023-04-14 | by ( Simone Mccarthy | ) edition.cnn.com time to read: +9 min

Hong Kong CNN —Xi Jinping has had a busy couple of weeks. “(Chinese leaders) believe it’s time now for China to make its strategic plans,” said Li Mingjiang, an associate professor of international relations at Singapore’s Nanyang Technological University. Beijing has watched uneasily as the war in Ukraine has driven the US and its European allies closer. When French President Emmanuel Macron arrived in Beijing last week, Xi drew comparisons between China and France: both “major countries with a tradition of independence,” Xi said, and “firm advocates for a multi-polar world” – or a world without a dominant superpower. But how Beijing navigates these initiatives, observers say, comes down to a bottom line that’s integrally related to Xi’s global ambitions and world view.

☆ EU urges firm results, green alliance from US trade talks
▼ + stars: | 2023-04-12 | by ( ) www.reuters.com time to read: +2 min

BRUSSELS, April 12 (Reuters) - The United States and the European Union need to produce clear results next month from their forum on trade and technology and forge closer ties on green products and technology, European Trade Commissioner Valdis Dombrovskis said on Wednesday. "We should also be aiming to move forward on digital and sustainable trade," Dombrovskis said. The transatlantic partners should, he said, help set common standards for green goods and technologies, ensure fair competition and build resilient supply chains. Dombrovskis said the two should work to align the domestic supports of the IRA and the EU Green Deal, so "turbo-charging" the green transition. In my view, we should be aiming for nothing less than a green transatlantic marketplace," Dombrovskis said.

☆ How much a part-time TikToker who posts career advice for his 74K followers earns per month — and how he navigates the industry
▼ + stars: | 2023-04-07 | by ( Shriya Bhattacharya | ) www.businessinsider.com time to read: +4 min

The 27-year-old makes TikTok videos giving career advice to Gen Z and millennial professionals. Now, he has 72,600 followers on TikTok, and has landed brand deals with companies like Google, L'Oréal, Adobe, Kiehl's, and Hollister. He was paid $300 to create three TikTok videos for $100 apiece. "All these brand deals come to me, I don't do any outreach," he said. Here's how much Rocker has made from brand deals in the past six months, which Insider verified with documentation:

☆ Commerce officials heading to China to lay groundwork for possible Raimondo trip later this year, sources say
▼ + stars: | 2023-04-07 | by ( Kayla Tausche | ) www.cnbc.com time to read: +3 min

Gina Raimondo, US secretary of commerce, speaks during an interview in Washington, DC, US, on Thursday, March 2, 2023. Senior officials from the Department of Commerce will be traveling to Beijing and Shanghai next week as part of an effort to lay groundwork for a potential trip by Secretary Gina Raimondo later this year, according to people familiar with the planning. Elizabeth Economy, a senior advisor to the secretary on China issues, and Scott Tatlock, the deputy assistant secretary for China and Mongolia, will assess whether such a meeting between Raimondo and her Chinese counterparts would produce results to justify the visit. A visit by Secretary of State Antony Blinken, set for early February, was postponed indefinitely as tensions escalated during a Chinese surveillance balloon's cross-country trip. Since then, Commerce has taken an ad hoc approach to sensitive trade issues.

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