Super Bowl LVI was dubbed the "Crypto Bowl" after ads from crypto companies made a splash.
The larger crypto industry suffered billions in losses in 2022, highlighted by the collapse of FTX.
But in 2022, the game was dubbed the "Crypto Bowl," with FTX, Coinbase, Crypto.com, and eToro all debuting ads, along with Bud Light incorporating NFTs into its ad.
Here's a look back at how the four companies who advertised during the last Super Bowl are doing now.
Compared to FTX, other crypto companies that advertised during the Super Bowl had a remarkably stable year given volatility in the industry, but each had its troubles.