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Since going public nearly two years ago, the members club chain Soho House has endured a sharp decline in its stock price, economic turmoil and a short seller declaring that its shares are worthless. But the company’s chief executive, Andrew Carnie, insists it is on the right track — even as its main shareholders consider taking the business private again. “There’s no looking back,” Mr. Carnie said in an interview. “We’ve been pretty consistent over the past 12 months in delivering results.”The company released its latest quarterly financial results on Friday, reporting that it lost $118 million last year, down from a loss of $220.6 million in 2022. Using the pro forma earnings measure known as adjusted EBITDA, which excludes some expenses, it doubled its profit to $128 million.
Persons: Andrew Carnie, , ” Mr, Carnie, “ We’ve Locations: Soho
Serge Raoul, an Alsatian-born former filmmaker who with his brother, Guy, a classically trained chef, founded Raoul’s, a clubby French bistro and SoHo canteen in Lower Manhattan that drew generations of artists, rock stars, writers, models, machers and movie people — along with those who yearned to be near them — died on March 8 at his home in Nyack, N.Y. The cause was a glioblastoma, said his son, Karim Raoul. Serge was on hiatus from making documentaries and Guy had been working as a chef uptown when Serge set out to find him a restaurant. A friend thought Luizzi’s, a cozy and well-worn spaghetti and meatballs joint on Prince Street between Sullivan and Thompson, might be for sale. As it turned out, the owners, Ida and Tom Luizzi, were happy to make a deal if it included the provisions that Mr. Luizzi could drop in every day and that Inky the cat could stay.
Persons: Serge Raoul, Guy, , Karim Raoul, Raoul’s, Serge, Luizzi’s, Sullivan, Thompson, Ida, Tom Luizzi, Luizzi Organizations: Prince Locations: Alsatian, French, Lower Manhattan, Nyack, N.Y, SoHo
People are aghast at a video of an NYC studio apartment with an open shower in the kitchen. The small apartment in downtown Manhattan had been on the market for two months at $3,495 a month. AdvertisementNew York City rents are no joke, but people are finding the monthly fees of a small Manhattan apartment with an open shower in the kitchen laughable. The camera pans over the shower, located steps from the door and the refrigerator of the open kitchen. In 2023, BI's Hana R. Alberts reported on a bidding war by prospective renters over a studio apartment without a bathroom listed for $2,350 a month because of its location in Manhattan's Greenwich Village.
Persons: isn't, , Elizabeth, it's, Alexander Spatari, wasn't, BI's Hana, Alberts, David Brand Organizations: Service Locations: NYC, Manhattan, York City, Soho, NYC's, Nolita, Midwest, Little Italy, NYC New York, York, Greenwich, it's
Business Insider has verified her Soho House membership . This story is available exclusively to Business Insider subscribers. The application process was pretty easy for me because the friend who referred me has been a Soho House member for over seven years. I've visited Soho House locations in Barcelona, Rome, and all over London. A lot of people assume that Soho House — and members' clubs in general — only have snobby people, but you can meet snobby people anywhere.
Persons: , Amina Karimovna, I've, It's, there's, creatives, it's Organizations: Service, Soho House, Business Locations: Soho, London, Barcelona, Rome, SoHo House
A New York Apartment With a Garden in the Kitchen
  + stars: | 2024-03-01 | by ( Max Berlinger | ) www.nytimes.com   time to read: +1 min
When Brock Forsblom and Jeremy Heimans first saw their future apartment, “it was the SoHo loft fantasy,” says Heimans, 46, an Australian entrepreneur and nonfiction writer. The rest of the former factory building, which was constructed in 1900 and at one time produced long underwear, is still inhabited by “septuagenarian artists,” Heimans says. In the pair’s previous apartment, a West Village rental, almost every surface, including the curtains and bathroom ceiling, was decorated with a vibrant pattern. “The energy there was that I had a thousand ideas,” says Forsblom, 38, who until recently worked as an interior designer. Ng brought in his colleague Jacob Esocoff as a collaborator — eventually resulting in the launch of their own firm, Ideas of Order, in late 2021.
Persons: Brock Forsblom, Jeremy Heimans, , , ” Heimans, Forsblom, Henry Ng, Foster, Ng, Jacob Esocoff, Organizations: Noguchi Museum, Partners Locations: Australian, New York, Queens, East Village, West
AdvertisementNovember 2016: Holland and Zendaya appear in their first-ever joint cover, for The Hollywood ReporterZendaya and Tom Holland in June 2017. March 2021: Holland describes Zendaya as 'very sensible and humble'Zendaya and Tom Holland in June 2017. November 17, 2021: Holland and Zendaya comment on their relationship going publicZendaya and Tom Holland in "Spider-Man: No Way Home." February 18, 2022: Tom Holland denies reports that he bought a new house in London with ZendayaTom Holland in February 2022. I visited a lot while they were shooting it and I really, really enjoyed it.
Persons: , Tom Holland, Zendaya, they've, Sony Pictures Entertainment Holland, Peter Parker, Holland, didn't, I've, He's, Con Tom Holland, Albert L, Ortega, Laura Harrier, Liz, Tony Revolori, Flash Thompson, Jacob Batalon, Ned Leeds, ove, hank y, hank, ove y 'all!, hanks, eing, hy, H, ada, ike, huck, Tom Hol, le tag ove, g the, Hol, MJ', ake, hal l, taki, as h, Rob K, ate fame, abou, ..ha, lea, Kev, edd, Josh Flor, birt, rie, stor, Ric, aske, Tom H, ed then, hal, ong, winn, Q, iva, riva, ory, oba, Fran, and S, Jacob, him ", nic, Eric C, y, 2022:, enda y, Kelly, siti, ted, Hunter, Marc, Marin, inger, his ap, Rajan, Ze, kee, enjoy,, "I wa, stu, shou, olly, ing each o, I love, It's, Elvin R odrig, bert Downey Jr. an, Harry, l ove, bec, Room,", enda, fini Organizations: Service, Sony, Business, Sony Pictures Entertainment, Marvel, America, Hollywood, San Diego Comic, Con, San Diego Convention Center, ust, pla, imi, ucc, MTV, ppr, a pl, Norton, rac, eas, CP, ACP, Fr, rit, acc, klan, ely Locations: Holland, Zendaya, ife, uman, pla, Hol, " he, sens, nsw, pula, India, Italy
CNN —Google is set to open its New York headquarters in a repurposed 1930s railway terminus near Hudson Square on Monday — and the tech giant says the project was designed with nature in mind. Once at the end of the railway now forming New York’s High Line, St. John’s Terminal served as a freight facility and office space. Mark Wickens/Courtesy GoogleGoogle began leasing the St. John’s Terminal site in 2019, and bought it outright in 2022 for $2.1 billion. Mark Wickens/Courtesy GoogleThe building can accommodate around 3,000 workers and is organized into 60 “neighborhoods” for teams of around 20 to 50 people. Google’s parent company, Alphabet, also slashed around 12,000 jobs — then around 6% of its workforce — at the beginning of 2023.
Persons: it’s, , Sean Downey, Mark Wickens, Rick Cook, Google, that’s, Downey, we’ve, Jennifer Kelly, Organizations: CNN, Google, New York State, Americas, Global Business, CookFox Architects, John’s, Google Google, Google’s Global Business Organization Locations: New York, Hudson, SoHo, Tribeca, St, Coney, Hurricane, Dublin, Playa Vista, New York City, Chelsea, John’s, California, America,
Read previewMartha Ellen Mabry remembers getting her hair cut as a kid at the local salon one of her neighbors owned. AdvertisementHere are two principles the entrepreneur followed that helped her build two thriving businesses without a business or finance background. Mabry launched her basement salon Headchop on a shoestring budget. Mabry didn't spend a dime on marketing Headchop. Advertisement"What makes a business truly work for a long time is the care that goes into it," Mabry said.
Persons: , Martha Ellen Mabry, Mabry, Alisha Wetherill Mabry, she's, that's, I've, Michelle Iorio, Hayley Carloni, they're Organizations: Service, South Carolina, Business Locations: South, Brooklyn , New York, NYC, Williamsburg, DevaChan
Arizona is refusing to extradite a suspect wanted in a murder case in New York City. But the murder rate in Phoenix is actually higher than in New York, according to police data. "Having observed the treatment of violent criminals in the New York area by the Manhattan DA there, Alvin Bragg," Mitchell said. In his response to Mitchell, Bragg's office, however, noted that the murder rate is actually higher in Phoenix than in New York. AdvertisementStill, whether Mitchell's concerns about extraditing the suspect to New York are justified, they will likely strike a chord with Bragg's critics.
Persons: Manhattan DA Alvin Bragg, , Rachel Mitchell, Raad Almansoori, Joe Kenny, He's, Denisse, Mitchell, Alvin Bragg, Bragg, Kathy Hochul Organizations: Manhattan DA, Service, Arizona police, NYPD, Democratic New York Gov, NBC Locations: Arizona, New York City, Maricopa County, Manhattan, Phoenix, New York, Scottsdale , Arizona, United States, York, Pheonix , Arizona
"No Time To Die" director Sam Mendes is working on four biopics about The Beatles. Here's everything we know about The Beatles movies. Advertisement“No Time To Die” director Sam Mendes is working on four biopics about The Beatles. We all support the Sam Mendes movie project. peace and love.😎🎶🌈✌️🌟❤️☮️ pic.twitter.com/byhnmVqsHY — #RingoStarr (@ringostarrmusic) February 20, 2024Nobody has been cast yet, but The Beatles movies should be released in 2027The Beatles photographed in 1966.
Persons: Sam Mendes, , Mendes, who's, Oscar, , , Tim Rothman, Paul McCartney, George Harrison, Ringo Starr, John Lennon, Bettmann, Aaron Taylor, Johnson, Lennon, Thomas Brodie, Sangster, McCartney, Jed Cullen, Dave Benett, Pippa Harris, Starr, Sean Lennon, Olivia Harrison, John Lennon's, George Harrison's, Harris, , Sam, 😎🎶, Bea, Liv Organizations: Service, Sony, Heathrow Airport, Apple Corps Ltd, Beatles Locations: British, California, Soho, London
Jaime King Is on a Journey
  + stars: | 2024-02-15 | by ( Sheila Yasmin Marikar | ) www.nytimes.com   time to read: +1 min
Jaime King had been feeling that something was off. “There’s this strange, volatile energy,” the actress, director and model said on a recent Saturday. “If I’m not looking at you, it’s because I’m listening,” she said to a reporter. Ms. King, a self-described introvert, was about to embark on a promotional blitz that would take her from the hillsides of Hollywood to the scrum of New York. “Once in a blue moon, I’ll go to the Bungalows,” meaning San Vicente Bungalows, the members-only club that has replaced the Soho House as L.A.’s premier venue for people of means.
Persons: Jaime King, , , , “ I’ve Organizations: Soho House Locations: Los Angeles, Hollywood, New York, , Vicente, Soho
The deck kicked off a game of one-upmanship among Wall Street banks trying to keep their employees happy. Lit capitalized on poking fun at Wall Street culture, selling $35 dad hats that read, "Do You Know Who My Father Is?" There have, of course, been endless rumors about Lit's identity, especially among Wall Street underlings. Wall Street underlings have speculated about Litquidity's identity for years. Basak, one attendee said, wanted to take a "wrecking ball through it all" and hold Wall Street heavy hitters accountable.
Persons: Goldman Sachs, I've, David Solomon, Litquidity, Goldman, Solomon, Evercore, Michael Kovac, Lit, Warburg Pincus, Jamie Dimon, Jamie Dimon's, Banksy, Bennett Jordan, who've, Lit's, — Mark Moran, , Jefferies, Richard Handler, Spencer Platt, Isaac Laifer, Laifer, Handler, We'd, Henry, Hank, Medina, He's, he's, Jefferies Medina, Bart P, Fuchs, Karl Smith, Mark Moran, Moran, Bloomberg he'd, Zack DeZon, Getty Images Moran, Brian Hanly, Hanly, Sonali Basak, Angela Weiss, cryptocurrency, we'll, Mark, Medina's, weren't, CoinFLEX, Litquidity doesn't, Dave Portnoy, wasn't, Medina Ayden Syal, Kyle Zappitell, Zappitell, he'd, hasn't, Bennett Jordan —, Craig Sjodin, Litney, Paul Argenti, Wall Organizations: Goldman, New York Times, CNBC, Business, Bloomberg, Metropolitan Club of New, Nomura, Citigroup, Financial Times, Litney Partners, Whitney Partners, BI, ESPN, Litquidity, Centerview Partners, New York, Getty, Bain Capital, Litquidity Venture Partners, SEC, Cornell University, Wexford Capital —, Deutsche Bank, Deutsche, CFA, Getty Images, Bullish, Vice, Wall Street, Litquidity's, Manhattan's Rue, Fox Business, Litquidity Ventures, Coatue Management, SAFE, Soho House, Dartmouth University Locations: New York, Tribeca, Metropolitan Club of New York, Instagram, San Francisco, Medina, New York City, Miami, NoHo, Chad, Connecticut, Litquidity, Linktree, Soho
For the founders behind the IRL social startup 222, it's all about the "magic of the backyard." The 222 team then organizes a multi-stage meetup, which includes a restaurant as well as another venue like a museum or a bar. At its events, 222 wants attendees to feel comfortable and leave "judgment at the door," said Hashemi, 222 's COO. "A lot more people are coming around to this idea of in real-life social," Hashemi said. Kazemian, Hashemi, and Roshannai, meanwhile, want to help swing the pendulum back to IRL — back to real relationships.
Persons: Keyan Kazemian, Danial Hashemi, Arman Roshannai, — Kazemian, Hashemi, Roshannai, Kazemian, , Catalyst, Arash Ferdowsi, Cory, Catalyst's Niko Bonatsos, Sydney Bradley Organizations: Business, Scrum Ventures, Dropbox, University of Southern, YC, Tech, IRL Locations: Los Angeles, California, New York, New York City, University of Southern California, SoHo , New York
Jim Cramer sees if Soho House is worth the hype
  + stars: | 2024-02-02 | by ( Jim Cramer | ) www.cnbc.com   time to read: 1 min
Jim Cramer sees if Soho House is worth the hype'Mad Money' host Jim Cramer takes a closer look at Soho House to assess if it's worth the hype.
Persons: Jim Cramer Organizations: Soho House Locations: Soho
Whose Last Show Is It, Anyway?
  + stars: | 2024-02-01 | by ( Laura Collins-Hughes | ) www.nytimes.com   time to read: +1 min
Outside the big, tall windows of Ellen Maddow and Paul Zimet’s Manhattan loft, in a former garment factory on Mercer Street in SoHo, is a slice of the New York skyline: up close, rooftops of old brick buildings, solid as can be; farther off, glass towers — taller, sleeker, colder, newer. In a city forever in flux, Maddow, 75, and Zimet, 81, have stayed put for half a century, creating experimental theater in the skylighted boho oasis that cost $7,000 to buy in 1973, and where they raised their family. Having arrived in the neighborhood when it was scary-scruffy, long before it went way upscale, they have remained stubbornly devoted to each other, and to their venerably niche downtown company, Talking Band, which turns 50 this year. That kind of history can sound utopian from the outside. But misunderstanding is a risk they’re taking, cautiously, with “The Following Evening,” a new play in which they portray slightly fictionalized versions of themselves, in slightly fictionalized versions of their lives.
Persons: Ellen Maddow, Paul Zimet’s, Maddow Locations: Paul Zimet’s Manhattan, SoHo, York
Cramer's Lightning Round: 'I don't trust' Riot
  + stars: | 2024-01-22 | by ( Julie Coleman | ) www.cnbc.com   time to read: 1 min
Stock Chart Icon Stock chart icon Riot's year-to-date stock performance. Stock Chart Icon Stock chart icon Robinhood's year-to-date stock performance. Stock Chart Icon Stock chart icon Portillo's year-to-date stock performance. Portillo's : "Portillo's is just a great quandary." Stock Chart Icon Stock chart icon Soho House's year-to-date stock performance.
Organizations: Soho
Read previewLiquor lockers, also known as bottle keeps, are popping up in bars and members' clubs across the globe. They allow patrons to buy a bottle of alcohol and store it at the establishment to be consumed at a later date. AdvertisementLiquor lockers provide a home away from homeThe Whiskey Locker at The Other House resident's club in South Kensington, London. "We've had members buy some exclusive bottles, come in and do exactly that — show off," he added. Though the venue has 120 spaces for bottles, Gow told BI they have been extremely popular and they're quickly running out of space.
Persons: , Priya Raj, James Semenowycz, Liam Simmons, Tom Dixon keyring, Simmons, Kyle Gow, they've, Gow, We've, It's Organizations: Service, Business, Soho House, Co Inc, Pan, BI Locations: South Kensington, London, Pan Pacific London, Edinburgh, Scotland, San Francisco, New York
Why Calvin Klein ads still get people talking
  + stars: | 2024-01-18 | by ( Joan Kennedy | ) edition.cnn.com   time to read: +9 min
The strategy was classic Calvin Klein, a brand which has been synonymous with sexy, conversation-starting campaigns since the 1970s. From Calvin KleinBut the White ads were just the start of the headlines for Calvin Klein. Adorning a New York City phonebooth, Mark Wahlberg is seen in a 1992 Calvin Klein campaign. Meanwhile, no one besides the ASA seems to be admonishing Calvin Klein over the FKA Twigs ads. For Calvin Klein, both sets of ads are an example of that old adage — there’s no such thing as bad publicity.
Persons: CNN —, Jeremy Allen White’s, Calvin Klein, , Calvin, White, Bottega, Kendall Jenner, FKA, , Milan Jaros, Kate Moss, Brooke Shields, innuendos, Mark Wahlberg, Eva Mendes, , Matt Kissane, Landor, Calvin Klein’s, Moss, Wahlberg, Marky Mark ”, Justin Bieber’s, Justin Bieber's Calvin Klein, Stacy Walsh Rosenstock, he’s, popstar Rosalía, Amy Kommatas, Jenner, Hadid, Allen Adamson, Alas, Adamson, Henry McGee, Launchmetrics, Jeremy Allen White, “ They’ve Organizations: The, Fashion, CNN, Authority, Standards Agency, Standards Authority, ASA, Bloomberg, Getty, Hulu, Business, US Justice Department Locations: SoHo, Prague, Czech Republic, Zara, York's, Los Angeles, New York City
At 8 a.m. on Tuesday, a basset hound ambled through Prospect Park in Brooklyn in an extra-long turtleneck sweater. The dog’s ears swept the ground, which was covered in snow — real, fluffy, not-yet-yellow snow — for the first time in nearly two years. The hound was far from the only New Yorker strategically bundled against the cold. By early afternoon, what little snow remained clung to trash bags, and street corners were covered in gray slush. Finally, it looked like winter in New York.
Locations: Prospect Park, Brooklyn, SoHo, Lower Manhattan, New York
Two of Eric Berryman’s favorite things are drinking tea and telling stories, both of which were on the agenda on a recent rainy afternoon in the Manhattan neighborhood of SoHo. “This first infusion I’m going to do is just to awaken the leaves and open things up,” he said, beginning with the tea. “You could drink it, but it wouldn’t be very flavorful.”Serving an audience of one, in a ramshackle office space and storage room above the Performing Garage theater, Berryman poured hot water from a portable kettle over a pile of loose, Chinese black tea leaves in a small vessel. The water turned a deep amber as the leaves softened and unfurled. After a moment, he poured the liquid away, refilled the vessel and served the tea in two gleaming white cups.
Persons: Eric Berryman’s, , Berryman, cocreated Organizations: Wooster, Atlanta, Black Disney Locations: Manhattan, SoHo, sips
The look mirrored a see-through outfit her mom Kate Moss famously wore in 1993. AdvertisementLila Moss is the spitting image of her mother Kate Moss — and she's happy to be. Ian West - PA Images/Getty ImagesThe outfit also not-so-subtly referenced a dress famously worn by the 21-year-old's mother Kate. Kate Moss models for Donna Karan in New York City on April 2, 1993. Fairchild Archive/Getty ImagesRepresentatives for Kate Moss, Lila Moss, and Nensi Dojaka did not respond to a request for comment.
Persons: Lila Moss, Kate Moss, , Kate Moss —, — Lila, Nensi Dojaka, Ian West, Kate, Moss, Liza Bruce, Jimmy B, James Brown, Corinne Day, Dave Benett, Lila, it'd, It's, Mike Marsland, Donna Karan Organizations: Service, British Fashion Council, Elite Model Agency, Elite, British Vogue, Fairchild, Getty Locations: London, England, Albanian, Soho, British, New York City
High-brow art and millionaires tend to go hand in hand, so Art Week also means some of the world's wealthiest come out to play. Ciara attends the NYLON Presents NYLON House At Miami Art Week 2022 at Strawberry Moon at Goodtime Hotel on December 02, 2022 in Miami Beach, Florida. Regardless of the events you attend, Art Basel week is a great time to mingle and do business, explained Jasmina Midzic, Typhon's director of Investor Relations. Desperate ApeWives perform at #0XGenesis presented by Marshland, Magnus and FloodFM.com at Maps Backlot during Art Basel Miami on December 01, 2021 in Miami, Florida. Erika Goldring / Getty ImagesHere are 6 Art Basel parties the Wall Street elite and wannabes alike are vying to attend.
Persons: , There's, galas —, Ciara, Arturo Holmes, Kim Kardashian, Serena Williams, James Koutoulas, Koutoulas, Miami's, Jasmina Midzic, she'll, who've, Magnus, FloodFM.com, Erika Goldring, It's, Midzic, Alessandra Ambrosio, Alexander Tamargo, Andreas Metaxa, Metaxa, I've, Guy Gerber, Blondish, Bella Thorne, e.l.f, Mona Lisa, Rampa, Desiree, Talon, Luciano Scalioni, — Bryan Goldberg Organizations: Miami Art, Wall, Magic City, Art, Business, Strawberry, JPMorgan, UBS, Capital Management, Investor Relations, Art Basel Miami, Art Basel, Wall Street, Fund, Party, Miami, Flex, Waterfront, Digital Locations: Miami —, Art Basel, Miami Beach , Florida, Miami, Basel, Miami , Florida, South Beach, Miami Beach, Midzic, SoHo, New York, Saxony
[1/2] Shane MacGowan, former lead singer of The Pogues, performs during the Montreux Jazz festival in the [Miles Davis] Hall late July 15, 1995. MacGowan and his band The Popes were part of the 'Irish Night' during the festival. MacGowan brought Irish traditional music to a huge new audience in the late 1980s by splicing it with punk, and achieved mainstream success with his bittersweet, expletive-strewn 1987 Christmas anthem "Fairytale of New York". Irish President Michael D. Higgins, also a poet, described MacGowan on Thursday as one of music's greatest lyricists. Following a decade with a new band, the Popes, MacGowan and the Pogues reunited and toured regularly until 2014.
Persons: Shane MacGowan, Miles Davis, MacGowan, Stringer, Pogues, Nick Cave, Victoria Mary Clarke, Jesus, Mary, Therese, Pogue Mahone, Elvis Costello, Joe Strummer, Michael D, Higgins, Kirsty MacColl, Bono, Sinead O'Connor, Glen Matlock, Johnny Depp, Cave, Muvija M, Graham Fahy, Conor Humphries, Padraic Halpin, Alex Richardson, Andrew Heavens Organizations: Montreux Jazz, Hall, Guardian, Westminster School, Pogues, Sex, Thomson Locations: Kent, Ireland, DUBLIN, London, Irish, York, English, Soho, Siam, New Zealand, Japan
CNN —In the 1980s and ’90s, Winona Ryder was a dark-haired waif against a sea of preppy blondes. Robert Rich Robert Rich Ryder and Rich would be seen out at restaurants, out shopping or at parties together. Robert Rich The book, published by IDEA Books, is filled t the brim with Polaroids snapped by Rich of Ryder. Robert Rich Rich never dated or labeled any of the Polaroids he took, and so the book is a back and forth journey through time. Robert Rich Unseen photographs shine a new light on 90s icon Winona Ryder Prev NextThere are no captions or timestamps for any of the images featured in “Winona,” mainly because Rich, by his own admission, failed to make detailed notes.
Persons: Winona Ryder, Ryder, , “ Bram Stoker’s, “ Edward Scissorhands ”, Marc Jacobs, Robert Rich, Marc Jacobs ’, ” Rich, Grace Jones, Kate Moss, Rich, Robert Rich “ I’ve, Polaroids, , Francesca Sorrenti, ’ ” Ryder, Robert Rich Robert Rich Ryder, Rich of Ryder, Robert Rich Rich, wasn’t, Winona ”, Johnny Depp, Joyce Byers Organizations: CNN, Mercer, IDEA, IDEA Books, Netflix Locations: Manhattan, Winona, SoHo, “ Winona
Inside the “blueberry muffin” conference room, the walls are, naturally, painted blue. Nearby is the “fruity” conference room, with “razzle dazzle” red walls and vintage chairs upholstered in yellow pineapple printed cloth. Down the hallway is “maple waffle,” the room where the company holds its more serious meetings with investors. This is the office of the cereal brand Magic Spoon, which was introduced in 2019 and, starting last year, called its roughly 50 employees back to in-person work, at least two days a week. “One of our core company values is, ‘Be a Froot Loop in a world of Cheerios,’” said Greg Sewitz, a Magic Spoon co-founder.
Persons: ’ ”, Greg Sewitz, ,
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