Elon Musk told CEOs on Wednesday to tweet more as it has "worked quite well" for him.
But, experts say posting on social media can cause major issues for executives and their brands.
Ultimately, legal experts say posting on social media is too risky for most CEOs.
Executives' comments on social media could also fail to translate to younger generations with different values and worldviews, said Anat Alon-Beck, a business law professor at Case Western Reserve University.
So while Musk may have built up a huge following with his off-the-cusp tweets and jokes, for most CEOs, the risks of tweeting are likely too great.