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Netflix and Disney+ face a big question of how many people will subscribe to their ad-supported tiers. A new survey shows about half of each service's current subscribers are open to a cheaper version with ads. There's strong interest in Netflix and Disney+ with ads, a new survey from Samba TV with HarrisX found, with nearly half of each service's current subscribers saying they'd consider making the switch. Those most interested in Netflix's ad version skew older and less affluent, Samba TV and HarrisX found. The Samba TV-HarrisX survey also found broad interest in Netflix and Disney+ with ads among non-subscribers.
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