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The "American Dream" has long been equated with economic achievement and wealth. "The American Dream is changing, according to small-business owners," Fara Howard, GoDaddy's chief marketing officer, tells CNBC Make It. Small-business owners are often considered a litmus test for the American Dream, as some entrepreneurs see startups as an opportunity to climb the socioeconomic ladder. Despite new definitions of the American Dream, survey respondents said that lack of access to technology, education and affordable health care still stand as barriers. "American small-business owners are thinking beyond revenue and sales growth when they consider what the American Dream means to them," Howard said in a statement last week.
Persons: Fara Howard, Gen Z, Zers, Howard, Warren Buffett Organizations: CNBC Locations: homeownership
It's part of the decades-long trend in which Americans have scaled back their charitable giving. There's evidence that this shift has impacted charitable giving. From 2000 to 2016, the share of Americans giving to religious causes fell from roughly 47% to 32%. Other donors have shifted their giving to political causes that wouldn't be classified as charitable giving either. Looking forward, Birkholz said he's optimistic the total giving figure will bounce back in 2023.
Persons: , Josh Birkholz, We've, Birkholz, Jonathan Meer, Zers, I'm Organizations: Service, Privacy, Indiana University's School, Philanthropy, Indiana University, Pew Research Locations: Texas
The current hiring market is competitive, but companies can take steps to attract Gen Z job seekers. When looking for job opportunities, Gen Zers — those currently under the age of 26 — will be attentive to things that may not have been prioritized by previous generations. Talent-development expert Chelsea Williams, whose national workforce and development company Reimagine Talent works closely with many Gen Z professionals, shared six things companies need to prioritize in order to stand out to Gen Z job seekers. Connect job applicants with new Gen Z hires as much as you can during the interview and hiring process. Gen Zers want to see that you're changing things up — and you'll find stronger applicants when you do.
Gen Zers are prioritizing jobs where they can make a difference without burning themselves out. And many Gen Zers — myself included — have prioritized work-life balance. To find the right match, some in Gen Z ask hiring managers in interviews whether the company encourages work-life balance. Five Gen Zers shared how they're broaching work-life balance without risking their candidacy or feeding into the stereotype that they're lazy. "Gen Z is willing to have the difficult but essential conversations before they commit to a job," Kim said.
The boomers' economy is brittle, stingy, and built on undersupply. While inflation may be cooling a bit, future prosperity for millennials, Gen Zers, and beyond depends on reversing this economywide bottleneck created by boomers. Boomers shrank the labor force they need nowThe baby boomers ensured the labor market of the generations after them would be inadequate in a few major ways. The boomer ethos on housing, which views homes not as places to live but as financial assets, is mirrored in the rest of the economy boomers made. They make loans, investment, and housing more expensive — putting the economy on a diet instead of growing the pie.
Generation Zalpha is a major target for marketers due to its talent and its spending power. The internet-native Zalpha generation is a prime target for brands for another reason: its potential spending power. Patrick, the Claire's CMO, recently told AdAge that Gen Alpha is like Gen Z "on steroids." While Gen Z is often described as having grown up online, Gen Alpha was born online. Experts therefore predict Gen Alpha will be more impatient than previous generations, because they'll expect their needs to be met instantaneously.
The current hiring market is competitive, but companies can take steps to attract Gen Z job seekers. Gen Z is no different. When looking for job opportunities, Gen Zers — those currently under the age of 26 — will be attentive to things that may not have been prioritized by previous generations. Talent-development expert Chelsea Williams, whose national workforce and development company Reimagine Talent works closely with many Gen Z professionals, shared six things companies need to prioritize in order to stand out to Gen Z job seekers. Connect job applicants with new Gen Z hires as much as you can during the interview and hiring process.
It's taken time for Americans of all ages to return to work, but older Gen Zers are most lagging. It may all have to do with how Gen Z views a job versus a side hustle or gig work. And those answers could partially explain a question economists are puzzled over: Where have the Gen Z workers gone? While he's uncertain where the missing Gen Z workers have gone, he says childcare needs could be part of the answer. If Gen Z has embraced gig work over the corporate life, it could be among the reasons many of them say they're living paycheck to paycheck.
Gen Zers do not feel the needs of their generation are being met by Congress, a new poll found. Gen Zers were born between 1997 and 2012. More than two-thirds of Gen Zers said Congress is "out of touch" on abortion access and more. The Gen Zers surveyed also voiced concern with how "in touch" Congress is on abortion access: only 31% said the body is in touch with its needs on accessing abortions compared to the 69% who said the opposite. And despite Congress passing a new law addressing gun violence in June 2022, 70% of Gen Zers — a generation that has witnessed countless indiscriminate school shootings — said Congress is "very" or "somewhat out of touch" about its needs for further gun regulation.
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