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☆ Americans are sick of tipping culture and scaling back everywhere from restaurants to hair salons
▼ + stars: | 2024-06-09 | by ( Madison Hoff | ) www.businessinsider.com time to read: +5 min

Many Americans are not willing to leave a tip all the time, and they're becoming less likely to do so. The 2024 survey of US adults conducted from April 29 to May 1 found that 67% percent of those who go to sit-down restaurants always give tips to servers. Thirty-five percent of adults said "tipping culture has gotten out of control," per the Bankrate post. Still, the survey found 78% of Gen Xers and 86% of baby boomers who go to sit-down restaurants always give a tip. AdvertisementAnd younger Americans are less likely to tip at sit-down restaurants.

Persons: Bankrate, Ted Rossman, it's, Xers, culture's, Gen Xers, Gen Zers, millennials, Rossman, that's Organizations: Service, Business, Pew Research Center

☆ How Fizz, an anonymous messaging app for Gen Z, tore a high school apart
▼ + stars: | 2024-06-09 | by ( Lauren Edmonds | ) www.businessinsider.com time to read: +4 min

The app became available to the 1,300 students at Champlain Valley Union High School this May. AdvertisementWhen Champlain Valley Union High School students downloaded the app, the messages were initially innocuous. AdvertisementSolomon told the Journal that the Champlain Valley Union High School incident was an anomaly. "To confirm, we suspended the Champlain Valley Union Fizz community after working directly with school administrators," the statement read. AdvertisementA Champlain Valley Union High School representative did not respond to a request for comment from Business Insider.

Persons: —, Lio Miller, Miller, Ashton Cofer, Teddy Solomon, Oliver Hardt, Adam Bunting, Bunting, MANDEL NGAN, Yik Yak, Solomon, Gen Z Organizations: Service, Champlain Valley Union High School, Wall Street, Business, Stanford, Yik, McKinsey Health Institute, Champlain Valley Union High, Union High School Locations: Vermont, Champlain Valley, Champlain

☆ No more bus tours for China's rich millennials — they're seeing the world on their own
▼ + stars: | 2024-06-08 | by ( Alexandra Bacon | ) www.businessinsider.com time to read: +5 min

Read previewRich millennials in China are experiencing world travel in a very different way from their parents. These tours offered a safer and more accessible way to explore new destinations, Elisa Harca, CEO of consultancy firm Red Ant Asia, previously told Business Insider. New technology has made solo travel much less dauntingSocial media platforms like Xiaohongshu are the go-to place for local travel tips. BORIS HORVAT/Getty"They're a lot more used to being tourists,'' Jack Porteous of China-focused consultancy firm Tong Global told Business Insider. The rise of social media platforms for travel has also spurred the accessibility of solo travel.

Persons: —, Elisa Harca, Ant Asia, — millennials, Z, BORIS HORVAT, Jack Porteous, Tong, China's, Sally Maier, Yip, Porteous, Mark Kolbe, Getty, Maier, they've Organizations: Service, Business, Tong Global, Consulting Locations: China, China ., Europe, glamping, Inner Mongolia

☆ Why lifestyle creep can cause HIFIs to spend 'every cent they make,' according to a financial planner
▼ + stars: | 2024-06-06 | by ( Allie Kelly | ) www.businessinsider.com time to read: +4 min

Inflation and the rising cost of living in the US are partially to blame for HIFIs precarious financial situation. HIFIs' spending psychology comes from wanting to belongKnox said that there's often a disconnect between how much money HIFIs make and how much they can afford to spend. Much of HIFIs' spending psychology comes from wanting to belong, Knox said. People want to be able to afford the same clothes or concert tickets as their friends and family, so they keep spending money. AdvertisementSmall spending changes can boost future wealthMany people underestimate how much small spending changes can impact their overall wealth, Knox said.

Persons: —, HIFIs, Zers, Natasha Knox, Knox, there's Organizations: Service, DINKs, Sherwood News, Business, Financial, Bureau of Labor Statistics Locations: Sherwood

☆ Parents of teens competing at the 'Olympics of science fairs' share 5 parenting rules they live by
▼ + stars: | 2024-06-06 | by ( Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +7 min

They had all won regional, state, or national science fairs and finally made it to the Regeneron International Science and Engineering Fair (ISEF) to compete for $9 million in prizes. It's nothing to do with science," Motwani said. Morgan McFall-JohnsenThe moms said their children were motivated to muscle through when their science fair projects got tough, simply because they liked doing it. Advertisement"Our lives actually revolve around science fair because this is something that my kids enjoy doing," Estrada said. Otherwise, he would work on science fair projects until 2 a.m., she said.

Persons: —, Morgan McFall, Johnsen, That's, Smriti Motwani, Divij, Ayush Garg, Divij Motwani, Johnsen Maria Estrada, Pauline, John, Estrada didn't, Estrada, he's, Motwani, Alexa Groff, Taylor, Groff, Maddux Alexander Springer, Pauline Victoria Estrada, Maria Estrada Estrada, It's, she's, Dexter Organizations: Service, Los Angeles Convention Center, Regeneron, Science, Engineering, Business, Fresno State, BI, ISEF, Oahu Locations: Los Angeles, Iowa, Fresno

☆ Five Below bought so many Squishmallows that it hurt the discount company's bottom line
▼ + stars: | 2024-06-06 | by ( Shubhangi Goel | ) www.businessinsider.com time to read: +1 min

Five Below's sales were hurt due to overstock of Squishmallows and price-sensitive customers. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementFive Below said its sales were hurt this quarter because it bought far more Squishmallows than its customers wanted. The popular soft toys went viral in the years after their 2017 launch, becoming "Gen Z's Beanie Babies," Business Insider reported in 2020. On Wednesday, Five Below cut its forecasts for the year because of price-sensitive customers who are prioritizing buying food, candy, and drinks over Squishmallows.

Persons: —, Joel Anderson Organizations: Service, Business

☆ Shoppers are hyper-focused on ‘value.’ That doesn’t mean buying the cheapest option
▼ + stars: | 2024-06-06 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +5 min

Bargain retailers like Walmart and Costco have benefitted, as shown by the retailing industry’s recent slew of first-quarter earnings releases. Sales at its stores open at least a year increased 3.8% in the quarter from the same time last year. Which means that Americans are still spending, but selectively, and that “value shopping” means different things to different people. “A sizable segment of them are focused on value, however, that doesn’t directly correlate to a low price. Shoppers are willing to spend if they see value in an on-trend, well-made dress from Abercrombie – or a healthy salad from Sweetgreen.”

Persons: They’ve, What’s, ”, Neil Saunders, ” Saunders, Fitch, Stephanie Keith, Lilly Pulitzer, Laura Alber, Anne Hathaway, Della Patria, Elisabetta Villa, Richard Dickson, Zak Stambor, eMarketer, ” Stambor, “, Abercrombie – Organizations: New, New York CNN, Walmart, Costco, GlobalData, CNN, Abercrombie, Bloomberg, Getty, Hollister, Sonoma, Navy, Banana, “, Shoppers Locations: New York, Sonoma, Elm, Williams, Rome, Italy, Europe, Banana Republic

☆ Champion sportswear sold in deal worth up to $1.5 billion
▼ + stars: | 2024-06-05 | by ( Nathaniel Meyersohn | ) edition.cnn.com time to read: +1 min

New York CNN —Champion, the more than century-old sportswear brand, has a new owner. Hanesbrands announced Wednesday that it will sell Champion to Authentic Brands Group in a deal worth up to $1.5 billion with performance incentives. Many consumers have pulled back on discretionary clothing, a trend that has hurt Champion’s rivals such as Nike and Under Armour. Champion had made an exclusive C-9 Champion line for Target for around 15 years, but the contract expired in early 2020 as Target focused more on its own private-label brands. The company then started selling the C-9 line on Amazon.

Persons: Hanes, Hanesbrands, “ Organizations: New, New York CNN —, Authentic Brands, Reebok, Nike, Target Locations: New York, Millennials, United States

☆ A Texas HIFI couple made $200,000 last year. Their budget for vacations and restaurants keeps shrinking despite 'making more money than ever.'
▼ + stars: | 2024-06-05 | by ( Allie Kelly | ) www.businessinsider.com time to read: +5 min

But with the rising cost of living, Joe is apprehensive about the future. His experience echoes that of many HIFIs, a group of Americans who are defined as high income, financially insecure. Joe doesn't feel wealthy, despite a six-figure incomeRight before the pandemic, Joe estimates he and his wife made about $150,000 together. And, despite his household income, Joe doesn't feel wealthy. He doesn't feel like he's saved enough in his 401(k), and he worries his current spending will hurt his future.

Persons: —, Joe doesn't, Joe, we're, Zers, Gen Zers, Debra Kaplan, Kaplan, they're, We're Organizations: Service, Business, BI Locations: Austin

☆ Food experts say these restaurant trends are dominating dining out — from mashups like birria ramen to ever-spicier dishes and the rise of 'swicy'
▼ + stars: | 2024-06-05 | by ( Grace Dean | ) www.businessinsider.com time to read: +1 min

Mashups involve combining two or more dishes — sometimes a mixture of sweet and savory or a fusion of cuisines. They can provide a twist on a classic and sometimes generate social media buzz. And they've been appearing more and more frequently on restaurant menus. Birria — a Mexican beef stew — has been served in the form of quesadillas, poutine, pasta, tacos, and ramen, including at sit-down restaurants as well as at taco chain Del Taco. In a report from November, the National Restaurant Association called birria a "social media darling" and said diners should expect to see it on menus in creative applications.

Persons: they're smartly, Nancy Kruse, they've, —, IHOP, Think, Mashups, Lizzy Freier Organizations: taco, National Restaurant Association Locations: Mexican

☆ OpenAI is facing controversy. Again.
▼ + stars: | 2024-06-05 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, we're looking at the latest controversy to embroil OpenAI amid a difficult few months for the startup . Their takeaway was simple: OpenAI wants to have it both ways regarding how it's perceived about safety and commercialization. It's structured as a "capped-profit" company governed by a nonprofit, and Altman doesn't hold equity directly in OpenAI. The result, the VC told me, is people feel OpenAI is talking out of both sides of its mouth. It doesn't help that some OpenAI employees joined when that split was closer to 80/20 and favored safety over business, they added.

Persons: —, we've, OpenAI Justin Sullivan, Chelsea Jia Feng, Anthropic signees, Scarlett Johansson, Elon, Madeline Berg, Sam Altman, Altman, Justin Sullivan, OpenAI, It's, Patrick McMullan, Jenny Chang, Rodriguez, Izzy Englander's, Griffin's, Marko Kolanovic, ANDREW CABALLERO, REYNOLDS, youngs, Mark Zuckerberg, Elon Musk, Keith Enright, Alyssa Powell, They've, Shopify, Dan DeFrancesco, Jordan Parker Erb, Jack Sommers, George Glover, Annie Smith Organizations: Service, Business, Google, Millennium Management, Getty Images, Facebook, CNBC, BI, SpaceX Locations: OpenAI, Patrick, It's, Tesla, New York, London

☆ We went behind the scenes of a viral TikTok series in New York City that's part of a new wave of MTV-style social shows
▼ + stars: | 2024-06-05 | by ( Dan Whateley | Sydney Bradley | ) www.businessinsider.com time to read: +7 min

"New media is having a moment here in New York City," Valentino told BI. Related stories"We have a development team pumping out pilots, new concepts, working new concepts," Fallen Media CEO Sol Betesh told BI. Fallen Media's production team optimizes audio and video on a noisy New York City block. Sydney Bradley/Business InsiderNew York City is a main characterFallen Media is a true New York City operation. Villalpando was recently on an episode of Fallen Media's "Bite Me," and Novi was on a recent segment of "Subway Oracle."

Persons: —, Michael Valentino, Tiffany Baira, Baira, Valentino, Sol Betesh, Sydney, Davis, Jason Derulo, Michael Bublé, Brian Baumgartner, Taco Bell, they're, Betesh, We'll, Maia Novi, Fabrizio Villalpando, Villalpando, Davis Burleson Organizations: Service, Business, YouTube, Media, MTV, Sydney Bradley, New, Washington, Fallen Media Locations: New York, New York City, influencer, TikTok, Instagram, Novi

☆ Celibacy is in — just ask Lenny Kravitz, Julia Fox, and Gen Z
▼ + stars: | 2024-06-05 | by ( Serafina Kenny | Kim Schewitz | ) www.businessinsider.com time to read: +6 min

Read previewCharlie Michael Baker used to be "majorly sexually active," but at age 17 he's decided he's not having any more sex. Charlie Michael Baker has decided to abstain from sex. But for others, not having sex is a more conscious choice. Similarly, Gen Z women in the US are swearing off sex because men they've dated have treated them badly, BI's Jordan Parker Erb reported last year. For Baker, celibacy makes him feel more comfortable with himself because he no longer feels the need to "keep a man happy," and avoids getting hurt by people who give him "false hope."

Persons: —, Charlie Michael Baker, he's, Baker, Julia Fox, Lenny Kravitz, Suki Waterhouse, Justin Bieber, Disney starlets, Zers, Roe, Wade, Zach Sang, Gen, they've, BI's Jordan Parker Erb, Bumble, hasn't, father's, Sandra Wheatley, Wheatley Organizations: Service, Business, Guttmacher Institute, Guardian, British Psychological Society Locations: Korean, Korea

☆ The tattoo industry is facing a reckoning, with customers fed up with bad artists, overpricing, and sexism
▼ + stars: | 2024-06-05 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +7 min

Jason John Miles, a tattoo artist and content creator, said the industry is in a "bad state." According to data from Fortune Business Insights, the tattoo industry is expected to reach $3.92 billion by 2030. "Consumers are less likely to put up with bullshit from tattoo artists and tattoo shops," Dominique said. There are tons of good male tattoo artists, she said, and there is still a market for them. Despite the current challenges, artists who spoke with BI said they were hopeful about the tattoo industry.

Persons: —, Jason John Miles, Jason Barry Hua, Hua, Allan Buhl, we've, Buhl, they've, Dominique, They're, Statista, Gen Zers, There's, Courtney Monteith, overcharged, they're, Elaine, Kee Kee James, Mikhaila Friel Organizations: Service, Business, Pew Research Center, Fortune Business, birmingham, BI Locations: New York, United States, Florida

☆ Lululemon dominated the pricey athleisure market for years. Now it faces big competition
▼ + stars: | 2024-06-05 | by ( Ramishah Maruf | ) edition.cnn.com time to read: +5 min

The departure of the company’s chief product officer adds to a “wall of worry” Raymond James analysts said. Choe joined Lululemon more than seven years ago and became chief product officer in 2018, according to her LinkedIn. “I think that there’s a lot of people out there who believe that she was the person behind the scenes and was the most instrumental to Lululemon’s success,” Nikic said. Lulu has been “hyper aware” of dupe culture, Nikki Neuburger, then its Chief Brand Officer, previously said in an interview with CNN Business. However, Lululemon wasn’t stocked enough in these smaller sizes, which could have led these younger shoppers to competitors, Nikic said.

Persons: New York CNN —, Lulu, Alo, –, Sun Choe, ” Raymond James, Choe, Raymond James, Tom Nikic, “, ” Nikic, Mike Kemp, Vuori, Nikki Neuburger, Hailey Bieber, Martha Stewart, Lululemon, Nikic, Calvin McDonald, Samsul Said Organizations: New, New York CNN, preteens, Nike, Wall, Vans, CNN, Jefferies, CNN Business, Shoppers, Bloomberg, Getty Locations: New York, athleticwear, Covent, London, United Kingdom, Los Angeles, preteen, Bukit Bintang, Kuala Lumpur, Malaysia, China

☆ Gen Z Anthropic worker fears AI may replace her job within 3 years
▼ + stars: | 2024-06-05 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +1 min

Anthropic's chief of staff fears AI could soon end traditional employment. Avital Balwit wrote a personal essay highlighting AI's potential impact on the workforce. She believes the rise of AI technology will replace many human job functions. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . "I stand at the edge of a technological development that seems likely, should it arrive, to end employment as I know it."

Persons: Avital Balwit, —, she's prepping Organizations: Service, Palladium, Business

☆ Lithuania is the happiest place in the world for under-30s — Gen Zs say low rent, free university, and good nightlife are to thank
▼ + stars: | 2024-06-04 | by ( Joshua Zitser | ) www.businessinsider.com time to read: +1 min

Lithuania was ranked the happiest place for under-30s in the World Happiness Report 2024. Factors in its favor included free education, low rent, and opportunities in tech and creative fields. AdvertisementLithuania is the happiest place in the world for children and those under 30, according to the World Happiness Report 2024. And the Guardian reports that factors such as low rent, free education, and a vibrant nightlife are to thank. The World Happiness Report ranks countries based on a happiness measurement survey conducted by Gallup, where respondents evaluate the quality of their lives.

Persons: — Organizations: Service, Guardian, Gallup, Business Locations: Lithuania

☆ Facebook has a plan to win over Gen Z. Don't laugh.
▼ + stars: | 2024-06-04 | by ( Katie Notopoulos | ) www.businessinsider.com time to read: +4 min

In a 2023 Pew survey on teen internet use, only about one-third of US teens ages 13 to 17 said they used Facebook. Compare that with Pew's 2014 survey, when 71% of teens said they used Facebook. AdvertisementSecondly, Facebook is hoping to lure back young adults with offerings like Marketplace, Dating, Groups, and Events. And I don't think Facebook Dating is a huge hit. I know it seems improbable that Facebook could become cool for Gen Z, but don't count it out — they just might pull this off.

Persons: Meta, —, Elon Musk's, I'm, Instagram, Mark Zuckerberg Organizations: Service, Facebook, Pew, Facebook —, Meta, Craigslist, mojo, TikTok

☆ Is the climate your top issue? Here's a guide to each candidate's stance.
▼ + stars: | 2024-06-04 | by ( John L. Dorman | ) www.businessinsider.com time to read: +5 min

From the protection of lakes and streams to the battle to curb greenhouse gas emissions, many voters in the upcoming US presidential election want to see the federal government play an active role in climate issues. One thing is clear though: the lion's share of voters believe that climate change is real. AdvertisementThe latest quarterly survey from the Yale Program on Climate Change Communication revealed that 72% of Americans believed that climate change was occurring, while only 15% disagreed. Related storiesHere's a look at President Joe Biden and former President Donald Trump's positions on climate — which is poised to be a defining issue for Gen Z and millennial voters this fall. But President Donald Trump withdrew from the plan while in office, blasting it as detrimental to the US economy.

Persons: Joe Biden, Donald Trump's, Gen Z, Biden, Barack Obama, Obama, Donald Trump, Trump Organizations: Service, Business, Yale, GOP, US, Keystone XL, Trump, Alaska National Wildlife, Environmental Protection Agency, Mar, The Washington, of Energy Locations: Paris, Alaska, Michigan

☆ 'TikTok got me a job I love': How Gen Z and Millennials use the social media platform to launch careers
▼ + stars: | 2024-06-04 | by ( Morgan Smith | ) www.cnbc.com time to read: +8 min

In 2024, Gen Z workers are expected to outnumber baby boomers in the American labor force for the first time. CNBC Make It explores how Gen Zers are really putting their mark on career advice, office culture and more. Much of the advice is geared toward Gen Z and younger millennials figuring out their place in a chaotic post-pandemic work landscape. Much of the career advice on TikTok echoes the tips shared in podcasts, YouTube videos and LinkedIn thought pieces. It's just the aesthetics and format that are different — and more appealing — to Gen Z.

Persons: Jade Walters, TikTok, Gen, Zers, Baron Leung didn't, Leung, Weeks, Baron Leung, it's, jobseekers, Z, Joe Biden, It's, Walters, I've, Gen Z, Grace Dunlavy, Dunlavy, New York — Organizations: CNBC, LinkedIn, Zenith, Pew Research Center, Howard University, Saint Louis University Locations: Toronto, U.S, Chicago, New York

☆ Here's where veteran dividend investor Nancy Tengler sees opportunity right now
▼ + stars: | 2024-06-04 | by ( Michelle Fox | ) www.cnbc.com time to read: +6 min

Dividend investing has always been a part of Nancy Tengler's career, which has spanned more than 40 years. She also looks at relative dividend yield, or the yield on the stock relative to its own history and the market, she explained. "It's really because of the power of the compounding of the dividend and the dividend growth." The tech giant authorized its first-ever dividend in April, so it does not have a history of dividend growth. "This is a name that's undervalued in many ways and they've kind of grown up as a company," Tengler said.

Persons: Nancy Tengler's, Tengler, Stephen Squeri, Z, Squeri, CNBC's Jim Cramer, Gen Zs, David Gitlin Organizations: Tengler Investments, Walmart, American Express, Carrier Global, Carrier

☆ 'Unbossing' the workplace could make Gen Zers better at their jobs, hiring experts say
▼ + stars: | 2024-06-03 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +5 min

Read previewThe great unbossing is underway, with companies cutting middle management positions. Cost cutting, Gen Z's distaste for management , remote working, and increased pressure on performance are all factors in why middle managers are finding their jobs are most at risk during layoffs. She said that not having a micromanager picking apart their work could benefit Gen Zers who don't feel they need to be "spoon-fed." Doing it rightThose who are skeptical of companies axing middle managers say it could mean junior staff won't receive the mentorship needed to climb the ladder. Camberato said staffers of all generations, from Boomers to Gen Zers, need to evolve, "especially as technology advances."

Persons: —, Sophie O'Brien, O'Brien, Zers, micromanagers, they'll, We're, Catherine Rymsha, The University of Massachusetts Lowell, Rymsha, Joe Camberato, Camberato, Gen Zers Organizations: Service, Business, The University of Massachusetts, Business Capital, Boomers

☆ Inside China's plan for AI: shape reality and enforce its power
▼ + stars: | 2024-06-03 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

In today's big story, we're looking at China's strict approach to overseeing its AI development and the threat it poses to the world. The country's history of censorship and surveillance is extending to its approach to AI , writes Business Insider's Linette Lopez. AdvertisementThe CCP's plan for AI is about shaping reality and enforcing its power, according to internal documents. What to do ahead of May's jobs report. Permabull Tom Lee said it's a great time to buy stocks — shocking — with a new jobs report set to drop on Friday.

Persons: —, Kiran Ridley, Stringer, Getty, Tyler Le, Insider's Linette Lopez, Linette, chatbots, Jinping, Xie Huanchi, we've, Ken Griffin's, Permabull Tom Lee, it's, Stocks, Keith Gill, It's, Amazon's, Alyssa Powell, boomer, Gen, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, George Glover, Grace Lett, Annie Smith Organizations: Service, Harvard, Business, Chinese Communist Party, of, People, Getty, Citadel Securities, BI, GameStop, Cloud, Prime, Apple, American Express, Research, Boomers Locations: China, Beijing, Xinhua, New York, London, Chicago

☆ Athletic Brewing CEO explains why he feels the term 'sober' is outdated
▼ + stars: | 2024-06-03 | by ( Ana Altchek | ) www.businessinsider.com time to read: +5 min

This story is available exclusively to Business Insider subscribers. Related storiesThe term "sober" is defined as abstaining from drinking or drugs, according to Merriam-Webster, but there are several variations in the way it's used today. AdvertisementOthers more recently use the term "sober curious" to refer to an exploratory period where they cut down or abstain from drinking alcohol. By 2021, beverage analysts told Business Insider that they expected the non-alcoholic beverage market to expand, and it has. The ongoing trend is about being more mindful and moderating drinking more than anything else, an Athletic Brewing Company spokesperson told Business Insider.

Persons: —, Shufelt, hasn't, Logan Bartlett, Webster, Bartlett, Gen Organizations: Service, Athletic Brewing, Business, Merriam, Cali, Athletic Brewing Company, University of Michigan

☆ How American Express Became Millennials, Gen Z's Favorite Credit Card
▼ + stars: | 2024-06-03 | by ( Emily Stewart | ) www.businessinsider.com time to read: +8 min

But now, for a growing cohort of Gen Zers and millennials, it's their card, too. According to the company, millennials and Gen Z consumers made up 60% of its new customer acquisitions worldwide, and 75% of its new platinum and gold accounts were opened by millennial and Gen Z members. Related storiesAmex has implemented a number of tactics to pull off its youth revolution and cement its place as a status symbol among relatively affluent millennial and Gen Z consumers. For many young consumers, having an Amex rewards card is sort of like having a good, varied subscription service that runs them less than $60 a month. AdvertisementAll that aside, the Amex Platinum Card seems neat.

Persons: Gen Zers, youngs, it's, they'd, Amex, Zers, Gen X, Z, Steve Squeri, Jim Cramer, Gen Zs, Michael Miller, Uber, Miller, Daisy Hernandez, Guy, Stephen Biggar, Amex isn't, Chase Sapphire, I've, Emily Stewart Organizations: American Express, Express, Mastercard, Visa, American, CNBC, Morningstar Research, New York Times, Wall Street, Saks, Walmart, US, Argus Research, bodega, Business Locations: Coachella

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