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☆ Companies Take Different Strategies to Navigate High Inflation
▼ + stars: | 2022-10-23 | by ( Thomas Gryta | Drew Fitzgerald | ) www.wsj.com time to read: 1 min

Procter & Gamble is ramping up advertising on premium brands. Verizon Communications is raising prices on wireless plans, while Whirlpool has slashed production of appliances. High levels of inflation in the U.S. and shifts in underlying demand are putting the spotlight on the strategies executives are taking to navigate a global economy where costs are rising and consumer appetite for some products has waned.

☆ AT&T Gives Upbeat Outlook as Consumers Splurge on Smartphones
▼ + stars: | 2022-10-20 | by ( Dean Seal | Drew Fitzgerald | ) www.wsj.com time to read: 1 min

AT&T said that it has added more than 2.2 million wireless subscribers through three quarters. AT&T executives said their core wireless business overshot their expectations during the third quarter, driving higher revenue and profits despite lingering worries about inflation. The telecommunications giant, which shed its media businesses earlier this year, showed few signs that rising interest rates and higher prices for fuel, food and housing was slowing demand for high-end smartphones and premium wireless plans from the carrier.

Companies are spending billions of dollars to connect customers. Here’s a closer look at their different approaches, and the services they hope to offer.

☆ How Satellite-Based 5G Technology Works
▼ + stars: | 2022-10-15 | by ( Drew Fitzgerald | Kevin Hand | ) www.wsj.com time to read: 1 min

Journal Reports: TechnologyWhat Will Satellite-Connected Phones Do for Us? Not Much, for Now. By Cordilia JamesNew tech in smartphones promises users an “always connected” experience. But there are limits.

☆ A New Space Race Targets the Smartphone
▼ + stars: | 2022-10-15 | by ( Drew Fitzgerald | ) www.wsj.com time to read: 1 min

The decades-old satellite industry is setting its sights on a target that until lately looked unreachable: the everyday smartphone. Better technology has convinced a who’s-who of aerospace stalwarts—plus some startups barely a few years old—to develop satellite networks that can talk to smartphones and other small gadgets on the ground. Among their most ambitious long-term goals, which some industry executives call far-fetched, is a fifth-generation mobile internet connection that glides seamlessly between cellphone towers near civilization and satellite beams out in the sticks.

ScienceThe benefits and difficulties of liquid hydrogen as a propellant for rocket launches are well known to engineers at the space agency. Some space companies aren’t using the fuel for engines on rockets they are developing.

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