The morning after he uploaded his new movie “Froning: The Fittest Man in History” to the iTunes store, in early October 2015, the director Heber Cannon received a phone call from somebody at iTunes, who sounded bewildered.
“They called us and said, ‘Who are you guys?
What’s going on?’” Cannon said in a recent video interview.
But when we dropped the film, it was like wildfire.”Cannon and his creative partner Marston Sawyers, who work together under the name Buttery Bros, followed up “Froning” with a string of documentaries about athletes performing at the CrossFit Games.
The films, which include “Fittest on Earth” (2016), “Fittest on Earth: A Decade of Fitness” (2017) and “The Redeemed and the Dominant: Fittest on Earth,” (2018), depict the Games in all their arduous, sweat-soaked agony, focusing on every explosive muscle-up and hefty snatch.
Persons:
Heber Cannon, “, ”, Rich Froning Jr, Cannon, Melissa McCarthy, they’d, ‘, ” Cannon, Marston Sawyers, Buttery
Organizations:
iTunes, CrossFit Inc, U.S, CrossFit, Alliant Energy
Locations:
”, Madison, Wis