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☆ Jim Cramer sat down with the CEOs of Salesforce and Slack this week — here are our takeaways
  + stars: | 2022-09-23 | by ( Krystal Hur Jeff Marks | Krystal Hur | Jeff Marks | ) www.cnbc.com   time to read: +4 min
And Jim Cramer was on site in San Francisco to talk with leading tech CEOs , including the heads of Salesforce and its subsidiary Slack. Salesforce Co-CEO Marc Benioff Benioff said Salesforce is integrating Slack into Customer 360, the company's customer relationship management platform, so that it becomes the primary messaging system for users. Quip, the word processing app Salesforce acquired in 2016, will also be integrated into Slack. Salesforce Co-CEO Bret Taylor Taylor highlighted Salesforce's shift towards profitability -- it's aiming for a 25% operating margin in 2026 by limiting spending — and commitment to returning cash to shareholders. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade.
☆ Adobe, Figma Deal Signals New Era in Collaboration, Productivity
  + stars: | 2022-09-15 | by ( Steven Rosenbush | Isabelle Bousquette | ) www.wsj.com   time to read: +7 min
The purchase of Figma, whose tools are used by designers and developers, is Adobe’s largest-ever acquisition and extends its reach into new areas. The rising popularity of social networks helped fuel interest in an earlier wave of collaboration technology companies, including Jive Software and workplace chat company Yammer, later acquired by Microsoft Corp. in 2012 for $1.2 billion. Startups that employ concepts of collaboration, including digital work-space company Notion, document company Coda and app platform Airtable, took off among software, design and product teams. Adobe is best-known by consumers for software programs—including Adobe Photoshop, Adobe Illustrator and Adobe Acrobat—used for graphic design, video editing and more. The fact that Adobe was willing to pay so much for Figma reflects that belief that its software was fundamentally different, according to Mr. Saper.
☆ These cloud startups were pandemic darlings. Now the downturn is helping giants like Google and Microsoft gobble them up.
  + stars: | 2022-08-29 | by ( Paayal Zaveri | ) www.businessinsider.com   time to read: +10 min
Productivity startups boomed as a result, but the downturn will give large suites an advantage. Only productivity tools that carve out new niches or address new challenges will have a chance. Startups building new categories are more likely to surviveWhile the downturn makes it harder for productivity and collaboration startups to grow, experts say it's not impossible. Many of the most popular productivity startups address collaboration problems that aren't solved by the existing software tools or are creating a new category of workplace tools. Companies like Miro, Figma, and Canva are creating a new category of visual collaboration tools aimed at remote teams.
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