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☆ Google’s CSO Kate Brandt on How AI Can Accelerate Climate Action
▼ + stars: | 2023-06-22 | by ( Rochelle Toplensky | ) www.wsj.com time to read: +8 min

Kate Brandt has been working since 2015 to make Google’s operations and products more sustainable and was named its chief sustainability officer in 2018. Early in her career, Brandt worked on climate and energy in the White House, the Pentagon and the Energy Department during the Obama administration. I kind of teared up and felt really excited to see this momentous occurrence in the climate movement. We’re going to see more and more opportunities—whether that’s for governments, for businesses, for nonprofits and NGOs—to use AI to really accelerate their climate work. Google’s total carbon footprint increased last year—what happened?

Persons: Kate Brandt, Brandt, Obama, Kate, I’ve, We’ve, Ben Gomes, Rochelle Toplensky Organizations: Pentagon, Energy Department, Google, UPS, Greenlight, Rainforest, Sustainable Business, Rochelle Locations: Washington, Paris, California, Muir Beach, U.S, Hamburg, Germany

☆ The role of the CMO is changing. Here's what 6 experts had to say about marketing amid increased social awareness and new tech.
▼ + stars: | 2023-06-20 | by ( Michael Kaminer | ) www.businessinsider.com time to read: +11 min

This article is part of CMO Insider, a platform that explores how the role of chief marketing officer is evolving. High tech rules, but traditional media still matters, CMOs sayEven with the dominance of social platforms and the emergence of AI, traditional media still plays a key role for brands. "We rely on traditional media for content whose audiences are still engaging that way, whether it's out-of-home or broadcast. In hospitality, "traditional media still plays a huge role," said Accor's Schellenberger. 1 KPI is building awareness, traditional media is still the best way to do it, along with other digital media tools."

Persons: Ewan McIntyre, it's, Alex Schellenberger, Marian Lee Dicus, Kimberly Whitler, Jessica Jensen, Jensen, Colin Kaepernick, hasn't, Marian Lee, I'm, Whitler, Jonathan Adashek, IBM's, Adashek, ChatGPT, Somebody's, Schellenberger, Netflix's, Indeed's Jensen, Accor's, there's, Dicus, Charlotte, Gartner's McIntyre Organizations: Marketing, Accor, University of Virginia's Darden School of Business, Nike, Netflix, IBM, Research Locations: Paris, jobseekers, Germany

☆ Ultrasound Pulses to Brain Send Mice Into a Hibernation-Like State
▼ + stars: | 2023-05-25 | by ( Veronique Greenwood | ) www.nytimes.com time to read: +2 min

Hibernating creatures curl up underground in winter, slowing their metabolism so they can make it to spring without food. Even laboratory mice, if deprived of food, can enter a state called torpor, a kind of standby mode that economizes energy. But as scientists work to understand states like torpor and hibernation, tantalizing details about how the brain controls metabolism have emerged. Researchers reported in the journal Nature Metabolism on Thursday that they’ve been able to send mice into a torpor-like state by targeting a specific part of the brain with short bursts of ultrasound. A growing body of work is exploring ultrasound as a treatment for disorders like depression and anxiety.

Persons: they’ve, neuroscientists, Hong Chen, Louis, William Tyler Organizations: Washington University, University of Alabama Locations: St, Birmingham

☆ Opinion | The Pandemic Threat That Hasn’t Gone Away
▼ + stars: | 2023-05-12 | by ( Zeynep Tufekci | ) www.nytimes.com time to read: +2 min

His father said the man “wanted to die at home” rather than bring shame to his lab and his country. The incident came to light only after the desperate father threatened to kill himself unless his son sought medical help. Back in 2003 her supervisor had been infected with SARS in a lab. But the abilities scientists have developed in the past few decades have increased the threat. Scientists studying animals in the wild can carry back pathogens to their lab and the densely populated areas where they may be situated.

☆ Worms get the munchies, too, study reveals
▼ + stars: | 2023-04-20 | by ( Katie Hunt | ) edition.cnn.com time to read: +4 min

It turned out the worms did respond, and cannabinoids made them hungrier for their favored foods and less hungry for their non-favored food. The research ultimately revealed that the worms, like humans, engage in hedonic feeding — a phenomenon more commonly known as the munchies. Fluorescent wormsBy measuring the swallowing rate of the worms, Lockery and his team determined that the cannabinoids were increasing how much of a particular bacteria blend the worms ate, making them hungrier. At the molecular level, the cannabinoid system in these worms looks a lot like that in people and other animals. Despite having a small number of neurons (302 neurons versus 86 billion neurons in humans), the worms have a nervous system that includes a primitive brain.

☆ Making Medical Science More Democratic
▼ + stars: | 2023-02-10 | by ( Amy Dockser Marcus | ) www.wsj.com time to read: +1 min

Members of the nascent British Association for the Advancement of Science gathered in Cambridge in 1833 to discuss the state of the field. Science was an increasingly popular pursuit and was helping to expand knowledge about the natural world. One of the association’s founders, William Whewell , was ready with an answer: scientists. In the century that followed, science was transformed from a vocation to a profession. Universities became the central venue for the pursuit of science.

☆ 10 things about ancient Egypt that movies and TV got wrong, according to an expert
▼ + stars: | 2023-01-28 | by ( Marianne Guenot | Carter Thallon | ) www.businessinsider.com time to read: +11 min

Movies and television shape what people think about ancient Egypt. Here are 10 things that "Moon Knight", "The Mummy", and others got wrong and one they got right. When it comes to ancient Egypt, they can draw the portrait of pharaohs ruling Egypt with an iron fist, cruel torture, and wicked booby-trapped pyramids. "All of the sarcophagi that I've seen in Egypt were made of stone," said Browder, an author of several books on ancient Egypt. The curse that set Imhotep on his murderous path in "The Mummy" has no historical basisIn "The Mummy," Imhotep was mummified alive.

☆ Inventor in Baja is testing a plan to cool the Earth by mimicking a volcanic eruption
▼ + stars: | 2023-01-07 | by ( Catherine Clifford | In Catclifford | ) www.cnbc.com time to read: +14 min

When Luke Iseman was thinking of launching a solar geoengineering startup, he talked to experts in the field. I want no geoengineering to occur," Iseman told CNBC. And that's a that's a pretty terrifying world to imagine," Iseman told CNBC. "Initially, I was really skeptical entirely of the of the voluntary carbon credit market," Iseman told CNBC. Pasztor told CNBC.

☆ Investment in science will result in more money for public services, minister says
▼ + stars: | 2022-12-20 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailInvestment in science will result in more money for public services, minister saysU.K. Science Minister George Freeman speaks exclusively to CNBC about the government's investment in science research.

☆ Bill Gates upbeat on climate innovation, even if 1.5C goal out of reach
▼ + stars: | 2022-12-20 | by ( Katy Daigle | ) www.reuters.com time to read: +4 min

The software-developer-turned-philanthropist was nevertheless upbeat about climate innovation - ticking off numerous areas advancing low-carbon technologies with funding from the Breakthrough Energy Group, which Gates founded in 2015. Gates has invested more than $2 billion toward climate technologies, including direct air capture, solar energy and nuclear fission. Breakthrough Energy, however, operates separately from the Gates Foundation charity. But any Breakthrough Energy profits are funneled back into the group or to the foundation. He did not elaborate on the DAC companies' plans.

☆ 7 times NASA's James Webb Space Telescope spotted something Hubble missed
▼ + stars: | 2022-12-04 | by ( Paola Rosa-Aquino | Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +8 min

The James Webb Space Telescope can capture a more complete view of galaxies, stars, and planets. Before Webb, astronomers had another workhorse cosmic observatory: the Hubble Space Telescope. Webb is 100 times stronger than Hubble, which allows astronomers to peer even further into space. Webb spied countless galaxies that Hubble missedA side by side collage of the same area taken by the Hubble and the James Webb space telescopes. Where Hubble saw a faint dot, Webb resolved 2 distinct mystery objectsOne of the lensed images of MACS0647-JD, from the James Webb Space Telescope.

Investors souring on ESG funds could pose a challenge to governments seeking to enlist them in the fight against climate change. In 2021, 40% of actively managed ESG funds beat their benchmarks, almost as well as conventional funds. In 2020, the actively managed ESG funds did even better; 57% of them beat their benchmarks, while only 43% of conventional funds did so. One active ESG fund that has suffered in the downturn is Parnassus Core Equity fund (PRBLX.O). It's possible that market trends will come to favour the portfolios of ESG funds in the coming months.

☆ Hubble vs. Webb: New NASA telescope reveals never-before-seen details from the early universe, within 400 million years after the Big Bang
▼ + stars: | 2022-11-05 | by ( Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +5 min

NASA's James Webb Space Telescope is 100 times stronger than the Hubble Space Telescope. Hubble showed astronomers a single galaxy in the early universe, but JWST revealed it was two mysterious objects. Dan Coe, a researcher with the Space Telescope Science Institute, first discovered it 10 years ago with the Hubble Space Telescope, which was previously NASA's most powerful space observatory. One of the lensed images of MACS0647-JD, from the James Webb Space Telescope. Two galaxies colliding and merging, as photographed by the Hubble Space Telescope.

☆ New infrared photos of the 'Pillars of Creation' from the James Webb Telescope reveal star-creating cosmic dust and massive galaxy clusters
▼ + stars: | 2022-11-01 | by ( Katherine Tangalakis-Lippert | ) www.businessinsider.com time to read: +1 min

The new photos included a cluster of stars from 5.6 billion light-years away. The light from the MACS0647-JD system is bent and magnified by the massive gravity of galaxy cluster MACS0647. The massive gravity of galaxy cluster MACS0647 acts as a cosmic lens to bend and magnify light from the more distant MACS0647-JD system. It also triply lensed the JD system, causing its image to appear in three separate locations. SCIENCE: NASA, ESA, CSA, Dan Coe (STScI), Rebecca Larson (UT), Yu-Yang Hsiao (JHU) IMAGE PROCESSING: Alyssa Pagan (STScI)

☆ Request for Proposals ATIC Strategic Plan Development
▼ + stars: | 2021-01-19 | by ( Alte Articole | ) www.civic.md time to read: +51 min

ATIC will actively promote the interests of the members, by helping delivering the benefits of the ICT sector, while meeting the legitimate concerns of the members. ATIC reserves the right to make revisions to the content, order, and numbering of the provisions in the actual subcontract document prior to execution by ATIC and the selected awardee. ATIC will assess the best operations models to reach the above stated results for the sector and for its members. Development of implementation recommendations This stage includes the development of recommendations regarding the implementation phase of the plan. Meeting topics will align with information and data collected and may include:Organizational Overview ‐ Assessment of the strengths, weaknesses, and competencies of the organization.

Persons: Marina Bzovii, ATIC, Tekwill, Offerors, deliverables, ATIC —, —, activitiy Organizations: National Association of ICT, National Association of ICT Companies, OF, Organization, Umbrella Organization, ICT, Moldovan ICT, Association, THE ASSOCIATION Moldovan Association of ICT Companies, Vocational ICT, Austrian Development Cooperation, Moldova ICT Summit, USAID, Robotics, Smart, United States Agency for International Development, Government, International Development Agency, Moldova ICT, ATIC, Technical University of Moldova, Center, Moldovan, Women, Tech, UN, Microsoft, Office National Association of ICT Companies, Bank, Swift, United, United States Government, Intellectual, “, Consultancy, Ministry, Economy, Infrastructure, Ministry of ICT, Moldova ICT Industry Competitiveness, Moldova IT Industry Competitiveness, Innovation, IT Industry, “ National Association of ICT Companies, Eg . Telecom, Software, Business Networking Development, Human Capital, ‐, Telecom, Services Locations: MOLDOVA, Moldova, Republic of Moldova, Moldovan, Sweden, Sida, Chisinau, MDL, ATIC, United States

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