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Fg Trade | E+ | Getty ImagesRising inventory is helping push rent prices down. Many Gen Zers are still living with their parentsWhile some older Gen Zers were able to become homeowners during the Covid-19 pandemic, most did not. Gen Z includes those born between 1996 and 2012, according to Pew Research Center's definition, and the youngest members of that cohort are still teens and tweens. Of the Gen Z adults who currently rent, 27% say they can no longer afford the cost, the firm found. In the meantime, there are ways Gen Z adults can prepare, especially those at home saving on expenses.
Persons: Gen, Daryl Fairweather, Jacob Channel, It's, Zers, Intuit Credit Karma, Melissa Lambarena Organizations: Pew Research, Intuit Credit, Finance Locations: U.S
Between his commute to school and gig work, Kaiser said the Nissan Sentra he bought in mid-2021 already has over 85,000 miles on it. Balancing work with school takes practiceKaiser said his food delivery and Kohl's gigs have sometimes left insufficient time for his academics. If he has too much on his plate, he'll sometimes take a whole week off from food delivery. After graduation, Kaiser hopes to land an entry-level IT job and scale back his Uber Eats and DoorDash hours. But for now, he said he values his food delivery gigs, which have provided him not only a flexible income stream but some positive social interactions.
Persons: , Joseph Kaiser doesn't, Kaiser, Uber, Zers, Gen, who's, Kaiser's, I've Organizations: Service, University of Central, Business, Kohl's, Microsoft, Nissan Locations: University of Central Florida, Kohl's, Kaiser
Preference for environmental, social, and governance — or ESG investing plummeted in 2023 among millennials and Gen Z. The survey examined the support for environmental, social, and governance (ESG) issues and investing across different age groups. Investments receive an ESG rating, and ESG investors pick assets that align with their views on these subjects. AdvertisementIn the survey, preference for ESG investing among millennials and Gen Z — aged between 18 and 41 — plummeted significantly compared to the year before. Tim Paradis and Alex Nicoll of Business Insider explained in December just how controversial the topic of ESG investing has become.
Persons: Z, Gen Zers, Tom Grill, Amit Seru, Seru, David F, Tim Paradis, Alex Nicoll, ESG, Paradis, Nicoll, Sara Eisen, Eisen Organizations: Service, Stanford University, Hoover Institution, Rock Center, Corporate, Investments, Stanford Graduate School of, Stanford Graduate School of Business, United, Investment, Republican, Business, Europa Press Locations: United States
Auctioneer Victoire Gineste gestures as she adjudicates for 20 million euros ($21.9 million) a recently rediscovered drawing by Michelangelo, the artist's first known nude, at the Christie's auction house in Paris on May 18, 2022. Wealthy, young collectors in Asia have been fueling demand for art — particularly via online channels — and have emerged as a key clientele for international auction houses. A report from the auction house showed a 65% increase in new Gen Z buyers in 2023. Sotheby's 2023 report stated that bidding activity of younger collectors grew to 30% in the first half of 2023 from 6% in 2018. Millennials and Gen X — aged 44 to 59 — are classified as "younger collectors" by the auction house.
Persons: Victoire, Michelangelo, Gen Zers, Christie's, Phillips, millennials, Millennials, X — Organizations: Art Basel, UBS Survey, CNBC Locations: Paris, Asia, Mainland China, Hong Kong, Singapore, Christie's Hong Kong, China, Taiwan, Asia Pacific, Americas, Europe, millennials, South Korea
Read previewJodie Foster recently called Gen Z "annoying" in the workplace, causing a stir on social media. Gen Z has gained a bad reputation as workersSome X users came to the defense of Gen Z, saying their young colleagues are very productive. But many agreed with Foster's comments about the generation, arguing the Gen Z workers they know lack work ethic and discipline, yet expect a lot. Gen Z has long been depicted as lazy and ill-equipped to do their jobs. In referring to Gen Z as "annoying" in the workplace, Foster has aligned herself with the many critics of the generation in the workforce.
Persons: , Jodie Foster, I'm, Gen Z, Zers, Z, Gen, Brielle, Stone, Gen Zers, they've, Zoe Wynns, Wynns, doesn't, Zer, Andra Berghoff, Foster Organizations: Service, Guardian, Business
Millennial homebuyers aren't just leaving the urban core — they're moving to the farthest reaches of the suburbs. The 'youthification' of cities and far-flung suburbsFor nearly two decades millennials morphed dense, amenity-rich urban neighborhoods across America into exclusive playgrounds for the young and childless. Compared with Gen Xers and baby boomers, a much larger share of millennials moved to cities in their young adulthood — and stayed for longer. The pandemic only steepened a trend that's been ousting millennials from cities for years: rising housing costs in cities. Millennials could help transform suburban sprawl into town-like communities or small cities with more third places and a stronger sense of community, Panova says.
Persons: Jandra Sutton, Sutton, they're, pricey, they'll, Gen Xers, millennials, , Millennials, — it's, Zers, Allison Levine, Tiffany Stuart, — Stuart, Stuart, Hyojung Lee, Lee, who's, John Natale, Rafay Qamar, didn't, Qamar, We've, Paul Stout, Stout, Tayana, Panova, Levine, Eliza Reman Organizations: bodega, Suburban Jungle, Harvard's, for Housing Studies, Seoul National University, New York City, Suburban, Business Insider's Locations: Tennessee, Nashville, America, San Francisco, Boston, Salt Lake City, Seattle, Austin, Denver, New York City, New Jersey, Flatbush, Wall Township , New Jersey, exurbs, New York, Chicago, Black, walkable, Sutton's
A recent Newsweek survey indicated Gen Zers didn't consider a $74,580 salary "middle class." AdvertisementAn Orlando real-estate agent sparked a conversation on TikTok after sharing a survey that suggested Gen Zers didn't consider a $74,580 annual salary "middle class," in contrast with how older generations answered. Even still, Smith suggested $74,000 was much higher than the average Gen Zers' salary. AdvertisementCorrection: January 4, 2024 — An earlier version of this story misidentified the salary in the Newsweek survey. The figure, which applied mostly to millennials, not Gen Zers, was removed from the story.
Persons: Zers didn't, , Gen Zers didn't, Freddie Smith, Gen, Gen Xers, boomers, Smith, Zers, TikTok Organizations: Newsweek, Service, Census Bureau Locations: midsize
The boomers had it great, the argument goes, but then they went and screwed it all up. For one thing, baby boomers didn't have it easy: The America they grew up in was poorer, less educated, less healthy, and more unfair than the society we live in today. To better understand how individuals and families are experiencing the economy, it's important to look at wages, income, and wealth. Boomers have consistently passed laws to make building housing harder, leaving the country with a structural housing deficit. Beyond the economy, the boomers have handed off other deep problems that the younger generations will have to solve.
Persons: Gen Zers, Zers, millennials, Norman Rockwell, , they've, we're, it's, Zer, Andy Kiersz Organizations: Black, Boomers, Business Locations: America
AdvertisementParth Raval is a big fan of planning, especially at a company like PepsiCo. As chief growth officer for PepsiCo Foods North America, Raval has to balance the short term with the long term. Continuing to build out and accelerate agendas around longer-range planning across supply and demand, and using technology to help us be more granular. I think this was manifested in longer-range planning across supply and demand, as macroeconomic factors created an imbalance at times. It's actually something we're going to turn to in 2024 to do better, longer-range planning.
Persons: Raval, , he'd, there's, — we'd Organizations: PepsiCo Foods North America, Service, PepsiCo, PepsiCo Foods North, Quaker, Business Locations: Business, PepsiCo Foods North America, America
Or "achieving X by X date or X age." AdvertisementBut the definition of "success" is and should be different for each of us. It is, in fact, similar to my own definition of success when I was your age. AdvertisementYour idea of 'success' may changeOf course, you may also find — and here's where it gets tricky — that your definition of success changes over time. But it is also a reasonable and achievable definition of success, especially later in life.
Persons: , Gen Z, I've, Zers Organizations: Service, Business
This summer, her swim program almost shut down due to a staff shortage. Lamonier posted a video that was viewed over 47,000 times and was able to staff her program. This article is part of "Talent Insider," a series containing expert advice to help business owners tackle a variety of hiring challenges. We offered swim lessons in private residential homes and taught up to 100 students how to swim one summer. It also reminded our community that not having a Black-owned swim program would directly impact more drownings in the community.
Persons: Paulana Lamonier, Lamonier, , Gen Zers, Zers, I've Organizations: Black, Service, York College, NYC Department of Parks & Recreation, CDC, Fuse, of Health, Cross, YMCA, BPWS, New York, Employment Locations: Astoria, Queens, New
Another Gallup survey found that Gen Z was the least engaged group in the workplace and the most burned out from their jobs. To cope, Gen Z employees are taking significantly more sick days than their older peers — often due to mental health. You don't know what you don't know. Lou Ali, 41, who manages Malcolmson and another Gen Z employee at the PR agency Honcho, said she was puzzled by what she saw as the paradox of Gen Z's workplace anxiety. She added, "You don't know what you don't know.
Persons: Emma Malcolmson, Malcolmson, Gen Zers, Gen Xers, millennials, Z, Gen Z's, Gen Z, Zers, , Mele, Cloey Callahan, I'm Slack, Callahan, it's, Lou Ali, Ali, they've, Z's, Ellen Hendriksen, Hendriksen, there's, Henriksen, we'll, Michelle P, King, Eve Upton, Clark Organizations: Health, Safety, Deloitte, Gallup, Depression Association of America, Google, OnePoll Locations: Canada, New York
Read previewI gather that some Gen Zers are so appalled by the working woes of millennials that they've sworn off working for "The Man" and, instead, plan to go into business for themselves. AdvertisementI started a company, Business Insider, 16 years ago — and, before that, for many years, I worked "for myself," as a freelancer, blogger, and consultant. In fact, there's no better way to appreciate the joys of a steady paycheck from "The Man" than going into business for yourself. Put it that way, and working for The Man doesn't sound so bad! This includes both working for yourself and working for The Man.
Persons: , they've, Slack, you've, Elon Musk, Jensen Huang, Elon, Jensen Organizations: Service, Business, Nvidia
A millennial and Gen Zer showed their different gestures to mime various actions. The on-screen caption said they were testing to see if they were a millennial or Gen Z. Advertisement"My fingers physically cannot do the gen z heart," one viewer wrote in the most popular comment which received over 14,500 likes. Another viewer suggested this may be more of an indication that someone was a younger Gen Z or Gen Alpha, as they wrote they were born in 2000 and still used the millennial gestures. Many creators have delved into the humor and fashion that can set the age groups apart, especially when it comes to millennials and Gen Z.
Persons: Zer, , they've, Ludny, millennials, Gen Zers, Alpha, It's, Zers Organizations: Service Locations: winder, millennials
Despite threats to job security such as layoffs, the rise of return-to-office mandates, and the prospect of artificial intelligence taking over jobs, workers have realized what's akin to letting a genie out of the bottle: Their jobs don't have to be just jobs. The push to make jobs back into careers, and good jobs, is just beginning. "And we've also seen just the massive gap between CEO salaries and frontline worker pay." Even so, there's been what Bruno called a "national consciousness raising" around what a quality job is. And thinking toward a future full of quality jobs is a message workers are taking to heart.
Persons: Ingrid Vilorio, She's, Vilorio, It's, Rob Bruno, Bruno, what's, , Julie Su, Biden, Biden administration's, Su, there's, Zers —, Federal Reserve Banks, Keith Wardrip, Wardrip Organizations: University of Illinois, Workers, Treasury Department, Gallup, United Auto Workers, BI, Federal Reserve, Federal Reserve Bank of Philadelphia Locations: California, University of Illinois Urbana, Champaign, America, Philadelphia, Atlanta
I'm a Gen Zer who worked at my 9-to-5 before the pandemic, and found the schedule soul-crushing. The shift to remote work suddenly meant I had time to cook, exercise, and socialize. AdvertisementThere's been a whole lot of buzz recently about Gen Zers discovering the bleak realities of a 9-to-5 schedule. I graduated college in 2019, and went almost immediately into a 9-to-5 schedule. Like other Gen Zers, I enjoy getting face time with my coworkers, and, honestly, the free food.
Persons: Zer, , There's, Zers, Herman Melville's, Scrivener, We've, Nick Bloom, Bloom, I'd, They're, It's, that's Organizations: Service, Business, University of West, Federal Reserve Bank of New, of Labor Statistics, Stanford University, Insider Locations: York City, University of West England, Federal Reserve Bank of New York, New York City, York
I ended up joining Backcountry Ski Patrol and making an intergenerational group of friends. Two years ago, when the dank Willamette Valley winters threatened to bury me in seasonal affective disorder, I begged Julie to teach me to cross-country ski. In the mountains near my house, I discovered not only bluebird skies above snowy slopes, but a group of multigenerational friends who inspired me to join Backcountry Ski Patrol. The members of our patrol in the Willamette National Forest span four generations, from Gen Zers to Boomers. Some of us cross-country ski.
Persons: Zers, , Julie, she's, Gen Zers, who'd, who've, Julie Polhemus, I've Organizations: Ski, Boomers, Service, Volunteers, First Locations: Los Angeles, Oregon, Willamette
Employers said they expect workers with AI skills to receive at least a 30% pay bump. AdvertisementIf your annual review is coming up, flexing your AI skills could be what helps you get that higher salary, a recent study suggests. AdvertisementIn turn, 84% of employees surveyed said that acquiring AI skills could lead to positive impacts on their careers — one of which is higher pay. While more than 80% of younger employees — including Gen Zers and millennials — expressed an interest in developing their AI skills, more than 65% of baby boomers and Gen Xers said they are keen on picking up AI skills as well. The findings on the AI skills premium comes as companies big and small ramp up their efforts to hire generative AI talent.
Persons: , OpenAI's ChatGPT, Gen Zers, millennials —, Gen Xers, Richard Baldwin Organizations: Employers, Service, Amazon Web Services, AWS, Companies
Gen Z will make up a larger portion of the U.S. workforce than Baby Boomers for the first time next year, according to a recent Glassdoor trend forecast report — and it's a big deal, says an economist. The looming change in demographics will have "pretty sweeping implications for what employers prioritize," Glassdoor chief economist Aaron Terrazas tells CNBC Make It. They are being replaced by very different people who prioritize different expectations around work." Gen Zers, aged 12 to 27 next year, are increasingly graduating school and joining the workforce. Eventually, Gen Z will overtake Gen X too — but it'll be "a long time before they overtake millennials," says Terrazas, because millennials outnumber all other generations in the United States so far.
Persons: Aaron Terrazas, Gen Zers, Gen, millennials Organizations: Baby Boomers, CNBC, Boomers Locations: United States
One Gen Z musician is urging people to listen to her music so she doesn't have to work a corporate job. AdvertisementWynns then began promoting her music, seemingly viewing this career path as an avenue to avoiding the 9-to-5 schedule. In early December, Wynns' post went viral on X, after it was reshared by an account with 1.9 million followers called "End Wokeness," which often shares provocative right-wing talking points. "My take is that most of this new generation (not all) lack that hard work ethic we were raised by bc they grew up in the instant gratification era. They don't take pride in hard work.
Persons: Zers, , Zer, Zoe Wynns, Smashwords, Wynns, Gen Zers, Brielle Asero, Rolling Stone, Wynn Organizations: Service, Instagram, University of North, LinkedIn Locations: University of North Carolina, Chapel
In today's big story, we're looking at the rising similarities between Target and Walmart. Dominick Reuter/Business InsiderIf imitation is the sincerest form of flattery, Walmart and Target are embarking on some serious tributes to each other. AdvertisementTwo of the country's largest retailers are taking pages from each other's playbooks as they adjust to a changing economic landscape. And Walmart founder Sam Walton openly admitted he stole borrowed plenty of ideas from Sol Price, the originator of the wholesale club model. That's led Walmart to see an increase in higher-income clientele, a trend they're leaning into.
Persons: , Dominick Reuter, Insider's Dominick Reuter, Dominick, Christina Hennington, it's, Sam Walton, Sol Price, That's, Charlie Flanagan, Management's Bryan Kelly, Li Deng, Mike Schuster, Sam Altman Andrew Caballero, Reynolds, Daniel Ek, Slaven Vlasic, Rebecca Zisser, Elon, Zers, Xochitl Gomez, Alyson Hannigan, Jason Mraz, Charity Lawson, Ariana Madix, Dan DeFrancesco, Naga Siu, Hallam Bullock, Lisa Ryan Organizations: Service, Target, Walmart, AQR, Investments, AQR Capital Management, Vatic Investments, Sigma, Investment, Barclays, ING, MSCI Israel, Tel, Tel Aviv Stock Exchange, Israel Securities Authority, Reuters, Broadcom, VMware, The New York Times, Inc, Adobe, ABC, Major, Baseball, MLB Network Locations: Israel, Tel Aviv, New York City, San Diego, London, New York
The result may be that Gen Z largely kills off middle management roles for good. AdvertisementIt may even be that Gen Z kills off middle management for good. Success looks different to Gen ZBen Voyer, an ESCP Business School professor and founder of the Gen Z Observatory, told BI that his research showed that "success takes many more different forms" for Gen Z workers. Advertisement"It seems like the employees like to blame the middle managers, and the leadership likes to blame middle managers," she said. AdvertisementKing also agreed that Gen Z rejecting middle management is not because they're work-averse or lazy.
Persons: , Wendy, — millennials, Zers — Wendy, wasn't, Millennials, Gen Zers, Vivian Lynn, dwindles, Z Ben Voyer, Michelle P, Netflix's, it's, King, Morgan Sanner, they're, Sanner, Voyer, there's, Gen, Zers, they'll, haven't, millennials, Lynn, she's Organizations: Service, Business School, Resource Solutions, American Staffing, Harris, Pew Research Center Locations: America
Everyone's talking about boomers, millennials, and Gen Zers, but Gen X is often left out of the conversation. Many Gen Xers say they like it this way, and they just want to be left alone. Lee questioned why Gen X hadn't been criticized for "not saving the planet," and for failing to fulfill their promises. Gen X viewers immediately began weighing in, and some jumped to defend themselves. It's been viewed more than 300,000 times and has reignited discussion around why Gen X is seemingly ignored in conversations about generational strife.
Persons: Gen Zers, They're, , X's, TikToker Bryan Lee, Gen Xers —, Lee, Gen X hadn't, Gen, GenX, TikToker @heatherlynntx, It's, Jon Wellington, Xer, they've, Wellington, Xers, they're, TikToker @stygian_strategies, X, Cassandra Carr, Gen Xers, Millennials, — Cassandra Carr 🥄♿ Organizations: Service, Wellington
As Gen Alpha memes dominate the internet, many have ridiculed them for being too inane. Gen Zers are now reminding each other their memes have been equally as ridiculous as "Skibidi Toilet." Older generations — particularly Gen Z — worried they were falling out of touch since they didn't understand its nonsensical humor. Three of the most popular TikToks over the last few weeks feature chaotic montages recalling popular Gen Z memes. The TikToks feature hypothetical quotes on-screen about people saying Gen Alpha "is literally watching brainrot," and then include a statement insinuating that what Gen Z watched wasn't any better.
Persons: Zers, , Z —, Alpha, Gen, Snoop, Gen Z, Y'all, Zers didn't, @aymj13, Knuckles Organizations: Alpha, Service Locations: yolo
Filippobacci | E+ | Getty ImagesGen Z women are driving spending trends on TikTok. "TikTok is a Gen Z women-centric app and it is setting the tone and the narrative for what is 'hot' online," said Ellyn Briggs, a brands analyst at Morning Consult. A larger share of Gen Z women, 75%, use TikTok compared to their male counterparts, 62%, a separate Morning Consult report found. Sophia Bera Daigle certified financial plannerSocial media platforms like TikTok take the concept to a different level, especially for Gen Z. Two money guardrails for 20-something womenExperts say it's important for young women in their 20s to remember the following two things when it comes to observing their contemporaries exhibiting expensive lifestyles: 1.
Persons: Ellyn Briggs, Briggs, TikTok, Z's, Shaun Williams, boomers, Williams, Sophia Bera Daigle, FOMO, Gen Zers, LendingTree, Daigle, guardrails, it's, They're Organizations: Morning, Paragon Capital Management, CNBC, Gen, CNBC FA Locations: Denver, Austin , Texas
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