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☆ Inflation takes a back seat to earnings next week as stocks look to bounce back
▼ + stars: | 2023-02-24 | by ( Matthew J. Belvedere | ) www.cnbc.com time to read: +7 min

The latest Fed projection for the so-called terminal rate — the level where the rate hikes stop — was just over 5%. Before this past week, those intraday levels hadn't been seen since November 2022. ET: ISM Services Looking back January's hot reading on core PCE on Friday was the most influential economic number of the past week. In Club earnings this past week, Nvidia (NVDA) was certainly the highlight. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade.

☆ Molson Coors Told to Stop Saying Rivals’ Beer Tastes Like Water
▼ + stars: | 2023-02-23 | by ( Patrick Coffee | ) www.wsj.com time to read: +4 min

Brewer Anheuser-Busch InBev SA has scored at least a temporary win in the long-running battle over light beer brands’ marketing claims. BBB National Programs’ National Advertising Division, an ad-industry self-regulatory group, determined that Molson Coors Beverage Co. should stop marketing its light beer products by implying that those produced by rivals have little or no flavor. Molson Coors plans to appeal, according to Chief Communications Officer Adam Collins. A final decision in the Molson Coors case should come down next month, she said. In 2019, Molson Coors sued AB InBev over a Super Bowl campaign highlighting the fact that Miller Lite and Coors Light use corn syrup in the brewing process.

☆ Anti-ESG crusader Ramaswamy launches U.S. presidential bid
▼ + stars: | 2023-02-22 | by ( Isla Binnie | ) www.reuters.com time to read: +2 min

A former biotechnology investor and executive, Ramaswamy will pursue the Republican nomination in what is shaping up to be a crowded field. A political outsider, Ramaswamy rose to prominence in 2021 as the author of "Woke Inc: Inside Corporate America's Social Justice Scam". But Ramaswamy's contrarian message made him popular in conservative political circles and a regular guest on cable TV shows. Ramaswamy co-founded Strive with former Anheuser-Busch Inbev SA executive Anson Frericks, who will continue to run the firm. Reporting by Isla Binnie in New York; Editing by Simon Cameron-MooreOur Standards: The Thomson Reuters Trust Principles.

☆ Nina Montée Karp and Dr. Harvey Karp turned the $1,700 Snoo into the holy grail of parenting. But some say they overhyped the crib's abilities and created a nightmarish corporate culture.
▼ + stars: | 2023-02-13 | by ( Kate Taylor | Jake Swearingen | ) www.businessinsider.com time to read: +31 min

Karp and Montée Karp built the hype into a parenting-media empire that put out three books and two instructional films in 10 years. Karp and Montée Karp met at a Hollywood party in the early '90s. Karp and Montée Karp promised her independence and flexibility to accommodate her two young children's day-care schedules and a 90-minute commute. Karp and Montée Karp insisted on being involved in minutiae that most top executives hand off. Karp and Montée Karp turned the Snoo into an award-winning holy grail of parenthood in just a few years.

☆ A husband-wife duo turned the $1,700 Snoo into the holy grail of parenting, but some say they run their company like a dysfunctional 'surveillance state'
▼ + stars: | 2023-02-13 | by ( Kate Taylor | Jake Swearingen | ) www.businessinsider.com time to read: +31 min

Kickoff for Super Bowl LVII is at 6:30 p.m. The Super Bowl is advertising's biggest stage, with companies jockeying for a limited supply of spots to get their products in front of millions of consumers' eyeballs. Fox said it raked in a record amount of Super Bowl ad revenue this year. Absent this year will be crypto companies. Last year, four cryptocurrency companies shelled out millions for commercial spots during the big game.

☆ Anheuser-Busch InBev’s Super Bowl Ad Reflects a Shift in Strategy
▼ + stars: | 2023-02-10 | by ( Jennifer Maloney | ) www.wsj.com time to read: 1 min

Squeezed by inflation, people are drinking at home again. The shift is causing whiplash for companies like Budweiser brewer Anheuser-Busch InBev SA, which had to pivot during the pandemic when consumers were stuck at home in lockdown and then flocked back to bars and restaurants when restrictions were lifted. Consumers in December said they were dining out less and eating at home more than they had over the past year, and they planned to eat at home even more in the coming month, according to a survey across 15 countries by Ipsos, a survey-based research company. AB InBev, which charts consumer trends through online panels, has received similar feedback.

☆ The 2023 Super Bowl Ads Will Feature Booze, Betting and Jesus
▼ + stars: | 2023-02-10 | by ( Megan Graham | Patrick Coffee | ) www.wsj.com time to read: +10 min

The Super Bowl ads on Sunday are poised to promote an unusual mix of alcohol brands, gambling and Jesus. The Super Bowl still regularly draws an audience of around 100 million people, making it TV’s biggest event of the year and advertising’s biggest night. Planters’ Super Bowl ad features comedians mocking Mr. Peanut. The ads are likely to strike a lighter tone than the occasionally somber messages of Super Bowl ads in recent, highly politicized years or the early pandemic, said Anjali S. Bal, an associate professor of marketing at Babson College. Many Super Bowl advertisers have again released their ads well before Super Bowl Sunday to increase their chances of being seen.

☆ Nonalcoholic Beer Ad in Super Bowl Spotlights ‘Dry Economy’
▼ + stars: | 2023-02-10 | by ( Megan Graham | ) www.wsj.com time to read: +7 min

Heineken USA plans to run a 30-second Super Bowl ad for its Heineken 0.0 nonalcoholic beer, enlisting actor Paul Rudd as Marvel’s Ant-Man to make the pitch. Sales volume in low- and no-alcohol was $2.5 billion, while the overall U.S. alcohol market totaled $188.3 billion. Ad spending to promote nonalcoholic beer on national television, by comparison, totaled $9.7 million in January, up from $1.4 million in January 2019. Boisson Inc., a retailer of nonalcoholic beer, wine and spirits with 10 stores in New York and California, said it is increasing its marketing spending. SipSteady co-hosted a Dry Vibes event in January in Kansas City that included tastings of nonalcoholic beverages.

☆ Cheers! Spirits like gin, vodka, overtake beer's U.S. market share
▼ + stars: | 2023-02-09 | by ( Jessica Dinapoli | Thomson Reuters | New York-Based Reporter Covering U.S. Consumer Products Spanning Paper Towels To Packaged Food | ) www.reuters.com time to read: +2 min

Spirits like whiskey, cognac and tequila, a celebrity favorite, have surpassed beer's U.S. market share for the first time due to price hikes and high-end cocktail trends, according to the Distilled Spirits Council of the United States. U.S. sales for spirits totaled $37.58 billion last year, while beers like Anheuser-Busch inbev SA's (ABI.BR) Bud Lite tallied $37.46 billion, according to data compiled by the Distilled Spirits Council. Spirits' market share was 42.1%, while beer's was 41.9%, according to the data. Tequila and ready-to-drink canned cocktails including Constellation Brands Inc's (STZ.N) Fresca vodka spritz were among the fastest-growing types of spirits, the Distilled Spirits Council said. "The 'premiumization' trend, where people look at distilled spirits as an affordable luxury, is affirmed by these numbers," said Chris Swonger, CEO of the Distilled Spirits Council.

☆ Siemens stock takes off on guidance upgrade, earnings beat
▼ + stars: | 2023-02-09 | by ( John Revill | ) www.reuters.com time to read: +2 min

Siemens reported better-than-expected quarterly profit at its industrial business late on Wednesday and raised its full-year sales and profit guidance. Siemens was also working through a record 102 billion euro ($110 billion) order backlog that will generate around 40 billion euros in revenue in the next three quarters, the company said. Siemens' business year starts in October. Busch said many countries had launched investment programmes in areas such as semiconductors, or to combat climate change with green technologies. "This is a stellar start to the year," said JP Morgan analyst Andrew Wilson, who said he expected the stock to perform strongly.

☆ How Budweiser Tackled a Beer-Free World Cup
▼ + stars: | 2023-02-09 | by ( Katie Deighton | ) www.wsj.com time to read: +9 min

In the end, the brewer found a way to navigate the World Cup beer-free and roll with the media attention that the alcohol ban generated. Soccer’s 2022 FIFA World Cup in Qatar ran from Nov. 20 to Dec. 18. World Cup sponsors Kia and Adidas similarly maintained their reputational scores, according to the Morning Consult data. Budweiser doesn’t pay a reported $75 million for the official beer sponsorship of the World Cup just to serve beer at stadiums. But the ban on alcoholic Budweiser undermined the impetus for being at the World Cup, Mr. Marcondes said.

☆ Super Bowl ads lean on stars, humor to grab attention
▼ + stars: | 2023-02-09 | by ( Sheila Dang | ) www.reuters.com time to read: +5 min

[1/3] Musician Ozzy Osbourne takes part in a Super Bowl ad for Workday, in this undated handout photo provided by Workday. Big-name celebrities are not uncommon in Super Bowl ads. A 30-second Super Bowl spot this year sold for a little over $7 million, according to a person familiar with the ad sales. “Advertisers want people talking about their brand, and not just during the 30 to 60 seconds of (Super Bowl) air time,” Rucker said. Some stars will poke fun at themselves or their careers in Super Bowl ads.

☆ Inflation Reduction Act is a positive because it supports green tech, Siemens CEO says
▼ + stars: | 2023-02-09 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailInflation Reduction Act is a positive because it supports green tech, Siemens CEO saysSiemens CEO Roland Busch discusses what he says is the company's strongest start to a fiscal year.

☆ Earthquakes Stand to Deepen Turkey’s Economic Struggles
▼ + stars: | 2023-02-09 | by ( ) www.wsj.com time to read: 1 min

What’s New for Super Bowl 2023? More Booze Ads Share Spotlight With BudFor the past 33 years, Anheuser-Busch InBev was the only company permitted to advertise alcohol at the Super Bowl. But this year things are different. WSJ advertising editor Suzanne Vranica breaks down what to watch for from both old and new brands. Photo Illustration: Alexander Hotz/WSJ

☆ Watch: Kim Jong Un and Daughter Attend Military Parade in North Korea
▼ + stars: | 2023-02-09 | by ( ) www.wsj.com time to read: 1 min

☆ Turkey, Syria Quake Survivors Bury Victims as Rescuers Recover Bodies
▼ + stars: | 2023-02-09 | by ( ) www.wsj.com time to read: 1 min

☆ Siemens raises sales and profit outlook after strong start to 2023
▼ + stars: | 2023-02-08 | by ( John Revill | ) www.reuters.com time to read: +3 min

Chief Executive Roland Busch said the company had made its strongest ever start to a financial year, helped by its working through an order backlog which stood at a record 102 billion euros. Smart Infrastructure - which makes products to automate and control buildings - also raised its sales and profit margin guidance. During the October to December period, Siemens said its revenue had increased 8% to 18.1 billion euros, matching estimates. Shareholders' net profit fell to 1.48 billion euros, in line with forecasts. Fellow industrial automation company Rockwell Automation last month reported a 9.9% increase in first quarter organic sales, and raised its sales growth outlook.

☆ Turkey, Syria Quake Survivors Endure Cold, Search for Food
▼ + stars: | 2023-02-08 | by ( ) www.wsj.com time to read: 1 min

Buying a Super Bowl can be a big risk because it's a big investment months ahead of the game. Diageo CEO Ivan Menezes said during the company's January earnings call that its brand Crown Royal will run its first Super Bowl ad this year. Anheuser-Busch's move is an indication that the sky-high price of running a Super Bowl ad is getting harder for companies to justify. Bookings typically happen in May, said one ad agency exec who's purchased many Super Bowl ads for clients, including this year. Super Bowl ad slots sold briskly for both Fox this year and NBC last year.

☆ Twitter's ailing ad business offered a glimmer of hope as it lures big Super Bowl advertisers to platform on gameday weekend
▼ + stars: | 2023-02-01 | by ( Lara O'Reilly | ) www.businessinsider.com time to read: +5 min

The Super Bowl could be the most lucrative day for Twitter's ad business since Elon Musk's takeover. A handful of Super Bowl advertisers are poised to spend on Twitter on gameday weekend later this month, handing the beleaguered social media giant's ad business a much-needed boost, according to industry sources. A promoted trend costs $700,000 during the Super Bowl, compared to $100,000 on an ordinary day, Ad Age first reported. Upfront Super Bowl bookings on Twitter are still lower than in previous years, according to people familiar with the matter. To be sure, many big Super Bowl advertisers have no plans to appear on Twitter this time around.

☆ A side hustle that 'feels like a paid vacation': These 20-somethings make money ice skating through Europe and Asia
▼ + stars: | 2023-02-01 | by ( Megan Sauer | ) www.cnbc.com time to read: +5 min

Lila Werner, second from right, was paid about $5,700 for seven weeks of travel and ice skating in Belgium and Saudi Arabia this winter. But there's a downside to being an international ice skater: Werner says she'll return with very little remaining from her paycheck. Other contracted ice skaters who quit their jobs and performed abroad during the holiday didn't earn much money — but they got to travel essentially for free. "This almost feels like a paid vacation," Werner says. Werner, for example, still paid rent on her one-bedroom apartment while she traveled.

☆ Budweiser looks to younger generation in Super Bowl ad
▼ + stars: | 2023-01-31 | by ( Sheila Dang | ) www.reuters.com time to read: +2 min

[1/2] Hip hop record producer Metro Boomin participates in an ad for Budweiser in this undated handout. Budweiser/Handout via REUTERSJan 31 (Reuters) - Budweiser is aiming to appeal to younger beer drinkers with a Super Bowl commercial that features actor Kevin Bacon and hip hop record producer Metro Boomin, and brings back the beer brand's classic tagline, "This Bud's for you." Budweiser resurrected the tagline "This Bud's for you" by showcasing real people who embody qualities such as grit and determination, said Kristina Punwani, head of marketing for Budweiser USA. Metro Boomin, who is from St. Louis, Missouri, where Budweiser parent company Anheuser-Busch (ABI.BR) is based, takes the fourth beer in the ad while in a music studio. Budweiser will utilize hip hop and music throughout the year as it focuses on younger consumers, Punwani said.

☆ For Super Bowl Ad, Coors Light Brewer Taps Into Online Sports-Betting Appetite
▼ + stars: | 2023-01-27 | by ( Suzanne Vranica | ) www.wsj.com time to read: 1 min

An ad from Molson Coors announcing that it is teaming up with online sports-betting company DraftKings. Molson Coors Beverage Co. is seizing on the popularity of online sports betting to generate buzz during Super Bowl LVII, as the maker of Coors Light and Miller Lite returns to the big game after a 33-year hiatus. The Chicago-based company had long been kept out of the Super Bowl because rival Anheuser-Busch InBev NV had exclusive rights to be the sole alcohol brand to be featured during the game, which it gave up last year. In anticipation of its return, Molson recently ran print, online and outdoor ads asking consumers which of its two light beers—Miller Lite or Coors Light—deserves the brewer’s coveted Super Bowl spot.

Jan 27 (Reuters) - Rick Astley has sued the rapper Yung Gravy over a song that borrowed heavily from the British singer's signature "Never Gonna Give You Up," claiming that the new song illegally used an impersonator who imitated Astley's distinctive baritone. "In an effort to capitalize off of the immense popularity and goodwill of Mr. Astley, defendants ... conspired to include a deliberate and nearly indistinguishable imitation of Mr. Astley's voice," the complaint said. Among the defendants are Yung Gravy, whose real name is Matthew Hauri, and his record label, Universal Music Group's (UMG.AS) Republic Records. Universal and a representative for Yung Gravy did not immediately respond to requests for comment. The song saw resurgent popularity about two decades later through the "Rickroll" internet meme, where it unexpectedly interrupts unrelated content.

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