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☆ Behind the Backlash Against Bud Light’s Transgender Influencer
▼ + stars: | 2023-04-14 | by ( Amanda Holpuch | ) www.nytimes.com time to read: 1 min

Some conservative commentators and celebrities began calling for a boycott of Bud Light after the beer was featured in a social media promotion by a transgender influencer, Dylan Mulvaney. After Bud Light’s sales slumped and the brand found itself thrust into the nation’s culture wars, Anheuser-Busch, the beer’s brewer, announced on Tuesday that two of its executives were taking a leave of absence. Ms. Mulvaney is popular on TikTok, where she has more than 10.8 million followers and has been documenting her transition online. The controversy began on April 1, when she posted a video on her Instagram account, where she has 1.8 million followers, to promote a Bud Light contest. Ms. Mulvaney, 26, celebrated one full year of her “Days of Girlhood” series in March with a live show at Rockefeller Center called “Dylan Mulvaney’s Day 365 Live!”

☆ Fact Check-Video of Bud Light cans being ‘steamrolled’ predates sponsorship with trans influencer
▼ + stars: | 2023-04-13 | by ( Reuters Fact Check | ) www.reuters.com time to read: +2 min

In April, Mulvaney’s sponsorship with Bud Light (here), a beer brand owned by Anheuser-Busch, triggered transphobic commentary and a conservative backlash (here). A tweet posted with the video of beer cans said, “The Bud Light Boycott is in full gear. Thousands of cases being steamrolled after it was revealed that just one sip of Bud Light turns you Trans” (here). The video was taken in February, however, at least a month prior to Mulvaney’s sponsorship with Bud Light. Reuters has previously debunked claims that have circulated online in response to the Mulvaney and Bud Light partnership (here), (here), (here), (here).

☆ Who is trans advocate Dylan Mulvaney?
▼ + stars: | 2023-04-13 | by ( Scottie Andrew | ) edition.cnn.com time to read: +7 min

She became famous on TikTok, where she pivoted from musical theater to advocacy when she came out as trans. But when she started posting videos sponsored by Bud Light, Olay and Nike, her accounts became flooded with anti-trans hate. After cultivating a sizable following during the pandemic, Mulvaney came out as a trans woman in March 2022. From time to time we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. Mulvaney says she tries to tune out anti-trans hateDylan Mulvaney presented an award at the PFLAG National 50th Anniversary Gala in March.

☆ Fact Check-Claim that Anheuser-Busch fired its entire marketing team stems from a satire website
▼ + stars: | 2023-04-12 | by ( Reuters Fact Check | ) www.reuters.com time to read: +1 min

A satirical article about brewing company Anheuser-Busch firing its entire marketing team for partnering with transgender social media influencer Dylan Mulvaney appears to have been taken seriously by some users online. “Anheuser Busch Fires Its Entire Marketing Department After "Worst Mistake In Bud Light History”," read a Twitter post with 1.2 million views at the time of writing (here). A spokesperson for Anheuser-Busch told Reuters that the company has not fired its entire marketing team for collaborating with Dylan Mulvaney, however. Reuters could not find any news publications reporting that the company fired its marketing team following its partnership with Mulvaney. Claims Anheuser Busch fired its marketing department after a partnership with Dylan Mulvaney are not true and were originally published by a satirical website.

[1/5] Javier Ramiro, Co-Chief Scientific Officer of Spanish indoor hops farming start-up Ekonoke controls the plantation of hops in Alcobendas, Spain, March 23, 2023. "We're on a mission to save the world's beer," Ines Sagrario, chief executive and co-founder of Ekonoke, told Reuters. Strict hygiene measures such as protective clothing for staff ensure the space remains pest-free, taking the pesticides on which traditional farming often depends out of the equation. The most obvious challenge indoor farming faces, he said, is its high energy cost. "Demand from breweries is quite inelastic; you can't make beer without hops and they don't want to produce less," Sagrario said.

☆ Bud Light's inclusive ad campaigns are good for business
▼ + stars: | 2023-04-12 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +7 min

For Bud Light in particular, reaching a new audience is crucial, Alissa Heinerscheid, vice president of marketing at Bud Light, said in a recent Make Yourself at Home podcast interview. Bud Light had “been in decline for a really long time,” she said. From dylanmulvaney/InstagramCurrently, we’re about two weeks into the Bud Light backlash. The performer and TikTok personality, who had partnered with Bud Light previously, has been open about transitioning on Instagram and TikTok. And Texas congressman Dan Crenshaw also weighed in, saying he’s in favor of a Bud Light boycott but doesn’t stock the beer.

☆ Siemens aims to raise software businesses sales share to 20%
▼ + stars: | 2023-04-12 | by ( ) www.reuters.com time to read: +1 min

BERLIN, April 12 (Reuters) - Germany's engineering firm Siemens (SIEGn.DE) wants to raise the share of software and digital business sales in the group to around 20% in the long term, its Chief Executive Roland Busch was quoted as saying as the company seeks growth in that market. Busch said he was very confident that the company could reach its target of digital growth of more than 10% this year, despite the ongoing switch to a "Software-as-a-Service" rental model. "We have gained new customers and additional sales, especially from small and medium-sized companies, via the Siemens Xcelerator platform," Busch was quoted as saying by Handelsblatt newspaper on Wednesday. The platform which Siemens presented last year now has 70 external partners offering 91 applications and 333 products, he added. Reporting by Riham Alkousaa; editing by Jonathan OatisOur Standards: The Thomson Reuters Trust Principles.

☆ Fact Check-Claims Anheuser-Busch CEO apologized for company’s partnership with Dylan Mulvaney stem from satire article
▼ + stars: | 2023-04-11 | by ( Reuters Fact Check | ) www.reuters.com time to read: +2 min

A spokesperson for brewing company Anheuser-Busch told Reuters that online claims its CEO apologized for its collaboration with social media influencer Dylan Mulvaney are false. “I can confirm that these statements are inaccurate and there is no truth to them,” a spokesperson for Anheuser Busch told Reuters in an email. Reuters also could not find any credible news outlet reporting that the CEO of the company had apologized for the partnership. The claim that the company apologized appears to have originated from a satirical website called Dunning-Kruger-Times (here). The claim that Anheuser-Busch’s CEO apologized for company’s partnership with Dylan Mulvaney was originally published by a satirical website.

☆ Fact Check-Claim about Anheuser Busch CEO resigning stems from satirical website
▼ + stars: | 2023-04-11 | by ( Reuters Fact Check | ) www.reuters.com time to read: +4 min

“I can confirm that these statements are inaccurate and there is no truth to them,” a spokesperson for Anheuser Busch told Reuters in an email. Anheuser Busch did once have a high-ranking executive named August Anheuser Busch III (here), (here) , who stepped down in 2011 (here). “I can confirm that these statements are inaccurate and there is no truth to them,” a spokesperson for Anheuser Busch told Reuters in an email. Anheuser Busch did once have a high-ranking executive named August Anheuser Busch III (here), (here) , who stepped down in 2011 (here). The article claiming that Anheuser Busch’s CEO has resigned was satirical.

☆ Fact Check-Satirical article about Budweiser losing $800 million in one day taken seriously online
▼ + stars: | 2023-04-11 | by ( Reuters Fact Check | ) www.reuters.com time to read: +2 min

An article about Budweiser, a brand owned by brewing company Anheuser-Busch, losing $800 million in one day following its collaboration with transgender social media influencer Dylan Mulvaney stems from a satirical website but has been mistaken as authentic online. The claim originated from a satirical website called Patriot Party Press (here). The stock price graphic for Anheuser-Busch’s parent company AB InBev SA shows no significant losses visible in the first few days of April (here), (here). On Monday, its stock price had dropped 2.8% to $64.96 at the closing bell but rose again to $65.50 on April 11 as of this article’s writing. An article about Budweiser losing $800 million in one day was originally published by a satirical website.

☆ Right-wingers are so pissed about Bud Light's LGBTQ marketing that they keep buying the beer just to film themselves destroying it
▼ + stars: | 2023-04-11 | by ( Aditi Bharade | ) www.businessinsider.com time to read: +4 min

Trans TikTok star Dylan Mulvaney posted a video that was sponsored by Bud Light. Angry with the beer brand's LGBTQ marketing, right-wingers have filmed themselves destroying cans. Now conservatives, angry with the brand's association with Mulvaney, started taking out their rage on beer cans. Meanwhile, others — like TikTok user ramrebel1500 — are calling for peace and for people to stop destroying beer cans just to make a point. The Bud Light boycott, however, is linked to a deeper, more sinister anti-trans sentiment brewing on the right.

☆ Goldman Sachs says these stocks are a safe place to hide even in this uncertain market
▼ + stars: | 2023-03-25 | by ( Michael Bloom | ) www.cnbc.com time to read: +6 min

"A reopening in China also serves as a catalyst for accelerating revenue growth and upside in IRM's ITRenew business," he wrote. "We believe IRM's pricing power and expanding growth portfolio will drive attractive organic revenue growth," he added. ... Reopening in China also serves as a catalyst for accelerating revenue growth & upside in IRM's ITRenew business. ... IRM's revenue mgmt strategy is translating into healthy storage pricing trends. ... We believe IRM's pricing power and expanding growth portfolio will drive attractive organic revenue growth."

☆ Anheuser-Busch is launching an entertainment division with help from Oscar-winning producer Michael Sugar in a push to reach consumers who don't watch ads
▼ + stars: | 2023-03-22 | by ( Lucia Moses | ) www.businessinsider.com time to read: +4 min

Anheuser-Busch is building an entertainment division, Insider has learned, the latest big marketer to turn to Hollywood to reach consumers who are increasingly glued to ad-free streaming services. The AB InBev effort is under a new, unannounced entity called draftLine Entertainment, a part of its internal ad agency, draftLine. DraftLine Entertainment is being run by AB InBev marketer Lauren Denowitz as global studio head, reporting to VP Fábio Baracho. The world's biggest brewer, AB InBev is well known for its marketing. In the case of AB InBev, entertainment is a way to promote the beer category at large over any individual brand.

☆ SunnyD is being turned into a boozy beverage
▼ + stars: | 2023-03-10 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +2 min

New York CNN —SunnyD, the flavorful orange drink chugged from childhood by millennials, is embracing one of its more collegial cocktail combinations. There’s now a vodka seltzer version of the drink that was created because of “popular demand,” the brand said. SunnyD Vodka Seltzer becomes the latest entrant into the canned cocktail craze that has customers thirsting for flavor-packed adult beverages over their malt-based seltzer siblings. The vodka seltzer is 4.5 percent alcohol by volume, has 0 grams of sugar and only 95 calories. SunnyD was sold to Harvest Hill Beverage Company in 2017, the privately owned manufacturer of Juicy Juice, with sales of the orange drink growing more than 30% since 2019.

REUTERS/Andrew Winning/File PhotoWASHINGTON, March 7 (Reuters) - Engineering company Siemens AG (SIEGn.DE) will announce on Tuesday it is investing over $220 million to build a rail car manufacturing facility in North Carolina, the White House and Siemens said. Busch said Siemens has a "strong foothold" in the market and sees longer term growth opportunities in high-speed rail. Siemens' rail unit will be receiving a jobs development grant from the state of North Carolina, the company said. Funding comes in part from the bipartisan infrastructure law passed in 2021, the White House said. The $1 trillion infrastructure law provides $66 billion for rail, an unprecedented boost in federal aid for trains.

☆ Siemens CEO on demand, recession risk and bull stance
▼ + stars: | 2023-03-07 | by ( ) www.cnbc.com time to read: 1 min

In this videoShare Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailSiemens CEO on demand, recession risk and bull stanceRoland Busch, Siemens CEO, joins 'Closing Bell: Overtime' to discuss headwinds and tailwinds facing the company.

☆ I think the U.S. deserves a high-speed connection, says Siemens CEO
▼ + stars: | 2023-03-07 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailI think the U.S. deserves a high-speed connection, says Siemens CEOSiemens CEO Roland Busch joins CNBC's Morgan Brennan to discuss the company's $220M investment in a new plant in the U.S., global recession risk (he's more bullish than most), reaction to higher rates, artificial intelligence, Norfolk Southern and more.

☆ Beer Drinkers Cut Back as Bud Brewer AB InBev Raises Prices
▼ + stars: | 2023-03-02 | by ( Peter Stiff | ) www.wsj.com time to read: 1 min

Brewer AB InBev said revenue rose in the U.S. thanks to higher selling prices and its strategy to push into more premium brews. Budweiser brewer Anheuser-Busch InBev SA reported a fall in sales volumes for the fourth quarter as drinkers in North America bought less of the company’s beer amid rising prices. The drop comes as companies across the consumer-products industry grapple with how much they can raise prices to offset rising costs without deterring shoppers. For much of the past year, AB InBev said drinkers weren’t giving up their brews despite inflation’s bite, though that trend appeared to end in the last quarter.

☆ AB InBev upbeat on 'resilient' beer, China recovery
▼ + stars: | 2023-03-02 | by ( Philip Blenkinsop | ) www.reuters.com time to read: +3 min

AB InBev's sales and earnings declined in China due to a strict zero COVID policy that was suddenly dropped in December. In the United States, AB InBev's largest market, profit and revenue increased, largely because of price increases, although those same increases, along with harsh winter weather in December, cut into beer sales in volume terms. REUTERS/Toby Melville 1 2Brewers have raised beer prices in response to higher energy and raw materials costs, and both Heineken (HEIN.AS) and Carlsberg (CARLb.CO) have warned of reduced beer consumption in Europe because of the increases. For the whole year, core profit growth was 7.2%. AB InBev also increased its full-year dividend to a proposed 0.75 euros from 0.50 euros in each of the past two years.

☆ Stocks making the biggest moves before the bell: Salesforce, Best Buy, Macy's and more
▼ + stars: | 2023-03-02 | by ( Alex Harring | ) www.cnbc.com time to read: +4 min

Best Buy — The consumer electronics retailer shed 1.9% after its fiscal year earnings and revenue guidance came in lighter than expected. Best Buy said it expects a sales decline of 3% to 6% for the year, citing the macro environment. Macy's — The retailer advanced 7.3% after beating expectations on per-share earnings and meeting them on revenue, according to Refinitiv. JPMorgan downgraded the stock to neutral from overweight Thursday and said the company's expectations are too high. On Semiconductor — The semiconductor maker dropped 7.2% following a downgrade to outperform from strong buy by Raymond James.

☆ The US dollar is at a crossroads
▼ + stars: | 2023-03-02 | by ( Nicole Goodkind | ) edition.cnn.com time to read: +7 min

New York CNN —Wall Street investors are reaching for their neck braces in preparation for yet another volatile swing in stock markets: A surging US dollar. What’s happening: The US dollar “finds itself at a significant crossroads yet again,” said Krosby. Don’t forget the debt ceiling: Another significant threat to the dollar is looming in Congress — the ongoing debt ceiling fight. “It would certainly undermine the role of the dollar as a reserve currency that is used in transactions all over the world. Initial claims have come in lower than expected in recent weeks and remain well below their pre-pandemic levels.

☆ AB InBev beats profit expectations despite selling less beer
▼ + stars: | 2023-03-02 | by ( ) www.reuters.com time to read: +1 min

BRUSSELS, March 2 (Reuters) - Anheuser-Busch InBev (ABI.BR), the world's largest brewer, expanded its profit by slightly more than expected in the fourth-quarter despite selling less beer, notably in North America and Asia. However, it more than compensated for the decline with higher prices. The company's core profit - earnings before interest, tax, depreciation and amortisation - rose 7.6% on a like-for-like basis to $4.95 billion, above the 7.1% gain expected by analysts in a company-compiled poll. The Belgium-based company said that core profit would grow in 2023 in line with its medium-term outlook range of 4% to 8%, with revenue expanding at a higher rate than profit. Reporting by Philip Blenkinsop; Editing by Sudip Kar-Gupta and Christopher CushingOur Standards: The Thomson Reuters Trust Principles.

☆ Molson Coors told to pull Miller Lite ad that implies rival light beers 'taste like water'
▼ + stars: | 2023-02-26 | by ( Jyoti Mann | ) www.businessinsider.com time to read: +2 min

Molson Coors has been told to pull an advert that implies rival light beers "taste like water." The NAD recommended that Molson Coors discontinue its 2022 ad promoting Miller Lite that said "light beer shouldn't taste like water. The 15-second spot shows a man cycling up a hill before stopping and pouring an "extremely lite beer" on himself. In 2019 AB InBev was sued by Molson Coors over a Super Bowl ad campaign highlighting the use of corn syrup in the brewing process for Miller Lite and Coors Lite. Molson Coors and AB InBev didn't immediately respond to requests for comment from Insider made outside normal working hours.

☆ Molson Coors needs to stop comparing rivals' light beer to water, regulator says, in a win for Anheuser-Busch
▼ + stars: | 2023-02-24 | by ( Avery Hartmans | ) www.businessinsider.com time to read: +3 min

Molson Coors should no longer compare its rivals' beers to drinking water, a regulatory body says. "We believe light beer should taste like beer, not water, and we are well within our right to share that belief," a spokesperson said. "We have appealed the NAD's decision and will proudly continue to make light beer that tastes like beer." The ad highlighted the fact that Anheuser-Busch's Bud Light isn't made with corn syrup, which Molson Coors said unfairly targeted Miller Lite and Coors Light. The court sided with Molson Coors, but a federal appeals court later overturned the ruling in favor of Anheuser-Busch.

☆ Inflation takes a back seat to earnings next week as stocks look to bounce back
▼ + stars: | 2023-02-24 | by ( Matthew J. Belvedere | ) www.cnbc.com time to read: +7 min

The latest Fed projection for the so-called terminal rate — the level where the rate hikes stop — was just over 5%. Before this past week, those intraday levels hadn't been seen since November 2022. ET: ISM Services Looking back January's hot reading on core PCE on Friday was the most influential economic number of the past week. In Club earnings this past week, Nvidia (NVDA) was certainly the highlight. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade.

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