REIMS, France, Dec 21 (Reuters) - Champagne sales are expected to reach a new record this year, despite inflation that could have made consumers shun the expensive bubbly, producers said ahead of the start of year-end celebrations around the world.
Champagne sales reached an all-time high last year at 5.7 billion euros ($6.05 billion), as the relaxation of pandemic-related curbs fuelled a surge in exports.
"We will very likely beat this record again and 2022 will be the new champagne record in terms of turnover," David Chatillon, chairman of the Union of Champagne Houses (UMC), told Reuters in Reims, in eastern France, home to some of the most famous Champagne makers.
REUTERS/Sarah Meyssonnier 1 2 3Export sales were also expected to reach record highs.
The war in Ukraine and sanctions against Russia had little impact on Champagne sales as bottles were re-dispatched to meet strong demand from other markets, Chatillon said.