On Monday during Apple's annual developer's conference, WWDC, the company subtly touted just how much work it's doing in state-of-the-art artificial intelligence and machine learning.
As Microsoft , Google , and startups like OpenAI embraced cutting-edge machine learning technologies like chatbots and generative AI, Apple appeared to be sitting on the sidelines.
But on Monday, Apple announced several significant AI features, including an improved iPhone autocorrect based on a machine learning program using a transformer language model, which is the same technology underpinning ChatGPT.
Unlike its rivals, who are building bigger models with server farms, supercomputers, and terabytes of data, Apple wants AI models on its devices.
On-device AI bypasses a lot of the data privacy issues that cloud-based AI faces.
Persons:
Apple, Craig Federighi, OpenAI's
Organizations:
Apple, Worldwide, Conference, Microsoft, Google
Locations:
Cupertino , California