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Younger Americans are moving to rural areas, reshaping demographics and economies. Census data shows a shift from cities to rural areas for people ages 25 to 44 since 2020. Instead, they're heading to rural areas. AdvertisementLombard said there's been a surge of young people moving to South Carolina, North Carolina, and Tennessee, oftentimes for work. Even with many companies pushing for mandatory return-to-office policies, younger Americans continued moving to rural communities in 2023 at an accelerated pace.
Persons: , Z, Hamilton Lombard, Lombard, there's, it's Organizations: Service, University of Virginia, Colorado Rockies, Brooklyn —, Power, nsheidlower Locations: Rural, Los Angeles, Kings County, Brooklyn, South Carolina, North Carolina, Tennessee, Flint , Michigan, Oak, Huntsville, Atlanta, Georgia
Gen X and younger voters shifted right in recent polls, favoring Trump more than they did in 2020. Democrats lost a lot of ground with Gen Z, while Republicans won Gen X by a much wider margin than in 2020. Gen Z favored Vice President Kamala Harris by 11 points, compared to 24 points for President Joe Biden. Gen X already disapproved of Biden the most among generations, per late 2023 polling from NPR, PBS NewsHour, and Marist. Are you a Gen Z who shifted right or a boomer who shifted left?
Persons: X, Gen Xers, Joe Biden, , Gen Z, Gen, millennials, Zers, Donald Trump, Kamala Harris, Millennials, Harris, Andrew Heyward, Trump, Joe Rogan, Jason Brennan, Brennan, Z's Gen, Gen X, Biden, Amy Walter Organizations: Trump, Service, Democrats, Republicans, Democratic, Boomers, Gallup, Walton Family Foundation, CBS News, New York Times, GOP, Georgetown University's McDonough School of Business, NPR, PBS, Marist, jkaplan
"We aren't flashy with our wealth because money isn't our ultimate goal," one said. Gary said they had an "incredibly average" path to wealth, emphasizing prudent investments and modest living. Some stories of people striking it rich and retiring early include unrelatable circumstances, such as family wealth, entrepreneurship, or a superstar career at the top of the corporate ladder. Lawrence Delva-Gonzalez and his wife grew their net worth from $150,000 in debt in 2012 to $1.3 million in 2024. AdvertisementJustin Hall and his wife now live a nomadic lifestyle after retiring early.
Persons: , Anthony Drew Gary, Gary, could've, Xiao Yu, Xiao Yu Yu, It's, Yu, they're, it's, Lawrence Delva, Gonzalez, Delva, Justin Hall Organizations: Service, Indiana, Aldi, Federal, Federal Reserve, Marine Corps, Justin Hall Hall, Air Force Locations: Indianapolis, China, Washington, DC, Port, Prince, Haiti, Tallahassee, Virginia
Uber and Lyft drivers in Florida saw gas shortages and obstructed roads before and after Milton. After making landfall in Florida, Hurricane Milton caused at least 14 deaths and left millions without power. In the days preceding the storm, some Uber and Lyft drivers went from transporting beachgoers to helping residents flee their communities — before eventually fleeing themselves. Related storiesTrent T., 50, drives independently for his own transportation company and for Uber and Lyft in South Florida. Are you an Uber or Lyft driver in a hurricane-impacted area who's willing to share your story?
Persons: Milton, , Sergey, Hurricane Helene, Florida , Hurricane Milton, Hurricane Milton, Uber, Fort, Lyft, Trent, Blaine, Yvonne, Charles P, Orlando —, I'm, Charles Organizations: Service, BI, Hurricane, Florida Division, Emergency Management, Tampa, Drivers, jzinkula Locations: Florida, St . Petersburg , Florida, Hurricane, Florida , Hurricane, St . Petersburg, Clearwater, Orlando, Fort Myers, Sarasota, Tampa Bay, South Florida, Milton, Tampa, Ocala —, Savannah , Georgia, Titusville —
AdvertisementBrian Fetting and Dan Juhnke welded every chair and table for their business, New Origin Brewing in Asheville, North Carolina. Last week, Hurricane Helene stripped away nearly everything. New Origin Brewing is in one of the hardest hit cities by Hurricane Helene, despite its mountain location, 300 miles inland. Some of New Origin's brewing equipment, destroyed by Hurricane Helene. For most of the small breweries dotting the French Broad River and the Blue Ridge Mountains, the devastation from Hurricane Helene can't just be measured in dollars lost.
Persons: Helene, , Brian Fetting, Dan Juhnke, Fetting, Hurricane Helene, he's, He's, Dan, Mike Semenec, Semenec, DSSOLVR, Harrison Fahrer —, Asheville —, Fahrer, Tim Kent, They're, Kent, Juhnke, Bryna Frosaker, Adam Charnack, Frosaker, Charnack Organizations: Service, Business, Brewery, Asheville Metro Area Breweries, North Carolina Beer & Wine, Juhnke Brewery Locations: North Carolina, Asheville , North Carolina, Hurricane, Gulf Coast and Georgia, Buncombe County, Asheville, Minnesota, North, Tampa, Durham, North Carolina's, Charnack
Social Security won't save you
  + stars: | 2024-08-24 | by ( Juliana Kaplan | Noah Sheidlower | Allie Kelly | ) www.businessinsider.com   time to read: +11 min
Though many say they are thankful to have Social Security payments at all, they aren't enough to fill the gap. To help pay the bills, nearly 80% of retirees receive some Social Security income, per BI's calculations, and the Social Security Administration estimates that 97% of older adults will ultimately receive benefits. She told BI that her expected $2,000 monthly Social Security payments may not be enough. As pensions dissipate and only higher-earning retirees have savings, Social Security might only become more pivotal for retirees. Advertisement"I don't want to be rich, I just need to be comfortable," 62-year-old Angela Babin — who lives on her $1,100 monthly Social Security check — told BI.
Persons: , Emma Echols, she'll, Echols, she's, She's, Xers, Tracey Gronniger, Cheryl Simmons, Franklin D, Roosevelt, they've, Mary Dacus, Stephen, They've, Becky Davenport, Davenport, Donald Trump, Bernie Sanders, Elizabeth Warren, Gronniger, Angela Babin — Organizations: Service, Social Security, Business, Social, Security, Social Security Administration, SNAP, Pew Research Center, Republican, Republicans, allisonkelly Locations: Alabama, San Diego, Spain, Greece, Robinson , Illinois, Florida, Anchorage
download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Of the 14,450 millionaire businesses in this sector, 874 have revenues over $2.5 million. Millionaire businesses make up 0.38% of all one-person businesses in this sector. Millionaire businesses in construction made up 0.24% of total one-person construction businesses. On the flip side, utilities, mining, and manufacturing ranked lowest for millionaire businesses.
Persons: , Nick Huber Organizations: Service, Census Bureau, Business, Census, Finance
ALICE Americans make above the federal poverty level but not enough to comfortably afford all their daily expenses, often making too much to qualify for government assistance. The ALICE Essentials Index, which includes housing, childcare, food, transportation, healthcare, and technology costs, has risen by a projected 7.3% annually from 2021 to 2023; comparatively, CPI has risen by 6.1%. The ALICE Essentials Index for rural areas was slightly higher than that for urban areas, at 7.5% and 7.2%, respectively. "Long before everybody else was upset about inflation, ALICE was dealing with inflation," Hoopes said. Still, ALICE Americans tend to be overrepresented in these roles, as many pay below the ALICE threshold of about $55,000 a year.
Persons: , ALICE —, ALICE Americans, ALICE, Stephanie Hoopes, United For ALICE, Hoopes, There's Organizations: Service, Business, CPI, United For, United Locations: West, Georgia, Florida, South Carolina, Midwest, Northeast
Many forms of help are tied to the federal poverty line, which is calculated using a formula that has largely not been updated since the 1960s. The poverty line is calculated in an outdated wayThe current federal poverty line for the 48 contiguous states and Washington, DC, is $15,060 a year for one person, $20,440 for a family of two, and $31,200 for a family of four. Courtesy of Melissa HeddenMuch of the resistance to changing the federal poverty line could stem from the government's desire not to inflate the number of people in poverty overnight. AdvertisementRep. Kevin Mullin, a Democrat from California, has introduced legislation — called the Poverty Line Act— that would modernize the federal poverty line, taking into account actual costs of goods and how prices differ across regions. Do you make above the poverty line but not enough to meet your daily needs?
Persons: , Jason Hopkins, Hopkins, he's, He's, doesn't, ALICE —, Nyx, Beth Jarosz, Kyle Ross, ALICE, Mollie Orshansky, Jarosz, Stephanie Hoopes, United For ALICE, they've, Melinda Binkley, Ryan Arbuckle, Louis, Oleg Parubin, Parubin, Melissa Hedden, Melissa, Ross, Biden, Kevin Mullin, Mullin, Michael Tubbs, Tubbs Organizations: Service, Business, America, Center for American Progress, Bureau of Labor Statistics, of Health, Human Services, Assistance, Women, Children, United For, SNAP, Bills, Senate Locations: Illinois, Washington, DC, Stillwater , Minnesota, St, Manhattan, Airbnbs, North Carolina, California, Stockon , California, Illinois —
Related VideoStill, those 50-64 were most likely to work fully remotely, while those 20-29 were least likely. That means they can afford to be fully remote and might feel really comfortable doing things on their own," Barrero said. So that muscle memory might push them to come in more often than younger workers who embrace hybrid." Indeed, many older workers BI has spoken to are divided on whether they want to be in-office or at home — but they're willing to leave roles that don't cater to their preferences. Do you strongly prefer in-office or remote work?
Persons: , Gen Zers, millennials, Nick Bloom, Alex Finan, Jose Maria Barrero, Instituto Tecnológico Autónomo, Barrero, Dennis C, I'm, Charles Bond, they're, Bond Organizations: Service, Business, Employees, Stanford University, Instituto Tecnológico, Business School
Read previewAmericans are on their way to work — and they probably still have a long way to go. New research first reported by The Wall Street Journal shows that more workers are supercommuting, meaning they're traveling more than 75 miles each way for work. Some trips, they found, are as long as five hours each way, with some starting their commutes at 3 a.m. New York City experienced an 89% surge in supercommuting, from 1.9% to 3.6% of all trips. Phoenix, Arizona — a city that's seen a surge of new residents in recent years and, as a result, soaring housing costs — has also seen supercommuting increase by 57%.
Persons: , Nick Bloom, Alex Finan, Bloom, Finan, Kyle Rice Organizations: Service, Wall Street Journal, Business, metros, Stanford University, WFH Research, Economic Locations: New York City, Los Angeles, Washington, supercommuters . Phoenix , Arizona, Bloom, Willmington , Delaware, Delaware, York
One screenshot from a Lyft driver based in Arizona showed a $2.62 ride that took 15 minutes and traveled 4.32 miles. For some drivers, these sub-$3 trips are a symbol of their broader frustrations with their pay. AdvertisementCompared to January 2023, sub-$3 trips — excluding tips — have become more common for DoorDash, Grubhub, and Uber Eats drivers and less common for Uber and Lyft drivers, per Gridwise. Otherwise, the pay would likely increase if drivers rejected these rides since drivers would be more likely to accept a higher-paying ride. AdvertisementMoises Diaz, a 41-year-old Uber and Lyft driver in California, started driving part-time in December.
Persons: , Sergio Avedian, Guy, Avedian, it's, Lyft, they're, Uber, Grubhub, Gridwise, Randy Scott, he's, Scott, There's, he'll, Moises Diaz Organizations: Service, Business, Research, Gridwise, South, BI, Uber Locations: Arizona, Cleveland , Houston, Fort Lauderdale, Orange County, Los Angeles, Florida, California, South Florida
Read previewFor Hannah Kristin, the last day of the workweek has a new name: Hair Mask Fridays. Sure, there were spurts of relaxed Fridays in manufacturing and Friday after-work drinking culture, but since the 1990s Fridays have been pretty much like every other day, according to Bloom. "And then from 2021 onwards, it started to become the WFH day. "Personally, I don't mind it, but driving in rush hour traffic every day twice a day is just not my favorite thing," she said. Are you completing side quests on WFH Fridays?
Persons: , Hannah Kristin, Kristin, It's, Tom Colella, Colella, they're, Nicholas Bloom, Bloom, Michele Allard, Sara Daigle, hybridly, Daigle, Gen Organizations: Service, Business, BI, Placer.ai, Stanford University, Daigle Locations: Chicago, New York City, Brooklyn, Manhattan, Dallas
The survival budget considers expenses such as food, housing, childcare, transportation, and healthcare, in addition to taxes and an emergency fund. Here's what ALICE household survival budgets for a typical family of four look like across the country. The total number of ALICE households jumped 12% between 2010 and 2022, particularly impacting single parents and people of color. During these 12 years, the percent change in single-male-headed ALICE households grew 35%. "Part of the survival budget is there's no savings in there," Hoopes said.
Persons: ALICE, who's, Stephanie Hoopes, United For ALICE, That's, it's, Hoopes Organizations: Service, ALICE, Business, United For, cashiers, Social Security Locations: California, Virginia, Stanton , Kansas, El Paso , Texas, America
A Business Insider analysis of US Census Bureau data reveals that while 52.7% of Utah's population falls in the middle class, just 42.3% of New Yorkers are middle class. Pew Research Center defines being middle class as earning between two-thirds and double each state's median income. Still, the median income per state can be as high as $101,000 and as low as $52,700, meaning that being middle class in one state could be either lower or upper class in another state. Many on the lower end of the middle class are particularly worried about having enough to meet all their daily needs while also saving for retirement. Do you feel middle class?
Persons: Organizations: Service, Pew Research, Business, Census Locations: In Texas, Minnesota, Utah , Idaho, Alaska, States, Delaware , Wisconsin, Wyoming, Midwest, New York , Louisiana, Massachusetts, New Jersey , Maryland, New Hampshire, . New York , California , Connecticut, Virginia, Alaska , Utah, Idaho, Washington , DC . Mississippi, West Virginia, . New York, Massachusetts , Montana, Hawaii, Colorado, nsheidlower@businessinsider.com
Gig work, in particular ride-hailing for companies like Uber and Lyft, is getting more popular. AdvertisementMore and more Americans are taking up gig work for companies like Uber and Lyft — in part because some have fewer options to land high-paying jobs. Additionally, BofA found that people with ride-hailing income earned, on average, more a month than those who did delivery gig work. Vacation rental was the highest-earning gig BofA measured, but this is only accessible to people with a home to rent out. While some young people could value the supplementary income gig work can provide — particularly if they're struggling to pay the bills — others may end up disappointed.
Persons: Uber, , Lyft, BofA, it's, they've, Kate Bahn, X, Gen, they're Organizations: Service, Bank of America, Bank of America Institute, Bureau of Labor Statistics, Institute for Women's, Research, Atlanta Fed, millennials
Read previewYoung Americans are feeling increasingly isolated from their offices and classrooms, and these "disconnected youth" — or "opportunity youth" — may be ill-positioned for the future. Loneliness and a tough job market are leaving many Gen Zers feeling stuck, isolated, and unsupported. In fact, they're members of the disconnected youth — defined as Gen Zers who are not in school and not working. Disconnected youth are at risk of long-term stagnationMost Gen Zers — who are between the ages of 12 and 27 — are in this decisive decade. How to help disconnected youthAlthough many disconnected youth struggle with school and work, researchers cautioned against a "one size fits all" solution.
Persons: , Gen Zers, Richard Reeves, Reeves, Zers, aren't, Zers —, Jonathan Zaff, Ian Rowe, Lara Aknin, Zaff, Zer, isn't Organizations: Service, Brookings, Business, Federal Reserve Bank of Dallas, National Center for Education Statistics, Boston University, American Enterprise Institute, Partnership Locations: North America, Brookings
The South has the highest concentration of states with about 50% of residents below the ALICE threshold. They're either the youngest or oldest workers in the workforce, often single parents, and full-time workers — but they're still not making ends meet. Married adults with children tend not to be ALICE, as 80% reported being above the ALICE threshold. ALICE Americans are all across the country and in both rural and urban areasALICE Americans exist everywhere from the isolated countryside of the US to the country's biggest cities. The breakdown between urban and rural ALICE is somewhat consistent — the ALICE population makes up 30% of the rural population and 28% of the urban population.
Persons: , ALICE —, ALICE, They're, they're, ALICE Americans, Gen, ALICE millennials, Xers, Stephanie Hoopes, United For ALICE, Still, Hoopes Organizations: Service, United Way's, Business, United For, ALICE, Nationwide, United Locations: America, ALICE, Florida, California, New York, Texas, Iowa
He knows the GBI money will help him breathe a little easier. Uplift Harris' program will begin payments in the meantime, according to the office of Precinct 1 Commissioner Rodney Ellis. Uplift Harris participants hope the program will make them more financially stableGuaranteed basic income is an increasingly popular solution to combat poverty in US cities. GBI participants have previously told BI that they used the funds to secure housing and food, pay off debt, and afford school supplies for their children. Have you benefited from a guaranteed basic income program?
Persons: , Delwin Sutton, doesn't, Sutton, Ken Paxton, Harris, Paxton, Rodney Ellis, Sutton doesn't, Dustin Palmer, We've, Palmer, Jay Carter, isn't, Carter, Still, Harris County Attorney Christian D, Menefee Organizations: Service, Business, Harvard, Yale, Texas Attorney, Services, American, Republican, Harris County Attorney, Austin, South Dakota Republicans, doesn't Locations: Houston, Harris, Harris County, GBI, Texas, Austin, San Antonio, El Paso County, The Arizona, South Dakota, Iowa
Many ALICEs are workers whose wages typically aren't enough to cover their bills, meaning they live paycheck to paycheck. And while those measures might reach the most financially distressed Americans, the benefit cut-offs leave behind the still-precarious group of ALICEs. Some state-to-state benefits are often available to individuals and families earning 200% to 250% of the Federal Poverty Level. Simultaneously, over the last 12 years, ALICEs have been falling behind on wage increases. AdvertisementIndeed, many Americans aren't necessarily falling into poverty, but they are increasingly teetering toward becoming ALICEs.
Persons: , ALICE, ALICEs, Stephanie Hoopes, United For ALICE, Hoopes, ALICE would've Organizations: Service, United Way's, Business, Survey, United For, SNAP Locations: Montana, Idaho, ALICEs, Florida, Utah
Hiring is increasing in smaller cities and large hubs in Florida and Texas, according to a Gusto analysis. Cities like Orlando, San Antonio, and Houston saw significant increases in hiring share. Whereas major coastal cities accounted for 35% of hiring before March 2020, this percentage is now about 29%. Meanwhile, Florida and Texas cities are on somewhat of a hiring spree. AdvertisementDid you move away from the coasts to Florida, Texas, or a smaller city?
Persons: , Orlando, that's, Courtney Quinlan Organizations: Houston, Service, Rockies, San, Boise Locations: Florida, Texas, Northeast, California, Orlando, San Antonio, New York City, Los Angeles, Seattle, San Francisco, Jose, Washington, Miami, Austin, St, Louis, Midwest, Florida , Texas
In particular, the researchers looked at a group dubbed "disconnected youth," who aren't working and are also not in school. As of 2022, disconnected youth comprised 13% of this age group; that share has been rising overall since 1998, according to calculations from the Federal Reserve Bank of Dallas. AdvertisementYounger Americans are facing stagnant incomesThe Dallas Fed found that, even after a post-pandemic dip, the rate of disconnected youth has increased since the end of the 1990s. AdvertisementAnd the number of young adults with no income has been on the rise; in 1990, around one in five young adults said they had no wage or salary income. Are you or were you a "disconnected youth," or supporting one?
Persons: , Louis, Gen, Zers, Louis Fed's, Louis Fed, William M, Rodgers III, Rodgers Organizations: Service, Louis Federal Reserve's Institute for Economic Equity, Business, Federal Reserve Bank of Dallas, Dallas Fed, Federal Reserve's Survey, Consumer, Louis Fed, National Health, Blacks, Louis, Louis Fed's Institute for Economic Equity
Read previewWhen Monique Gonzalez received her money from the San Antonio guaranteed basic income pilot, she bought school supplies, shoes, and Christmas gifts for her children. San Antonio is one of several cities nationwide piloting guaranteed basic income programs. Ingrid Sullivan, a participant with four children and three grandchildren, told UpTogether that basic income allowed her to secure housing and reliable transportation. San Antonio participants also told UpTogether that the GBI payments significantly improved their mental health. Have you benefited from a guaranteed basic income program in San Antonio or elsewhere?
Persons: , Monique Gonzalez, Gonzalez, UpTogether —, UpTogether, Ingrid Sullivan, Sullivan, GBI, Austin, Stephanie Hendon, she's, Jessica Nairns, Texas State Sen, Paul Bettencourt, John Gillette Organizations: Service, San Antonio, Business, Houston, Austin, Urban Institute, Texas State, Republican, House, Republicans Locations: San Antonio, Denver, Austin, Boston, Minneapolis, Durham, City, Antonio, Texas, Harris, City of Austin, Washington ,, Harris County, Dakota, Iowa, In Arizona, Arizona, Flint , Michigan
Many workers are willing to take pay cuts, increase working hours, or give up benefits for remote work. AdvertisementIt turns out that remote work is still valuable — at least for prospective employees. And they're willing to pay for that ability: Half of workers surveyed said they would take a pay cut for the policy. AdvertisementA majority of workers also reported being willing to move elsewhere for work if given the chance to work remotely. AdvertisementJay, an elder millennial, previously told Business Insider that he took a $35,000 pay cut so he wouldn't have to live near his office.
Persons: , they'd, Millennials, that's, Nick Bloom, Jay, Insider's Aki Ito Organizations: Service, Stanford, WFH Research, Workers, Harvard Locations: Washington
As a participant in the Austin Guaranteed Income Pilot , she received $1,000 monthly for a year between August 2022 and August 2023 to help her “survive more comfortably,” she said. Though, the program didn’t fix all her issues and she hasn’t gotten back on her feet after losing her job. AdvertisementThe Austin program and a new program in Harris County , home to Houston, have been met with resistance from politicians who allege these programs are unconstitutional. Joining the Austin Basic Income PilotNairns said she learned about the Austin Basic Income Pilot through another organization called the Austin Area Urban League, which helps low-income families. While still receiving payments, she was laid off at Austin Mutual Aid, losing her housing and car the same day.
Persons: , Jessica Nairns, She’s, , hasn’t, ” Nairns, , Austin, Ivanna Neri, Neri, ” Neri, Nairns, wasn’t, “ I’m Organizations: Service, Business, Austin, Urban Institute, Austin Mutual Aid, Austin Area Urban League, Locations: Austin, City of Austin, Texas, UpTogether, Washington, DC, Harris County, Houston, Dallas, Ohio
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