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☆ The sneaky, smart reasons malls have no windows
▼ + stars: | 2024-06-22 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +8 min

The birth of the American mall ushered in an era of “windowless” shopping that’s largely still here. But the sneakiest reason why malls limit windows could be to make shoppers lose track of time. Windowless shopping creates an environment of consumption without distractions,” Flickinger said. The Southdale mall was functional and drab to look at and that is the blueprint that all traditional enclosed malls have continued to follow. Some of these adaptive uses of traditional malls might be creating a practical need for windows after all, she said.

Persons: mallgoers, Burt Flickinger, Bill Peters, ” Flickinger, “, Victor Gruen, Gruen, Larry Salzman, Stephanie Cegielski, ”, Cegielski, ” Alexandra Lange, Lange, Thomas McMillan, ” Lange, Kristin Mueller, Kena Betancur Organizations: New, New York CNN, Strategic Resource Group, CNN, Shoppers, Denver, Getty, Denver Post, ”, Southdale, Minneapolis –, Gruen Associates, International Council of Shopping Centers, “, Sears, Roebuck, of Retailing Studies, Texas, Mays Business School, Energy, Customers, North Locations: New York, Northglenn, Northglenn , Colorado, Minneapolis, Austria, Los Angeles, Edina , Minneapolis, ”, Framingham , Massachusetts, United States, America, American, East Rutherford , New Jersey, North America

☆ The US mall is making a comeback as retailers leverage digital marketing
▼ + stars: | 2023-08-20 | by ( Eva Rothenberg | ) edition.cnn.com time to read: +9 min

The mall as a retail concept is alive and well, with retailers pivoting to fit the demands of a digital age. A shopper carries retail bags while walking through a shopping mall in Columbus, Ohio, U.S., on Friday, Dec. 10, 2021. A socially conscious generation acutely aware of climate change, Gen Z is also more likely to support brands prioritizing sustainability. That in-store experience is so critical.”People stroll through a shopping mall in Foxborough, Massachusetts, on May 18, 2023. “There has been a rise in ‘experience-focused’ tenants in shopping malls that offer experiences like go-karting, trampolining, virtual reality, and arcades,” said ICSC vice president Stephanie Cegielski.

Persons: Coresight, ”, Deborah Weinswig, Brandon Isner, CBRE’s, Kirsten Lee, ” It’s, ” Coresight, Tal Yellin, Isner, Luke Sharrett, Stephen Yalof, Warby Parker, Allbirds, Al Drago, Lee, Gen, Gen Zers, Erin Clark, it’s, Stephanie Cegielski, Covid, “ Organizations: New, New York CNN — Retail, Coresight Research, Retail Research, Brookfield Properties, “, Simon Property Group, Taubman Centers “, Tanger Outlets, CNN, Bloomberg, Getty, Tanger, Washington , D.C, International Council of Shopping Centers, “ Social, Boston Globe Locations: New York, Americas, Brookfield, Nashville , Tennessee, Chelsea , New York, Columbus , Ohio, U.S, Georgetown, Washington ,, ’, Foxborough , Massachusetts

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