As China's biggest shopping festival of the year gets underway, analysts are starting to favor Chinese logistics companies as a way to play the online shopping trend. The JPMorgan report initiated coverage of U.S.-listed ZTO Express , which the analysts said is China's largest express parcel player with more than 20% of the market. ZTO YTD mountain ZTO Express shares in the U.S. in 2024. Morgan Stanley is less bullish, rating J & T equal-weight while citing competitive risks in China and potential challenges in Southeast Asia. "Cuts on overseas profitability outlook has weakened our investment thesis," the Morgan Stanley analysts said.

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Persons: JD.com, Morgan Stanley, ZTO, Morgan Stanley's, Nomura, Jet Li, Li, Michael Bloom Organizations: JPMorgan, YTO Express, STO Express, Yunda, T Global Express Ltd, ZTO's, ZTO Express, J, T Global Express, HK, Nomura, Hong Kong, Hong, CNBC Locations: Hong Kong, U.S, China, Southeast Asia, T Global Express Hong Kong