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Xreal, an augmented reality glasses maker, has launched a connected Beam Pro mobile device that allows users to capture spatial video and 3D images. Xreal said the Beam Pro uses Nvidia CloudXR technology for image rendering and Qualcomm 's Snapdragon spatial computing platform. A pair of Xreal AR glasses costs around $200 to $400, depending on the model and sales promotion. That means a set of Xreal AR glasses and Beam Pro costs significantly less than $1,000. The Beam Pro launched in China in late May.
Persons: Apple, Chi Xu, Xu, Xreal, Rokid, Ramon, Xreal Xu Organizations: BEIJING — Games, Google, Apple, CNBC, Apple Vision, Beam, Nvidia, Qualcomm, Amazon Web Services, IDC Research, Vision, The Locations: BEIJING, U.S, China, Hong Kong, Japan, Singapore
That valuation gives the startup unicorn status, the first in the AR glasses industry, Xreal claimed. Augmented reality (AR) technology allows digital images to be imposed over the real world. Xreal's latest AR glasses model, the Air 2 Ultra, is set to start shipping in March. On Jan. 8, Xreal said it had shipped 350,000 AR glasses since the company was launched in 2017. The startup said it plans to use the latest funding for research and development, as well as factory expansion.
Persons: Xreal, — CNBC's Arjun Kharpal Organizations: Xreal, Air, Vision Locations: BEIJING, U.S
Read previewEarlier this month, Chinese startup XReal unveiled the Air 2 Ultra, the company's latest augmented reality glasses that blend a virtual world with the user's physical surroundings. The startup says they'll be an "affordable alternative" to rivals like the Apple Vision Pro. Unlike Apple's Vision Pro, Xu says XReal has no intentions to build a fully immersive virtual reality feature into its glasses. Yet, when it comes to its AR capabilities, Xu says his company's is half a decade ahead of Apple's. "I think we're three to five years ahead of them in AR," Chi said in regards to Apple.
Persons: , Chi Xu, XReal, Xu didn't, Xu, Chi Organizations: Service, Business, pricier, XReal's, Apple Vision, Air, Meta, Bloomberg, Amazon, Apple, Apple's, IDC Locations: Apple's
Xreal glasses allow users to have large-screen experiences of apps, such as streaming services or gaming. The Xreal Air 2 starts at $399 while the Pro versions starts at $449. The company said it has managed to use smaller displays inside the device, resulting in AR glasses that are 10% lighter than the previous generation. Jin said that Meta is meanwhile trying to bring its social network to virtual reality, which "has proven to be extremely challenging." The Xreal Air 2 glasses start at $399 and will be launched in the U.S., U.K. and selected European markets.
Persons: Xreal, Peng Jin, Mark Zuckerberg, Jin, Meta, Meta's, it's Organizations: Xreal, Tuesday, Apple, CNBC, Tech, International Data Corporation, IDC, Apple Vision, Facebook, Meta Locations: U.S, Europe
Worldwide shipments of VR headsets and augmented reality devices dropped by more than 12% to 9.6 million in 2022, according to CCS Insight. For Vision Pro to be successful, it needs to replace personal computers, said Nicole Peng, senior vice president, mobility, at Canalys. She said that's the value proposition Vision Pro has set up, which is different from what Xreal or Meta offer. "Nreal, Xreal glasses still need to connect with a PC or a phone," Peng said. Apple has not released such figures for Vision Pro.
Persons: Peng Jin, Xreal, Jin, Canalys, Nicole Peng, Peng, Steve Kovach Organizations: Mobile World Congress, MWC, Shanghai, Visual China, Getty, CNBC, Shanghai MWC, Apple, Vision, VR, CCS Insight, Meta, Xreal, Xreal Air, Amazon.com, U.S ., Pro Locations: BEIJING, Canalys, Nreal, U.S, Japan, South Korea, China, Europe
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