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☆ It’s gonna be a hot, hot summer. Spicy snack foods and drinks are bringing the heat
▼ + stars: | 2024-06-02 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +8 min

“The spicy trend is here to stay,” Sally Lyons Wyatt, packaged goods and foodservice industry advisor with market research firm Circana, said in an interview with CNN. Spicy plus sweet give you “Swicy.” And yes, brands are trying to make it a thing as they look for ways to stretch out the spicy trend. Starbucks in the spring also introduced limited-time hot honey drinks, made with wildflower honey infused with chili peppers, such as Hot Honey Affogato and Hot Honey Espresso Martini to the menu at its Starbucks Reserve roasteries and select US stores. Nestle has also trotted out recent spicy innovations such as California Pizza Kitchen’s hot honey croissant crust pizza, Stouffer’s spicy nacho mac and Hot Pockets x Hot Ones. “Americans have made cult-favorites out of condiments like Sriracha and hot honey.

Persons: ” Sally Lyons Wyatt, ” Lyons Wyatt, Millennials, Gen Z, Gen Alpha, ” Lyons, Gen, Martini, ”, Lyons Wyatt, Jennifer Creevy, WGSN, Jeff Gritchen, Alpha, Creevy, “, ” Creevy, Mustafa Shamseldin, “ We’ve, Nestle, Primo, nacho, Varchasvi Singh, ” Singh Organizations: New, New York CNN, Walmart, Target, CNN, Starbucks, Disney California, MediaNews, Orange, Register, USA Pepsico, Foods, Pepsico, ” Nestle, Nestle, Tombstone, Mintel Locations: New York, America, Sonoma, Anaheim , California, Korea, “, Tombstone, USA, North America, California

☆ From the boardwalk to the altar: T-shirt, shorts, bikinis and boot sellers are now dressing brides
▼ + stars: | 2024-05-12 | by ( Parija Bhatnagar | Parija Kavilanz | ) edition.cnn.com time to read: +8 min

“The move into wedding wear makes sense so long as it’s not a distraction from their core business,” Stichter said. “For these bridal collections to land with Gen Z, It’s important that these brands tap into the way that Gen Z shops. Gen Z is always online, but 97% of US Gen Z still shop in-store,” Rees said. With wedding dresses in particular, one trend that emerged during the pandemic was the popularity of black wedding gowns. Boot Barn has a new western-themed wedding collection of bridal dresses, cowboy boots, hats and accessories priced mostly at $400 and below.

Persons: Gen Zers, Taylor Swift, ”, Janine Stichter, Millennials, ” Stichter, ” Carey Collins Krug, “, won’t, Allyson Rees, Gen Z, ” Rees, Gen, they’re, Rees, it’s, ” Lisa Zlotnick, “ There’s, Isha Nicole, ” Nicole Organizations: New, New York CNN, Abercrombie, Fitch, Abercrombie & Fitch Co, CNN, “ Locations: New York, California, Los Angeles, Las Vegas

☆ Can Men’s Leather Pants Ever Be Stylish? A (Very Skeptical) Writer Investigates
▼ + stars: | 2023-11-24 | by ( Charlie Teasdale | ) www.wsj.com time to read: 1 min

IN NEWS sure to leave biker gangs uncharacteristically tearful, leather pants are threatening to go bougie. Long a bad-boy symbol, hide trousers have been transformed by high fashion this fall. They’re being proposed as a suave, sensual and comfortable alternative to chinos, cargo pants and tailored trousers. Some feature high waists to elongate legs or pleats to conjure old-school élan worthy of Cary Grant. Nick Paget, senior menswear strategist at trend forecasting firm WGSN, attributes the leather look to a post-Covid desire for sensual dressing.

Persons: Long, Tod’s, Rocker, They’re, Cary Grant, Nick Paget, lockdowns, “, ” Organizations: Givenchy, Metallica

☆ UK's Ascential to sell digital commerce, product design units in $1.70 bln deal
▼ + stars: | 2023-10-30 | by ( ) www.reuters.com time to read: +1 min

Oct 30 (Reuters) - Information and analytics firm Ascential (ASCL.L) said on Monday it would sell its digital commerce and consumer research units for a combined enterprise value of 1.4 billion pounds ($1.70 billion) as the UK-based company focuses on its events business. London-listed Ascential said it intended to distribute about 850 million pounds to shareholders following the completion of the transactions. The digital commerce business would be sold to U.S.-listed Omnicom Group (OMC.N) for a total enterprise value of $900 million, it said. Ascential said its CEO Duncan Painter would join Omnicom to take on a new role as chief of Flywheel Digital, a newly formed part of the U.S.-based company which will operate the digital commerce business. The WGSN divestment is part of a break-up plan announced in January which originally included separation and a U.S. listing of its digital commerce assets.

Persons: Ascential, Duncan Painter, Philip Thomas, Aby Jose Koilparambil, Rashmi Aich, Jason Neely Organizations: Apax Partners, Thomson Locations: London, U.S, Bengaluru

☆ Brunello Cucinelli, the $2,000 cashmere sweater-selling master of 'stealth wealth' fashion, is booming as the 'loud luxury' trend wanes
▼ + stars: | 2023-08-30 | by ( Mary Hanbury | ) www.businessinsider.com time to read: +3 min

Brunello Cucinelli, the poster child of the "quiet luxury" movement, is booming. "Quiet luxury" has been dominating the fashion world and shows no signs of losing steam. It's about quiet luxury. AdvertisementAdvertisementQuiet luxury or "stealth wealth" has been a leading movement, and trend, in fashion this year. In China, quiet luxury has taken on new meaning, experts say, to become a status symbol for the ultra-rich.

Persons: Brunello Cucinelli, Tom Ford, Lorna Hall, Amrita Banta Organizations: Service, Research, Strategy Locations: Wall, Silicon, Brunello, China

☆ This $220 light switch is the latest quiet luxury status symbol
▼ + stars: | 2023-07-24 | by ( Grace Mayer | ) www.businessinsider.com time to read: +4 min

A $220 light switch is popular among ultrawealthy homeowners, The New York Times reported. The light switch is part of the growing quiet luxury trend. But a $220 light switch probably wasn't on your stealth wealth bingo card. Typical light switches, which can sell for just a few dollars, have hardly been described in such a way. While the light switch, on its own, doesn't function as a dimmer, dimmers can be added as additions alongside the switch, per the Forbes & Lomax website.

Persons: Lomax, David Hottenroth, Joseph, weren't, Dave, Lorna Hall Organizations: New York Times, Service, Forbes, Times, HBO Locations: Wall, Silicon, Buffalo , New York, Brooklyn, Lafayette , Colorado, New York

☆ From diversity to accessibility, can technology change the way we think about beauty for the better?
▼ + stars: | 2023-05-15 | by ( Flo Cornall | ) edition.cnn.com time to read: +7 min

CNN —When Bold Glamour launched on TikTok earlier this year, it started a storm on social media. Some on social media were impressed by the technology, but many expressed concern about the way filters can promote unrealistic beauty standards. While there is growing unease about the way technology is impacting our ideas of beauty, some believe it can also change our attitudes to beauty for the better. Social media and filtersDigital filters and augmented reality (AR) have become an intrinsic part of how people represent themselves online. “Thanks to social media we’ve been able to access a multi-diverse pool of representation of what beauty looks like,” she said.

☆ A $20 viral handbag that's an affordable take on the 'quiet luxury' trend was just named the hottest fashion item of 2023 so far
▼ + stars: | 2023-04-19 | by ( Mary Hanbury | ) www.businessinsider.com time to read: +3 min

A $20 Uniqlo bag that went viral on TikTok has been named the hottest product of the year so far. There are more than 87 million views of the "Uniqlo bag" on TikTok. This bag is an affordable take on the "quiet luxury" trend that is dominating fashion. There are more than 87 million views of the "Uniqlo bag" on TikTok, for example. The bag falls neatly into the quiet luxury — or stealth-luxe trend — that has become a major talking point in the fashion industry in recent months.

☆ 'Quiet luxury' is back for the first time since the Great Recession. Here's what it is and what brands stand to benefit.
▼ + stars: | 2023-04-16 | by ( Avery Hartmans | ) www.businessinsider.com time to read: +6 min

The quiet luxury trend is dominating 2023 after years of trends like "dopamine dressing." David Russell/HBOLike most other fashion trends, the move toward quiet luxury, or "stealth wealth," is part of a cycle. Liz Hafalia/The San Francisco Chronicle via Getty ImagesAt this point, quiet luxury has become so popular that even luxury brands themselves are being asked about it. She also highlighted Italian luxury house Brunello Cucinelli, French leather goods firm Hermès, and Armani, who has been doing quiet luxury for nearly two decades. If that's a bit outside your budget, there are mass-market retailers partaking in what the quiet luxury trend is promoting: durable, sustainably made clothing in timeless fabrics and silhouettes.

☆ Ascential's consumer data unit draws interest from Apax, BC Partners - sources
▼ + stars: | 2023-04-05 | by ( Amy-Jo Crowley | ) www.reuters.com time to read: +3 min

Private equity firms including Providence Equity and Carlyle are also evaluating an offer for WGSN, two of the people said. Apax, Ascential, BC Partners, Carlyle, JPMorgan and Providence declined to comment. BC Partners has experience in owning information assets including the financial media and data firm Acuris, which it sold to Irish software firm ION Investment Group in 2019. Ascential generated 121.1 million pounds in adjusted EBITDA last year, up 36% from a year earlier. Revenue rose to 524.4 million pounds from 349.3 million pounds.

☆ How entrepreneurs can use livestream shopping to make thousands of dollars
▼ + stars: | 2023-02-22 | by ( Jennifer Ortakales Dawkins | ) www.businessinsider.com time to read: +16 min

Live shopping in the US is expected to become a $25 billion market in 2023. Livestream shopping has been popular in China for over a decade, where the industry was estimated to be worth $305 billion in 2021, up from $63 billion in 2019, according to Coresight Research. Virgile Ollivier, a cofounder and the CEO of Livescale, told Insider livestream shopping would soon become just as important for brands as social-media marketing. Livestream-shopping platforms pick up where Instagram falls shortApps focused solely on livestream shopping show a disconnect on traditional social-media platforms. Most sellers livestream at least once a week, at the same time so their followers always know when to expect a show.

TURTLENECKS HAVE A PR PROBLEM among men. Too many guys put them firmly in the “not for me” category, thinking them overly constricting, pretentious or artsy. The chin-grazing knit’s reputation suffered a further blow this fall, when French finance minister Bruno Le Maire seemingly declared a plan to reduce winter heating bills by wearing turtlenecks—and was widely mocked. “Let them wear cashmere!”Putting French politics aside, we’ve decided to assume the role of the turtleneck’s publicist. And turtlenecks have poked their heads into every fashion category this winter, from luxe (the Row) to sporty (Uniqlo Heattech).

☆ Poshmark is the latest company to tap into the $25 billion livestream shopping market. Here's how entrepreneurs are making thousands of dollars per stream.
▼ + stars: | 2022-10-14 | by ( Jennifer Ortakales Dawkins | ) www.businessinsider.com time to read: +15 min

Li did not disclose how applications are vetted, but Popshop Live is accepting more applications as the company's team grows, she said. Virgile Ollivier, a cofounder and the CEO of Livescale, told Insider livestream shopping would soon become just as important for brands as social-media marketing. Livestream-shopping platforms pick up where Instagram falls shortApps focused solely on livestream shopping show a disconnect on traditional social-media platforms. Nguyen designed her own characters for merchandise in addition to the squishy and plushy toys she sells on Popshop Live. Most sellers livestream at least once a week, at the same time so their followers always know when to expect a show.

☆ Walmart's metaverse experiments aim to attract 'younger evangelists' from generations Z and Alpha, experts say. Others warn it may be a lot of effort for limited returns.
▼ + stars: | 2022-10-13 | by ( Ben Tobin | ) www.businessinsider.com time to read: +5 min

Walmart's launch of its virtual-reality experiments with global gaming platform Roblox is a "game-changing moment" for the retailer, according to Justin Lacche, a metaverse consultant. But, more importantly, the experiments will help Walmart connect with the younger consumers it wants to attract. About half — 45% — of Roblox users are under the age of 13. Roblox is not the metaverse, it's more of a gaming environment, but it is a stepping stone to the metaverse." Have you tried Walmart's metaverse experiments or have insights to share on the projects?

Astfel, comunicarea este o provocare a managementului, în care reacția trebuie sa fie strategică, promptă și reactivă, folosind comunicarea digitală ca o alternativă de viitor. Consumatorul trebuie sa fie informat corect și deplin, trebuie să fie de acord să recepționeze mesaje comerciale și să i se prelucreze datele cu caracter personal. Ludmila Andronic, Director Afaceri Corporative, Efes Vitanta Moldova Brewery: „În Republica Moldova am fost prima companie care a anunțat restricții pe teritoriul său din cauza pandemiei. Primul pas a fost sa instaurăm reguli generale pentru întreg grupul. Pentru noi a fost un pic mai ușoară trecerea la comunicare digitală, deoarece până atunci noi deja realizam ședințe online.

Persons: Webinarul, Rodica, Ludmila Gurău, Ludmila Andronic Organizations: Agenția, Facebook Invest Locations: Republica Moldova, Carolina, cofondatoare, Efes, Moldova, Facebook Invest Moldova

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