The movie-theater chain company, whose stock closed last year just above $2, hovered around $27.25 in recent trading Friday, giving the shares a year-to-date gain of nearly 1,200% and lifting AMC’s market capitalization to more than $12 billion.
Once again fueling this week’s rise: enthusiastic individual investors who have banded together on Reddit’s WallStreetBets forum, in Discord chat rooms and in text chains with friends.
Shares are up roughly 125% week-to-date, with Vanda Research’s VandaTrack estimating that individual investors poured a net $209 million into the stock between Monday and Thursday.
She had never day-traded before January, she said, but became interested when she saw another individual investor touting AMC on Instagram.
She held steady amid dips and climbs in the share price in recent months, she said, increasing her position.
Vanda Research’s, Alisha Higgs, —
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