But the real challenge is everything in between — some would say the '50 shades of green'," Usher said during a "IOT: Powering the Digital Economy" panel moderated by CNBC's Steve Sedgwick at this year's World Economic Forum in Davos, Switzerland.
This refers to companies still working toward making their businesses more sustainable, making them more difficult to label as truly green investments, according to Usher.
watch now"If you're going to work in helping deal with heavy emitting sectors and you're going to put more capital in to help them reduce [emissions], that's going to increase your emissions profile," he explained.
"So there's a lot of definitional stuff that's needed before the capital is going to flow really at scale," Usher added.
More and more businesses strived to make their businesses more sustainable amid severe weather events across the globe.
Persons:
Mark Kerrison, Eric Usher, Usher, Steve Sedgwick, hasn't
Organizations:
United Nations Environment, Finance Initiative, Economic, UNEP FI
Locations:
London, United Kingdom, —, Davos, Switzerland, U.S, Europe