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Top related persons:
Troy Ruhanen - 2 Karen Tso - 1
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TBWA - 2 Cannes - 1

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☆ Artificial intelligence is a 'creative catalyst' for the advertising industry, TBWA CEO says
  + stars: | 2023-06-21 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailArtificial intelligence is a 'creative catalyst' for the advertising industry, TBWA CEO saysTroy Ruhanen, president and CEO of advertising agency TBWA Worldwide, says artificial intelligence is helping to boost insights and strategy and is a "creative catalyst" for advertising and marketing.
Persons: Troy Ruhanen Organizations: TBWA
☆ Cannes Lions 2023: A.I. won’t make marketers lazy, TBWA CEO says
  + stars: | 2023-06-21 | by ( Karen Tso | ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailCannes Lions 2023: A.I. won’t make marketers lazy, TBWA CEO saysTroy Ruhanen, president and CEO of advertising agency TBWA Worldwide, tells CNBC's Karen Tso that using AI won't take away from being creative in the short-term and that he doesn't "necessarily" see a recession looming based on client spend.
Persons: Troy Ruhanen, Karen Tso Organizations: Cannes, TBWA
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