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☆ Caitlin Clark, the top rookie female basketball player in the US, is making less than the average detective or acupuncturist
▼ + stars: | 2024-04-16 | by ( Shubhangi Goel | ) www.businessinsider.com time to read: +3 min

Caitlin Clark will earn less in the WNBA than some trade jobs – and the average athlete. Despite her low base salary, Clark could make over $3 million from brand sponsorships and endorsements. Clark, who wore a $17,000 Prada outfit to the draft, will make an estimated base salary of $76,535 in her first year. Lower-level draft picks make $64,154 as a base salary, but salaries are much higher for non-rookie players: The highest-paid WNBA players make over $200,000 in base salary. Despite the low base salary, Clark, who has over two million social media followers, stands to make major money from brand sponsorships and endorsements.

Persons: Caitlin Clark, Clark, —, she'll, I've Organizations: WNBA, NBA, Service, Basketball Association, Indiana Fever, NCAA, of Labor Statistics, Bureau of Labor Statistics, Revenue, Bloomberg, Nike, Gatorade, State Farm Insurance

☆ Thanks to Taylor Swift, ads aimed at women are taking the Super Bowl by storm
▼ + stars: | 2024-02-06 | by ( Jordan Valinsky | Alexandra Peers | ) edition.cnn.com time to read: +3 min

New York CNN —Women watch the Super Bowl, too, right? In a bigger shift, several longtime Super Bowl advertisers, like M&M’S, have spots featuring women who, for a change, aren’t just sipping soda in tight pants. So Cardi B plugs Duck Plump lip gloss for L’Oreal NYX Professional Makeup, the first time the brand has advertised on the Super Bowl. cosmetics, also a first-time Super Bowl advertiser, reunites (some of) the cast of “Suits” in its spot as the lawyers haul various celebrities into court. As for at least one of the potential stars of the show, despite performing in Japan the previous day, Swift will likely attend the Super Bowl.

Persons: Taylor Swift, Travis Kelce, “ Taylor, Paul Hardart, New York University’s, “ Swift, Kelce, ”, it’s, Bud Light, Scarlett Johansson, Jennifer Aniston, David Schwimmer, Kate McKinnon, “, Jenna Ortega, Swift Organizations: New, New York CNN, Super Bowl, Kansas City, New York, New York University’s Stern School of Business, CNN, San Francisco 49ers, Kansas City Chiefs, Super, CBS, Anheuser, Budweiser, “ Mayo, Embassy of Locations: New York, Kansas, Las Vegas, Hellman's, Japan, Embassy, Embassy of Japan

☆ Super Bowl commercials 2024: Crypto and AI are out, insurance and mayo are in
▼ + stars: | 2024-02-02 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —For many, the Super Bowl is a three-hour showcase of ads with a football game shown occasionally during the breaks. that previously used the game to “either generate awareness or establish some form of legitimacy by having a Super Bowl ad,” Hardart said. Her star power makes the Super Bowl somehow an even bigger deal, particularly to some people who might not have cared to watch the game in the past. and L’Oreal’s NYX makeup buying ads for the first-time and Dove Body Wash returning to the Super Bowl after an absence of nearly 20 years. “The game between two well-known and well-liked teams, paired with the attendance of Swift could lead this to be the largest Super Bowl audience in years,” he predicts.

Persons: Paul Hardart, New York University’s, “, ” Hardart, it’s, Bud Light, Taylor Swift, She’s, Chiefs, Travis Kelce, Hardart, ” That’s, Swift, ” Organizations: New, New York CNN, San Francisco 49ers, Kansas City Chiefs, New York, New York University’s Stern School of Business, CNN, CBS, Farm, BMW, “, Super Locations: New York, Japan, Las Vegas

☆ These are the top 3 cities for new grads to launch their lives and careers: 'I can afford the house I want and the life I want'
▼ + stars: | 2023-05-15 | by ( Jennifer Liu | In Jljenniferliu | ) www.cnbc.com time to read: +9 min

1 best metro area for new grads in 2023 is the area surrounding Lubbock, Texas. Data is one thing, but what is it actually like to be a young person living in these areas? "Other cities did great in one or two areas max, but Lubbock offers the whole package," DeJohn says. Many of the clients Douglas works with are young homebuyers around her age and just out of college or grad school. "Here, I know I can afford the house I want and the life I want," she adds.

☆ 40% of employees in a 4-day work week trial reported fewer sleep issues
▼ + stars: | 2023-02-21 | by ( Britney Nguyen | Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +5 min

40% of employees who participated in the UK's four-day work week trial reported fewer sleep issues. The UK's four-day work week trial, one of the largest in the world, saw 61 companies participate in the trial. In the 4-day work week pilot, 46% of employees reported experiencing less fatigue than usual, and 14% said they experienced more. In addition to better sleep, participating employees reported other benefits of working 32 hours instead of 40 for the same amount of pay. Thirty-nine percent of employees reported feeling less stress, and 71% felt less burnout by the end of the trial.

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