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Meta, Alphabet and Amazon , the leaders in online advertising, are all betting generative AI will eventually be core to their businesses. In May, Meta announced its AI Sandbox testing suite for companies to more easily use generative AI software to create background images and experiment with different advertising copy. However, Shaked said he's "not sold on the creative piece yet," regarding Meta's nascent foray into providing generative AI tools for advertisers. Jay Pattisall, an analyst at Forrester, said several major hurdles prevent generative AI from having a major immediate impact on the online ad industry. Stacy Reed, an online advertising and Facebook ads consultant, is currently incorporating generative AI into her daily work.
Persons: Sebastien Bozon, ChatGPT, Shane Rasnak, Rasnak, Cristina Lawrence, Lawrence, Mark Zuckerberg, Andrew Caballero, Reynolds, Yarden Shaked, Shaked, Jay Pattisall, Forrester, Pattisall, Reddit, Scott McKelvey, OpenAI, McKelvey, that's, Meta, Stacy Reed, it's, Reed, they've, Ryan Reynolds Organizations: AFP, Getty, Facebook, Twitter, CNBC, Meta, Meta's, Georgetown University, Bloomberg News, Mint Mobile, Social Locations: Utah, San Francisco, Washington
A new report suggests female executives ditched their jobs in unprecedented numbers in 2021. The report suggests women leaders experience a range of microaggressions that undercut their authority and stymie their career progression. For instance, the report indicated that 37% of female leaders had had a coworker get credit for their idea, compared with 27% of male leaders. It also suggested that women leaders were twice as likely as men to be mistaken for someone more junior. Wade Hinton, an inclusion consultant, told Insider he's not surprised by the large numbers of women leaders leaving their employers.
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