CNN —When you think of Apple, it’s likely that what first springs to mind is a conveyer belt of revolutionary tech rather than a pair of sneakers.
But a pair of “ultra-rare” Apple sneakers is now being sold by auctioneers Sotheby’s for $50,000, fetching a higher price tag than any current Apple product.
Complete with the rainbow Apple logo on the tongue and side, the white trainers were custom-made for the company’s employees as a one-time giveaway at a National Sales Conference in the mid-1990s.
Although producing sneakers is unusual for Apple, in 1986 the tech brand released a range of clothing and accessories dubbed “The Apple Collection,” featuring mugs, umbrellas, bags, keyrings and even a sailboard, all emblazoned with the rainbow Apple logo, according to a catalog published that year.
This pair of sneakers is not the first vintage Apple product to have sold for an eyewatering sum in recent months.
Persons:
auctioneers Sotheby’s, “, ” Sotheby’s, Lamy, Braun, Sotherby’s, Steve Jobs
Organizations:
CNN, Apple, National Sales Conference, Honda