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☆ Pitchfork, the Early Years
▼ + stars: | 2024-01-24 | by ( ) www.nytimes.com time to read: +1 min

Last week, Condé Nast announced that Pitchfork, the taste-making music news and criticism website it had acquired in 2015 — which had entranced and sometimes infuriated fans for more than two decades — would be brought under the editorial umbrella of GQ. The announcement felt like a death knell for a certain kind of critical posture — progressive but not inaccessible, knowledgeable but also curious — that feels increasingly remote in the current media landscape. Some version of the site will continue, but online, the news was received with dismay and frustration. Guests:Ryan Schreiber, the founder of Pitchfork and its editor in chief for approximately two decadesChris Kaskie, Pitchfork’s first employee and first CEOConnect With Popcast. Become a part of the Popcast community: Join the show’s Facebook group and Discord channel.

Persons: Condé Nast, Ryan Schreiber, Chris Kaskie, Pitchfork’s, Jon Caramanica Organizations: Pitchfork, GQ, Facebook, Twitter Locations: —

The website, beloved for being one of modern music’s true centers of gravity and renowned for its daily record reviews scored 0.0 to 10.0, will be folded into GQ, parent company Condé Nast announced Wednesday. Schreiber sold Pitchfork to Condé Nast in 2015. Says Snapes: “Music is so much more than a ‘men’s interest’ or leisure pursuit. Pitchfork paid close, longform critical attention to so many different types of music, and so many different niches. “It’s the independent, experimental artists that are going to suffer.”___ Maria Sherman writes about music for The Associated Press.

Persons: Condé Nast, Anna Wintour, ” Wintour, Ryan Schreiber, Pitchfork, Schreiber, ”, Laura Snapes, ” Snapes, “, ” Ann Powers, ” Powers, Wintour, Melissa Consorte, Condé, P4K, Consorte, Joanna Melissakis, Gareth Paisey, Yasmin Williams, Sam Sodomsky, Williams, Paisey, “ We’ve, Taylor Swift, ” ___ Maria Sherman Organizations: ANGELES, Pitchfork, GQ, Associated Press, Napster, “, SPIN, Blender, PITCHFORK, AP, Condé Nast, The Associated Press

☆ Condé Nast Is Folding Pitchfork Into GQ, With Layoffs
▼ + stars: | 2024-01-17 | by ( Sopan Deb | More About Sopan Deb | ) www.nytimes.com time to read: +1 min

Pitchfork, once a cultural bastion for music criticism, will be merged with the men's magazine GQ, leading to layoffs within the online publication, according to a memo from Anna Wintour, the chief content officer of Condé Nast, their parent company. “This decision was made after a careful evaluation of Pitchfork’s performance, and what we believe is the best path forward for the brand so that our coverage of music can continue to thrive within the company,” Ms. Wintour wrote in her memo, which was issued to the staff on Wednesday. Among the casualties of the merger was Puja Patel, the site’s editor in chief since 2018, who had replaced Pitchfork’s founder, Ryan Schreiber. “Both Pitchfork and GQ have unique and valuable ways that they approach music journalism,” Ms. Wintour said, “and we are excited for the new possibilities together. With these organizational changes, some of our Pitchfork colleagues will be leaving the company today.”

Persons: Anna Wintour, Condé Nast, ” Ms, Wintour, Puja Patel, Ryan Schreiber, ” Organizations: Pitchfork, “, GQ

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