If you are scratching your head, don’t feel bad: Almost no adult I have spoken to has had any idea either. This is despite the fact that the nicotine pouch Zyn is a jewel in the crown of a multibillion-dollar tobacco company. Haven’t heard of nicotine pouches to begin with? No spitting is required, so nicotine pouches are even less visible than vaping. Greyson Imm, an 18-year-old high school student in Prairie Village, Kan., said he was 17 when Zyn videos started appearing on his TikTok feed.

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Persons: Haven’t, Ian, Zyns, Robert Jackler, Nobody, ”, It’s Organizations: Stanford University School of Medicine Locations: United States, Prairie Village, Kan