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Search resuls for: "Responsible Media"


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The Judiciary Committee's probe has sought documents related to discussions about advertising on "The Joe Rogan Experience" podcast. GARM and its members developed a "brand safety floor and suitability framework" for the industry to adopt. Jordan and the House Judiciary Committee issued wide-ranging subpoenas to both GARM and the WFA last year as part of the probe. The CEOs were also told to preserve all existing and future records related to their companies' work with GARM. Advertisement"GARM's members and board members are senior advertisers," a marketing executive close to GARM said.
Persons: , Jim Jordan, GARM, Sherman, Jordan, Ørsted, Joe Rogan, Elon, Vivian Zink, Ørsted didn't, Rob Rakowitz, Unilever —, Breitbart, Joe Rogan's, Ben Shapiro, Michael Brochstein, Jim Jordan's, Lou Paskalis, Ad Fontes Media's Paskalis, Paskalis Organizations: Service, Global Alliance, Responsible Media, Business, Spotify, Syfy, NBCU, Getty, World Federation, YouTube, WFA, Diageo, GroupM, Procter, Gamble, Unilever, Steer Team, Fox News, Daily, Republican, Federalist, US Department of State, Ad Fontes Media Locations: Ohio, GARM, Jordan, Texas
New York CNN —Social media companies are soaking up the billions in advertising dollars that once flowed to legacy media companies — a trend that continues to accelerate despite an ever-growing mountain of evidence indicating the Silicon Valley titans govern their ballooning kingdoms with little regard for how their products negatively impact society. Time and time again, companies like Instagram, YouTube, TikTok, Snapchat and others have been caught allowing harmful content to exist on their platforms. The committee heard testimony from the heads of the largest tech firms on the dangers of child sexual exploitation on social media. To be fair, brands would likely prefer to advertise on the platforms of responsible media actors versus the risky world of social media. But Big Tech offers these brands much more effective targeting, while boasting a larger and younger audience than legacy news organizations.
Persons: BuzzFeed, You’re, It’s, Meta, , Jeff Horowitz, Katherine Blunt, Mark Zuckerberg, Anna Moneymaker Organizations: New York CNN, Social, Media, New York Times, CNN, YouTube, Times, Meta, Dirksen, Facebook, Big, Big Tech, News Locations: New York, Snapchat, Washington ,
Prince Harry’s tempestuous history with the media is well documented at this point. Harry’s legal team are seeking a ruling in their client’s favor without a trial. Carl Court/Getty ImagesNews Group Newspapers (NGN)This is another of the duke’s cases that has seen some movement in recent months. In 2019, Prince Harry sued News Group Newspapers (NGN) over alleged unlawful information gathering. Mirror Group Newspapers (MGN)Harry began a lawsuit against Mirror Group Newspapers (MGN) at the same time he launched his action against NGN in 2019.
Persons: Duke of Sussex, Prince Harry’s, Elton John, David, Doreen Lawrence, Elizabeth Hurley, Sadie Frost, Simon Hughes, ANL, Justice Nicklin, Prince Harry, ” ANL, Nicklin, Harry, Carl Court, , NGN, MGN Organizations: CNN’s Royal, London CNN, Associated Newspapers Limited, Daily Mail, Office, Mirror Group, Court, Getty, News Group, The, NGN, British Locations: London, United Kingdom, Britain’s, NGN, Buckingham
Startup Barometer wants to help advertisers identify brand-safety issues in podcast shows. Barometer is looking to potentially also launch brand safety tools for user-generated video and Substack. But if advertisers are to invest, they'll need tools that show their ads appeared next to brand-safe content. The company plans to raise another round of funding, which it will use to expand internationally and review non-English languages. Here are select slides that helped Barometer raise its seed round.
And as much as we wish we could, we can't completely shield our kids from screens. While researching for my parenting book, I found that the most successful parents don't spend time worrying about how much time their kids spend on digital devices. Instead, they teach these three skills to help their kids become "screen smart":1. How to draw screen boundariesIf you feel you have too little control over your kids' screen use, or you want to establish some rules and expectations, consider sitting down for a family meeting to create a digital road map. Allow your kids to include their input and share how your technology use will fit into the roadmap, too.
“I think advertisers are bracing to leave,” said Claire Atkin, co-founder of the adtech watchdog Check My Ads. Most marketers bristle at the thought of having their ads run alongside toxic content such as hate speech, pornography or misinformation. Also on Monday, Angelo Carusone, CEO of media watchdog Media Matters for America, tweeted calling on major Twitter advertisers “to be putting pressure on Twitter right now” to better address the increase in hate and other toxic content. “I think advertisers are going to look at this and say, is the weak Twitter advertising product becoming a better or worse investment? After GM announced its Twitter advertising pause, some users on the platform, including some right-leaning political figures, have called for a boycott of the automaker.
Twitter's CCO said she quit her job just hours after Elon Musk completed his $44 billion takeover. On Thursday, Personette tweeted that she'd had a "great discussion" with Musk. "Remember that we create the organization we want to be a part of," Personette tweeted. Personette tweeted on Thursday, just hours before the deal went through, that she'd had a "great discussion" with Musk the prior evening. Personette resigned the day after posting the tweet.
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