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Boeing has been under intense scrutiny with numerous federal investigations and congressional hearings since a January 5 Alaska Air Boeing 737 Max flight had a door plug blow off, leaving a gaping hole in both the plane and Boeing’s reputation. He also claims Boeing in August 2023 told employees to delete records about nonconforming parts, which led him to complain – but Boeing took no action. Jason Redmond/ReutersAt an April 17 hearing Boeing engineer Sam Salehpour testified that Boeing is putting out defective planes because he and others who complain faced pressure not to do so. But the January 5 incident aboard the Alaska Air flight happened just days before the end of the probationary period. Boeing has denied the Alaska Air incident violated the deferred prosecution agreement and is challenging any potential criminal liability in court.
Persons: Sam Mohawk, , Dave Calhoun, Calhoun, We’ve, Sen, Richard Blumenthal, Blumenthal, ” Blumenthal, , Max, Howard McKenzie, Boeing’s, Jason Redmond, Sam Salehpour, ” Salehpour, ” Calhoun’s, Richard Aboulafia, “ I’m, Calhoun’s Organizations: Washington CNN, Boeing, Federal Aviation Administration, Congressional, CNN, Alaska Air Boeing, Max, Connecticut Democrat, FAA, Reuters, Consultancy, Alaska Air, Alaska Airlines, Alaska Airlines ’, Department Locations: Renton , Washington, Connecticut, Mohawk, Renton, Alaska, Indonesia, Ethiopia
Microsoft stock is set to hit $550 on AI monetization opportunities, Wedbush Securities said. Client checks revealed growing bullishness towards Microsoft's AI Copilot software. AdvertisementArtificial intelligence deal conversions are accelerating, priming shares of Microsoft to reach even higher records, Wedbush Securities said. Behind the call were increasingly bullish customer checks, Wedbush Securities said, driven by "a tidal wave of Copilot and Azure monetization now on the doorstep for MSFT." Growth in Azure, Microsoft's cloud platform, has boomed in recent quarters, and could be a bridge into more AI spending, Ives wrote.
Persons: , Redmond, Dan Ives, Ives, Wedbush Organizations: Microsoft, Wedbush Securities, Service, Nadella, Oracle, IBM, Nvidia, Apple
This week, a judge signed off on Do Kwon and his bankrupt Terraform Labs settling with the U.S. Securities and Exchange Commission for $4.5 billion. This comes after a jury unanimously found Kwon and his company liable for securities fraud following less than two hours of deliberation. But investors piled in anyway, giving luna and UST a combined market value of almost $40 billion at one point. Terraform and Kwon fought our efforts to investigate – taking a fight over investigative subpoenas all the way to the Supreme Court. They are Caroline Ellison, the Alameda Research CEO who at one time dated Bankman-Fried; FTX engineering chief Nishad Singh; and Gary Wang, the co-founder and chief technology officer of FTX.
Persons: Kwon, Woohae Cho, Sam Bankman, Changpeng Zhao, Luna, atoning, Alex Mashinsky, Wall, Stevo Vasiljevic, Reuters Kwon, He's, Satoshi Nakamoto, Elon Musk, Mike Novogratz, Gary Gensler, , Fried, Fatih Aktas, Lewis Kaplan, Kaplan, Bankman, convicting, Prosecutors, Ryan Salame, Caroline Ellison, Nishad Singh, Gary Wang, FTX, Jason Redmond, Zhao, Richard Jones, , Binance, Justin Sullivan Organizations: Terraform Labs, Bloomberg, Getty, U.S, Forbes, Arrows Capital, Voyager, U.S . Securities, Exchange Commission, Labs, U.S . Justice Department, Futures Trading Commission, Treasury Department, bitcoin, BlackRock, Fidelity, Reuters, terraUSD, UST, Traders, Twitter, SEC, Supreme, Anadolu Agency, Alameda Research, ., Republicans, Bankman, AFP, of Prisons, District, Bank, DOJ, CFTC, Treasury, Binance, New, Commercial Bank Locations: U.S, Balkans, Podgorica, Montenegro, Singapore, Dubai, Serbia, Balkan, South Korea, United States, lockstep, New York, Manhattan, Seattle, Lompoc , California, Binance
Microsoft CEO Satya Nadella speaks during the Microsoft Build conference at Microsoft headquarters in Redmond, Washington, on May 21, 2024. Microsoft plans to make the AI feature available on all Copilot+ PCs soon after they receive feedback through WIP. Microsoft first introduced the Copilot+ PC on May 20 as a computer designed to run advanced AI programs, including Recall. Recall is an AI tool that regularly takes screenshots to create a record of activity, allowing users to search for their previous actions. Microsoft's decision to delay Recall follows heightened concerns around security as the AI field evolves rapidly.
Persons: Satya Nadella, Pavan Davuluri Organizations: Microsoft, Windows, Industry Locations: Redmond , Washington, U.S
Read previewThis as-told-to essay is based on a conversation with Nandita Gupta, an accessibility product manager at Microsoft in Redmond, Washington. I'm an accessibility product manager at Microsoft. Since December 2021, I've worked as an accessibility product manager for Accessibility Insights, a suite of products that helps developers code with accessibility in mind. There came a moment in my manufacturing job when I asked myself, "What am I doing? Taking the Microsoft job doubled my earnings from my last job — my annual income was around $75,000 in manufacturing, and the move to Microsoft brought my total compensation to over $170,000.
Persons: , Nandita Gupta, I've, MasterClass, Lauryn Haas Organizations: Service, Microsoft, Business, Google, Zoo Atlanta, TED, Nasdaq Entrepreneurial Center, TEDx Georgia Tech Locations: Redmond , Washington, lhaas@businessinsider.com
However, current and former OpenAI employees have been increasingly concerned about access to liquidity, according to interviews and documents shared internally. "We're incredibly sorry that we're only changing this language now," an OpenAI spokesperson told CNBC after the company changed course. In at least two tender offers, the sales limit for former employees was $2 million, compared to $10 million for current employees. In addition to current and former employees, OpenAI has a third tier for share sales that consists of ex-employees who now work at competitors. OpenAI said it's never canceled a current or former employee's vested equity or required a repurchase at $0.
Persons: Sam Altman, Jason Redmond, OpenAI, Slack, Siri, Ilya Sutskever, Jan Leike, Altman's, Sarah Friar, Larry Albukerk, Albukerk, CNBC they've, it's, Doug Brayley Organizations: Microsoft, AFP, Getty, CNBC, Apple, Federal Trade Commission, Justice Department, Nvidia, OpenAI, EB Exchange, Ropes & Gray Locations: Redmond , Washington, OpenAI, California
OpenAI CEO Sam Altman (L) speaks with Microsoft Chief Technology Officer and Executive VP of Artificial Intelligence Kevin Scott during the Microsoft Build conference at Microsoft headquarters in Redmond, Washington, on May 21, 2024. The Federal Trade Commission and the Justice Department are set to open antitrust investigations into Microsoft , OpenAI and Nvidia , examining the powerful companies' influence on the artificial intelligence industry, a source familiar confirmed to CNBC. The FTC will take the lead on looking into Microsoft and OpenAI, while the DOJ will focus on Nvidia, and the investigations will focus on the companies' conduct, rather than mergers and acquisitions, according to the source. The news also follows the FTC's January decision to conduct an extensive study on AI industry heavyweights, including Amazon , Alphabet , Microsoft, Anthropic and OpenAI. Microsoft and OpenAI did not immediately respond to requests for comment.
Persons: Sam Altman, Kevin Scott, Anthropic, Claude chatbots, that's, Lina Khan, Khan, OpenAI, — CNBC's Eamon Javers Organizations: Microsoft Chief Technology, Artificial, Microsoft, Federal Trade Commission, Justice Department, Nvidia, CNBC, FTC, DOJ, New York Times, Google, Meta Locations: Redmond , Washington
Microsoft will lay off some employees who work on mixed reality, a spokesperson told CNBC on Monday. Although the cuts will affect the department that contributes to the HoloLens 2 augmented reality headset, Microsoft plans to continue selling the device. "Earlier today we announced a restructuring of the Microsoft's Mixed Reality organization," the spokesperson said in an email. In addition, we will continue to invest in W365 to reach the broader Mixed Reality hardware ecosystem. In December, Microsoft further reduced investment in augmented reality and virtual reality, which blocks out the surrounding world, when it deprecated Windows Mixed Reality, which included tools for running applications in head-mounted displays.
Persons: Satya Nadella, Apple Organizations: Microsoft, CNBC, Department, U.S . Defense Department, Bloomberg, Nvidia, Vision, Microsoft Ignite, Meta Locations: Redmond , Washington, Seattle
OpenAI on Tuesday said it created a Safety and Security Committee led by senior executives, after disbanding its previous oversight board in mid-May. The formation of a new oversight team comes after OpenAI dissolved a previous team that was focused on the long-term risks of AI. AI safety has been at the forefront of a larger debate, as the huge models that underpin applications like ChatGPT get more advanced. Bret Taylor, Adam D'Angelo, Nicole Seligman, who are all on OpenAI's board of directors, now sit on the new safety committee alongside Altman. Leike this month wrote that OpenAI's "safety culture and processes have taken a backseat to shiny products."
Persons: Sam Altman, OpenAI, Ilya Sutskever, Jan Leike, AGI, Bret Taylor, Adam D'Angelo, Nicole Seligman, Altman, CNBC's Hayden Field Organizations: Microsoft, Security Locations: Redmond , Washington
OpenAI on Thursday backtracked on a controversial decision to, in effect, make former employees choose between signing a non-disparagement agreement that would never expire, or keeping their vested equity in the company. The internal memo, which was viewed by CNBC, was sent to former employees and shared with current ones. The memo said OpenAI will also not enforce any other non-disparagement or non-solicitation contract items that the employee may have signed. "As we shared with employees, we are making important updates to our departure process," an OpenAI spokesperson told CNBC in a statement. Bloomberg first reported on the release from the non-disparagement provision.
Persons: Sam Altman, OpenAI, Vox, ChatGPT Organizations: Microsoft, CNBC, Bloomberg Locations: Redmond , Washington, OpenAI
New York CNN —Even after years of inflation, geopolitical chaos and recession in Europe, the US economy remains robust and resilient. Unemployment rose to 3.9% last month, lower-income consumers are spending less and businesses are limiting employee hours and pay. A recent survey by Santander Bank of its customers found that while inflation fears have largely subsided, middle-income Americans are pessimistic about the economy. Those Americans could still be suffering, but their stories are obscured by data that paints a broad picture of a resilient economy. Piepszak, meanwhile, now leads the company’s newly combined commercial and investment bank with her co-CEO Troy Rohrbaugh.
Persons: , Gregory Daco, haven’t, Skyler Weinand, Regan, , ” Nanette Abuhoff Jacobson, Bryan Mena, What’s, Jamie Dimon, Here’s, Dimon, he’s, , ” Dimon, can’t, “ Dimon, Marianne Lake, Jennifer Piepszak, Piepszak, Troy Rohrbaugh, Rohrbaugh, Mary Erdoes, Jeremy Barnum, Daniel Pinto, COOs Gordon Smith, Smith, Satya Nadella, Bing Organizations: CNN Business, Bell, New York CNN, Regan Capital, Santander Bank, Hartford Funds, Bureau of Labor Statistics, Federal Reserve, JPMorgan, JPMorgan Chase, Bank of America, Microsoft Locations: New York, Europe, Redmond, Washington
"We're still really early in the AI build," Niles told CNBC's "Money Matters" on Monday. "If you look at today for the AI build out, who's really driving that?" Lam Yik Fei | Bloomberg | Getty ImagesPrior to the recent AI boom, Nvidia was known as the primary maker of chips used for 3D gaming. That's not to say that Nvidia is at risk of losing a ton of the AI chip business to rivals. Piper Sandler analysts expect it to keep at least 75% of the AI accelerator market, even as companies like Google build their own custom chips.
Persons: Jensen Huang, Josh Edelson, Sundar Pichai, that's, Dan Niles, Niles, We're, CNBC's, Bernstein, Mark Zuckerberg, Huang, Lam, Fei, That's, Piper Sandler, Harsh Kumar, Blackwell, Hopper, Morgan Stanley, Joseph Moore Organizations: Nvidia, Intelligence, SAP Center, Afp, Getty, Google, Blackwell, Microsoft, Meta, Niles Investment Management, Cisco, Apple, Nvidia Corp, Bloomberg Locations: San Jose , California, Redmond , Washington, Taipei, Taiwan
Microsoft announces new PCs with AI chips from Qualcomm
  + stars: | 2024-05-20 | by ( Jordan Novet | ) www.cnbc.com   time to read: +3 min
Copilot+ PCs with AMD and Intel chips will follow, Microsoft said during a press keynote address on its campus in Redmond, Washington. AI models will be able to generate images based on written descriptions as well as drawings. Microsoft is banking on Qualcomm's energy-efficient Arm -based chips that can handle AI models to defend its Windows franchise. The new PCs can run some AI models locally without an internet connection. Microsoft has had little success in getting people to adopt Arm-based Windows computers, which haven't always performed as well as PCs running Intel or AMD chips.
Persons: Satya Nadella, Snapdragon, haven't, Morgan Stanley Organizations: Microsoft Corp, Microsoft, Windows, Qualcomm, Lenovo, Dell, HP, Asus, Acer, Samsung, AMD, Intel, Apple Locations: Jakarta, Indonesia, Redmond , Washington
Microsoft said in a statement Monday that it's committing 4 billion euros ($4.3 billion) toward expanding its cloud and AI infrastructure in France, in addition to funding AI skilling and support for France's technology industry. The announcement was made during the "Choose France" summit, a gathering dedicated to encouraging foreign investment in France. Amazon, meanwhile, made a commitment of its own to invest 1.2 billion euros in France. Collectively, the commitments from Microsoft and Amazon to France amount to $5.6 billion of funding. In total, France reportedly bagged a record 15 billion euros of investment commitments from foreign companies at an annual "Choose France" summit on Monday.
Persons: it's, , Brad Smith, , , Frederic Duval, Duval, Emmanuel Macron, Macron, Redmond Organizations: Microsoft, Amazon, Facebook, FAIR, Mistral Locations: Athens, Greece, France, French, Mulhouse, Amazon's, Paris, Washington, Mistral
Matt Calkins, CEO and co-founder of Appian, said that though internet giants like Microsoft , Amazon , and Google are spending billions on the tech, ensuring success in AI is "not just about money." "AI is not a place where money makes more money," Calkins told CNBC in an interview at its London bureau on Tuesday. Microsoft has struck a similar deal with Mistral, taking a 15 million euro ($16 million) stake in the French AI firm. Separately, Amazon has invested a whopping $4 billion into U.S. AI firm Anthropic, which is behind the Claude AI system. "The best AI will be the AI you put your data into, not whoever bought the biggest stack," he said.
Persons: Matt Calkins, Appian, Calkins, Sam Altman, Altman, Claude, you've, , Sundar Pichai Organizations: Microsoft, Google, CNBC, Mistral, Amazon, OpenAI, Anthropic, British Locations: London, OpenAI, Redmond, Washington, French, Anthropic, Europe
In fact, Business Insider has learned, Gates has been quietly orchestrating much of Microsoft's AI revolution from behind the scenes. The company, Nadella promised, would "continue to benefit from Bill's ongoing technical passion and advice to drive our products and services forward." According to two executives, Gates' memo treated as gospel, sparking Microsoft's push to take the lead in the AI arms race. Now, it seemed, OpenAI might offer Microsoft a way to help forge the AI future that Gates had long envisioned. According to two executives, Gates' words were treated as gospel, helping spark Microsoft's push to take the lead in the AI arms race.
Persons: Bill Gates, Satya Nadella, Gates, Siri, They're, Clippy, Copilot, That's, Sam Altman, — Gates, Satya, Nadella, Steve Ballmer, Peter Thiel bashed, Bill, Melinda, Jeffrey Epstein, Nadella's, Rather, OpenAI, Kevin Scott, Scott, Altman, you'll, OpenAI's, Bing —, Bing, Steve, Sam, Kayla Wood, Frank Shaw, Shaw, , Charles Lamanna, Jaime Teevan, Jeff Teper, Charlie Bell —, He's, Forbes, Mustafa Suleyman, DeepMind, Bill G, Suleyman, aren't, hadn't, there's, Ashley Stewart Organizations: Microsoft, Agents, Business, Google, Wired, Street Journal, Rover, Steve Jobs, OpenAI, Amazon Web Services Locations: Tay, Gates, Clippy, Washington, Redmond , Washington, Seattle
NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . In today's big story, we're looking at how the latest GDP data has shifted the expectations of where the economy is headed. Now, the economy will need some type of event (see: bubble popping) for rate cuts to become an option anytime soon, Miskin said. Energy price shocks could bring the world economy to a "vulnerable moment," chief economist Indermit Gill warned.
Persons: , TikTok, they're, you'd, Jia Feng, It'll, Insider's Madison Hoff, It's, Jerome Powell, Anna Moneymaker, BI's Filip De Mott, Jamie Dimon, Matt Miskin, Miskin, Mark Zuckerberg, C, Cox, Jenny Chang, Rodriguez, Goldman Sachs, Guess what's, Indermit Gill, Alphabet's, Redmond, Tyler Le, Doug McMillon, execs, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, George Glover Organizations: Business, Service, Reserve, stagflation, JPMorgan, Wall Street, John Hancock Investment Management, Galatioto Sports Partners, Bank, Google, Big Tech, Microsoft, Health, Linkedin, YouTube, ExxonMobil Locations: Chevron, New York, London
Satya Nadella is hoping to prove he's the shrewdest dealmaker in AI. Microsoft just put $1.5 billion in UAE firm G42 while getting it to divest its China ties. G42 has been linked to a chip venture led by Microsoft's other main AI bet, OpenAI. Last month, Nadella pulled off a big coup by hiring Mustafa Suleyman, a DeepMind cofounder and Inflection AI CEO, and several of his software engineers to head up a new AI division at Microsoft. InflectionThe move involved a $650 million payment to Inflection AI that would also allow Microsoft to license Inflection's AI models.
Persons: Satya Nadella, , Redmond, Peng Xiao, hasn't, Sam Altman, Nadella, Brad Smith, who's, , Altman, Mustafa Suleyman, Mistral Organizations: Microsoft, Service, OpenAI, Huawei Locations: UAE, China, Abu Dhabi, DarkMatter, Beijing, @G42ai, OpenAI, Paris
BOSTON (AP) — In a scathing indictment of Microsoft corporate security and transparency, a Biden administration-appointed review board issued a report Tuesday saying “a cascade of errors” by the tech giant let state-backed Chinese cyber operators break into email accounts of senior U.S. officials including Commerce Secretary Gina Raimondo. It concluded that “Microsoft's security culture was inadequate and requires an overhaul" given the company's ubiquity and critical role in the global technology ecosystem. Three think tanks and four foreign government entities, including Britain's National Cyber Security Center, were among those compromised, it said. Separately, the board expressed concern about a separate hack disclosed by the Redmond, Washington, company in January — this one of email accounts including those of an undisclosed number of senior Microsoft executives and an undisclosed number of Microsoft customers and attributed to state-backed Russian hackers. The board lamented “a corporate culture that deprioritized both enterprise security investments and rigorous risk management.”The Chinese hack was initially disclosed in July by Microsoft in a blog post and carried out by a group the company calls Storm-0558.
Persons: Biden, Gina Raimondo, , Nicholas Burns, Alejandro Mayorkas, Redmond, Morgan Stanley Organizations: BOSTON, Microsoft, State Department, Microsoft Exchange, U.S, Cyber Security, Homeland, Storm, Google, Yahoo, Adobe, Dow Chemical Locations: China, Washington, Russian
The company was founded by Thomas Edison in 1892 and built into the world’s largest and most valuable company by the once legendary, but now oft-criticized CEO Jack Welch. General Electric home appliances are displayed for sale at an appliance store in San Jose, California, in 2019. But the despite the name, the company had already sold off its appliance business three years earlier. Its shares nearly doubled, rising 95%, in 2023, and were up another 37% this yearGE Aerospace will retain the longtime GE stock symbol, and Culp as its CEO. Some have suggested he could be the successor for Dave Calhoun, the retiring CEO of another troubled iconic US company, Boeing.
Persons: Thomas Edison, Jack Welch, Larry Culp, David Paul Morris, divestitures, Culp, Jason Redmond, Dave Calhoun Organizations: New, New York CNN, GE, Dow Jones, Walgreens Boots Alliance, General Electric, Bloomberg, Getty, NBC, Comcast, GE Capital, AAA, GE Healthcare, GE Aerospace, GE Vernova, Boeing, CNBC Locations: New York, San Jose , California, China, Everett , Washington, AFP
One document, filed in April of 2023, listed Jacob Thomas Vespers and Vespers Inc—a company formed the same day—as manager of the fund. A document filed a few weeks later registered the address of the company as unit 234, a small second-story apartment overlooking the courtyard at The Orchard. When OpenAI was informed about the Vespers document by the journalist in July 2023, the company did not report the allegedly fabricated filing to any authorities, Wood said. All of them are associated with Jacob Thomas Vespers, referred to in some documents as Jacob Thomas Redmond Messer or Jacob Thomas Redmond or Jacob Thomas Messer. There's a github post made under a profile name, Jacob Thomas Redmond, on May 19th, 2023 that bears some tell-tale signs of being AI generated.
Persons: , Jacob Thomas Vespers, Sam Altman, Madhav Dutt, Dutt, Kayla Wood, OpenAI, Wood, Paul Carroll, he's, Carroll, Jacob Thomas, Jacob Thomas Redmond Messer, Jacob Thomas Redmond, Jacob Thomas Messer, Redmond, Messer Organizations: Service, California, State, Business, SEC, Corporations, Integrity Locations: Santa Ana , California, The, Silicon, California
Igor Golovniov | Sopa Images | Lightrocket via Getty ImagesMicrosoft was accused Friday of abusing the dominance of its Azure cloud computing unit to squeeze a — and, in some cases, evaporate — the profit margins of rival cloud platforms in Europe. Under those rules, Microsoft required firms to purchase a Software Assurance license and "mobility rights" if they wanted to deploy their Microsoft software on hosted cloud services offered by rival providers. It also formed the basis of an investigation from the European Commission seeking to determine whether Microsoft's cloud practices are anti-competitive. But the growth of the unnamed cloud vendor's profit margins didn't match Microsoft's, and in fact the competing cloud vendor saw their margins fall from a positive mid-twenties percentage in 2018 to double-digit negative profit margins in 2023. The biggest decline in profit margins for this cloud firm occurred in 2019, the same year Microsoft changed its licensing terms to favor licensing software on Azure, the CISPE said.
Persons: Igor Golovniov, Redmond, Brad Smith, CISPE, Frederic Jenny, Jenny Organizations: Ofcom, Microsoft, Getty, European Union, Software Assurance, Google, Italy's, Big Tech, European Commission, CNBC, Amazon, Windows, ESSEC Business School Locations: Europe, CISPE, Washington, Italy's Aruba, Paris
If Sam Altman is to achieve his dream of artificial general intelligence in his lifetime, that number will need to double or triple every year for the foreseeable future. These wide-ranging plans for global transformation go far beyond Altman's role as the CEO of generative AI behemoth OpenAI, developer of ChatGPT. EnergyThe first pillar of Altman's grand unified theory of the future rests on energy. Headlining the event was company chairman and investor Sam Altman, who appeared via video call projected on a towered cineplex. And Altman's AGI empire extends beyond just the energy and raw material required to build AGI.
Persons: Sam Altman, he's, Altman, it's, Max, Jack, Sam himself, Sam, David Kirtley, Helion, He's, Joe Betts Lacroix, Lacroix, where's, Joe Biden, Tade Oyerinde, Oyerinde, Ali Ghodsi, Ghodsi Organizations: Nvidia, Business, Elon, Altman, OpenAI, Energy, Bloomberg, Concorde, Wall Street, Retro Biosciences, Capitol, PAC Locations: Silicon Valley, OpenAI, Davos, New York, Redmond , Washington, Washington
Jones was noodling with Copilot Designer, the AI image generator that Microsoft debuted in March 2023, powered by OpenAI's technology. "It was an eye-opening moment," Jones, who continues to test the image generator, told CNBC in an interview. watch nowMicrosoft's legal department told Jones to remove his post immediately, he said, and he complied. Jones said the risk "has been known by Microsoft and OpenAI prior to the public release of the AI model last October." "I am certainly convinced that this is not just a copyright character guardrail that's failing, but there's a more substantial guardrail that's failing," Jones told CNBC.
Persons: Jakub Porzycki, Shane Jones, Jones, OpenAI's DALL, Lina Khan, Khan, deepfakes, he's, Satya Nadella, Sam Altman, Justin Sullivan, Darth Vader, Elsa, Mickey Mouse, guardrail that's Organizations: Microsoft, Nurphoto, Copilot, CNBC, Commerce, Science, Transportation, Federal Trade, Google, Getty, pitchfork, Disney, Wars, Palestinian, Israel Defense Forces Locations: Krakow, Poland, Redmond , Washington, San Francisco, hoodies, Gaza
Advertising cold be an additional source of growth that brings in tens of billions of dollars to Microsoft , according to Barclays. Microsoft can be a long-term challenger to existing advertising giants in the technology sector, Lenschow said. Beyond that, he said another $20 billion could get added to the top-line if Microsoft improves distribution. MSFT YTD mountain Microsoft, year to date With acquisitions of advertising technology companies like PromoteIQ and Xanadr, Microsoft can obtain greater exposure to higher-growth digital areas such as connected TV and retail media, Barclays believes. "This holistic ad-tech stack serves as a unique value proposition for Microsoft, and mirrors the transformation of similar advertising mainstays," Lenschow said.
Persons: Raimo Lenschow, Lenschow, Microsoft's Organizations: Microsoft, Barclays, Bing, Google, of Justice, European Union, PlayStation Locations: Redmond, Washington, European
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