The Noticias Telemundo channel on WhatsApp gained more than 30,000 followers in just the first two weeks and now has more than 820,000 followers, Ms. Planells said. Meta, which owns the app, says about 1.9 billion of its two billion users live outside the United States. WhatsApp Channels exist in a separate tab from the main messaging section of the app. People, businesses or organizations can create a channel to send video, text or links to anyone who follows them. The traffic created by WhatsApp still pales in comparison with what Google and Facebook send to publications.

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Persons: Planells, ”, WhatsApp Organizations: Noticias Telemundo, WhatsApp, Meta, Google, Facebook Locations: United States