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☆ OpenAI's Sora is inspiring human creators, who say they are optimistic it is a long way from replacing them
▼ + stars: | 2024-05-05 | by ( Lakshmi Varanasi | ) www.businessinsider.com time to read: +4 min

In February, OpenAI introduced a text-to-video model called Sora to "understand and simulate the physical world in motion." Sora was touted for generating videos up to a minute long from text, and its proof-of-concept videos stunned the internet with their image quality. AdvertisementThe tool hasn't officially been released to the public, but workers in creative fields have already begun experimenting with it. AdvertisementOthers say Sora isn't always consistent, which can bring about new creative opportunities. Indie artist Washed Out's new music video, "The Hardest Part," is the longest video made with Sora, according to the Los Angeles Times.

Persons: —, OpenAI, Sora, Tyler Perry, Charlotte Bunyan, Bunyan, Sora isn't, Paul Trillo, AlhsVTO78B — Paul Trillo, Trillo Organizations: Service, Business, Hollywood, Brand, Financial Times, Financial, Los Angeles Times, Times Locations: Hollywood, Sora, Pika

Apple | Spotify | Amazon | YouTube Listen to and follow ‘Hard Fork’This week we look at how A.I. As companies start announcing A.I.-related job cuts and experimenting with customer service bots, economists are placing bets on whether A.I. will lead to major gains for companies and workers. Then, the multidisciplinary artist and filmmaker Paul Trillo joins to talk to us about his experience as part of a select group of testers granted early access to Sora, OpenAI’s video generation tool. Today’s Guests:Paul Trillo, multidisciplinary artist, writer and directorAdditional Reading:

Persons: Paul Trillo, Kevin Organizations: Apple, Spotify, Microsoft

☆ How AI startup Runway aims to simplify video editing and filmmaking, from removing backgrounds to generating scenes from text prompts
▼ + stars: | 2023-07-17 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

The buzzy generative-AI startup Runway wants to revolutionize video creation and editing. Filmmakers and creators have been using the startup to make video editing more efficient. All sorts of AI startups are cropping up with the promise of simplifying video creation and editing. In traditional video editing, this would be done frame by frame, but Runway's AI can do it automatically. "This is a perfect example, the video required the initial iPhone shot that he recorded and the text prompts," Valenzuela said.

Persons: Cristóbal Valenzuela, It's, Ben Mathews, Valenzuela, Stephen Colbert, Oscar, Quinn Murphy, popstar Alicia Keys, Murphy, Kevin Parry, Runway's, Martin Haerlin, Paul Trillo, it's Organizations: Ventures, Runway, Netflix, Star Wars, Wars

☆ How AI startup Runway is trying to make content creation faster and easier, according to its cofounder
▼ + stars: | 2023-07-13 | by ( Marta Biino | ) www.businessinsider.com time to read: +4 min

The buzzy generative-AI startup Runway wants to revolutionize video creation and editing. Filmmakers and creators have been using the startup to make video editing more efficient. All sorts of AI startups are cropping up with the promise of simplifying video creation and editing. Valenzuela said Runway's research focuses on making storytelling easier in two ways: helping to "see the world" with video editing, and "generating things in the world" with content generation. In traditional video editing, this would be done frame by frame, but Runway's AI can do it automatically.

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