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GM declined to discuss details of the spending, including how much of that amount is specifically tied to NFL advertising, but reiterated it remains significantly lower than historic levels. Last NFL season, automakers were the most-seen brand industry, with more than 10% of TV ad impressions, according to ad data company iSpot. Guideline reports viewership of NFL broadcasts grew about 7% over the past season, whereas ad spend in NFL programming doubled that pace at 14%. Automotive ad spend increased 17% over the past two seasons and is expected to increase again this year, according to Leyes. New ad campaignsToyota, as the "Official Automotive Partner of the NFL," launched a new ad campaign for the NFL season this week called "Roll Deep."

Persons: Ryan Briganti, Alberto Leyes, we've, Leyes, Andrew Messina, Messina, Mark Marshall, Jenny Wall Organizations: NFL, National Football League, Toyota Motor Corporation, Hyundai Motor Company, Detroit, Toyota, CBS Sports, CBS, Paramount, General Motors, GM, Nielsen, Disney, ESPN, Disney Advertising, Hyundai, Mercedes, Benz, Nissan Motor, Chrysler, Brands, NBC, Automotive, Baltimore Ravens, Kansas City Chiefs Locations: Messina, U.S

☆ Amazon says distraction of Olympics, Trump assassination attempt contributed to weak forecast
▼ + stars: | 2024-08-01 | by ( Annie Palmer | In Annierpalmer | ) www.cnbc.com time to read: +3 min

Amazon is pointing to an unusually busy news cycle as one of the drivers behind its weak revenue forecast. For the third quarter, which runs through September, Amazon said it expects revenue of $154 billion to $158.5 billion. The disappointing guidance, coupled with a revenue miss for the second quarter, sent Amazon shares sliding more than 7% in extended trading. Disclosure: CNBC parent NBCUniversal owns NBC Sports and NBC Olympics. NBC Olympics is the U.S. broadcast rights holder to all Summer and Winter Games through 2032.

Persons: Andy Jassy, Brian Olsavsky, Olsavsky, Donald Trump, Amazon, didn't, Jassy, Wayfair, Josh Silverman, It's Organizations: Amazon.Com Inc, Paris Olympics, U.S, Republican National Convention, Amazon, CNBC, Paris, NBCUniversal, NBC Sports, NBC Olympics, NBC, Games Locations: Seattle , Washington , U.S, Pennsylvania, U.S

☆ Warner Bros. Discovery sues NBA to secure media rights awarded to Amazon
▼ + stars: | 2024-07-26 | by ( Alex Sherman | ) www.cnbc.com time to read: +4 min

Warner Bros. Warner Bros. Discovery matching rights when it signed its previous media deal in 2014. Discovery's matching rights agreement is five pages long, and the company believes it has a strong case, the people said. Owning NBA rights is valuable to the health of Warner Bros.

Persons: Max, Discovery's Turner, Discovery, That's, Luis Silberwasser Organizations: Warner Bros . Discovery, National Basketball Association, TNT Sports, TNT, NBA, Disney, Comcast, Warner Bros, Discovery's Turner Sports, Amazon, Amazon Prime, Discovery, Media

☆ Paris Olympics is the latest test of whether sports can win subscribers for NBC's Peacock
▼ + stars: | 2024-07-26 | by ( Lillian Rizzo | ) www.cnbc.com time to read: +6 min

In this article CMCSA Follow your favorite stocks CREATE FREE ACCOUNTThe Paris 2024 logo representing the Olympic Games is displayed near the Eiffel Tower in Paris on April 21, 2024, in anticipation of the 2024 Paris Olympic Games and Paralympic Games. Chesnot | Getty ImagesThe Paris Olympics will offer Comcast another chance to lift its streaming platform, Peacock, as it aims to not only attract more subscribers but keep them. But most importantly, Peacock will air the entirety of the Summer Olympics for the first time. The 2020 Tokyo Olympics, which were held in 2021 due to the Covid pandemic, drew the lowest-ever audience for the Summer Games. The Beijing Olympics in 2022 had the lowest viewership ever for the Winter Games, which are notably smaller than the Summer Olympics.

Persons: Peacock, it's, Comcast's, Craig Moffett, they've, Molly Solomon, Kelly Campbell, Simone Biles, Lindsey Wasson, NBCUniversal, Mike Tirico, Grant Fisher, Abdihamid Nur, Patrick Smith Organizations: Olympic, Olympic Games, Paralympic Games, Chesnot, Comcast, Olympics, Ariake Gymnastics, NBC Radio, NBC, Summer Games, Beijing, Winter, Paris Games, Summer, Games, Australia, Team USA, Hayward Field, Getty Locations: Paris, MoffettNathanson, East Coast, U.S, Tokyo, United States, Japan, France, of Versailles, USA, men's, Eugene , Oregon

☆ Comcast posts mixed results, weighed down by film studio, theme parks
▼ + stars: | 2024-07-23 | by ( Lillian Rizzo | ) www.cnbc.com time to read: +3 min

Comcast reported mixed results before the bell Tuesday, missing on revenue estimates due to tough year-over-year comparisons for its film studio and theme parks. The company's revenue fell nearly 3% to $29.69 billion compared to the same period last year. Revenue from the content and experiences segment, which includes the NBCUniversal TV business, theme parks and Universal Pictures, was down 7.5% to $10.06 billion. However, NBCUniversal's TV business offset the segment, posting $6.32 billion in revenue, up 2% from last year. Comcast shed 419,000 cable TV customers during the quarter.

Persons: Mario, Peacock Organizations: Comcast NBC, Comcast, LSEG, Revenue, Universal Pictures, CNBC Locations: Los Angeles , California

The Olympic Rings being placed in front of the Eiffel Tower in celebration of the French capital won the hosting right for the 2024 Summer Olympics. Sopa Images | Lightrocket | Getty ImagesSportsbooks and daily fantasy operators are preparing for a Summer Olympics bump. The gaming industry expects an increase in wagering from the previous Summer Games in Tokyo, particularly for sports like men's and women's basketball, soccer and tennis. Even so, the expected rise in Olympics gambling underscores just how much the market has boomed in recent years. The Tokyo Olympics came just a few years after the Supreme Court ruling that paved the way for legal betting across the U.S.

Persons: Max Bichsel, it's, Jordan Bender, DraftKings, Bender, Peacock, Robert Gauthier Organizations: Rings, Eiffel, Getty, U.S, North America, Gambling.com, NFL, NBA, Citizens, Tokyo, American Gaming Association, NHL, Olympics, Winter, NBC, Basketball, Saitama Super, Los Angeles Times Locations: Paris, Tokyo, North, U.S, Beijing, Japan, USA, France

☆ Having Elon Musk as a boss is a tough gig — just ask X's Linda Yaccarino
▼ + stars: | 2024-07-07 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +5 min

This story is available exclusively to Business Insider subscribers. AdvertisementThe difficulties are reportedly creating tensions between Musk and X CEO Linda Yaccarino. Randall Peterson, a professor of organizational behavior at London Business School, told Business Insider that any company struggling like X would suffer leadership tensions. Leadership shake-upAmid the increasing financial pressure, Musk and Yaccarino have also been shaking up the company's leadership. X did not respond to a request for comment from Business Insider.

Persons: —, Musk, Linda Yaccarino, Randall Peterson, she's, Yaccarino, Jerod Harris, Mark Read, Steve Davis, Davis, Joe Benarroch, Nick Pickles, Matt Navarra, it's, Navarra, Gwynne Shotwell, Amanda Edwards, Peterson Organizations: Service, Elon Musk's, Twitter, Business, YouTube, London Business School, Times, Microsoft, Cannes Lions, WPP, Brit, Social, SpaceX, Investors

☆ YouTube dominates streaming, forcing media companies to decide whether it's friend or foe
▼ + stars: | 2024-06-26 | by ( Alex Sherman | ) www.cnbc.com time to read: +15 min

But media companies such as Netflix, Disney and Warner Bros. Those competing truths have led media and entertainment companies to concoct a wide array of strategies to combat the growing threat. John Lamparski | Getty ImagesEarlier this year, YouTube Chief Executive Officer Neal Mohan announced that users watch more than 1 billion hours of YouTube content on TV screens each day. Disney has made bespoke YouTube content for its new preschool series "Disney Junior's Ariel," which debuts June 27, to introduce the mermaid character to kids. That's YouTube 2.0."

Persons: Rich Greenfield, it's, Tara Walpert Levy, Nielsen, John Lamparski, Neal Mohan, Michael Nathanson, Kevin Mayer, Disney, Brittany Broski, LightShed's Greenfield, isn't, John Keeble, Mayer, That's, Ariel, Winnie, " Mayer, NBCUniversal, NBCUniversal's, Nathanson, MrBeast, Jimmy Donaldson, Monica Schipper, we've, Broski, David Livingston, incentivizes, Michelle Khare, Gilbert Flores Organizations: Alphabet's YouTube, Hollywood, YouTube, it's, Netflix, Disney, Warner Bros, Getty, Google, Comcast, Media, ExCel, Entertainment, Bloomberg, Amazon, Nickelodeon, HBO, Penske Media Locations: U.S, —, York, Hollywood, London, That's, Los Angeles, Brittany, Anaheim , California, AdSense

☆ The NBA is picking its next TV partners — and a deal hinges on Warner Bros. Discovery's next move
▼ + stars: | 2024-05-16 | by ( Alex Sherman | ) www.cnbc.com time to read: +4 min

The league ended its exclusive window to renew a deal with its two current media partners, Disney and Warner Bros. Warner Bros. Warner Bros. Warner Bros. Warner Bros.

Persons: Adam Silver, it's, NBCUniversal, NBCUniversal's, Warner, David Zaslav, — Organizations: National Basketball Association, Warner Bros, Turner Sports, Comcast, CNBC, Disney, NBA, Discovery, Warner Bros . Discovery Locations: Cleveland , Ohio

☆ The only way to prove your professional worth is to work at it, says NBCUniversal's Bonnie Hammer
▼ + stars: | 2024-05-08 | by ( ) www.cnbc.com time to read: 1 min

Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailThe only way to prove your professional worth is to work at it, says NBCUniversal's Bonnie HammerNBCUniversal vice chair and ’15 Lies Women Are Told at Work’ author Bonnie Hammer joins 'Squawk Box' to discuss essential career advice in the workplace, the difference between personal worth and professional worth, the importance of mentors, and more.

Persons: Bonnie Hammer

☆ Presenting the star of this year's TV upfronts: Retailers
▼ + stars: | 2024-05-01 | by ( Lara O'Reilly | Lucia Moses | ) www.businessinsider.com time to read: +5 min

Usually, at the US TV upfronts — the annual event where the networks showcase their best upcoming programming in the hopes of securing big advertising commitments — the celebrities are the stars of the show. With more money being spent, advertisers are paying closer attention to what data they can use to inform their TV ad buys and prove that TV is powering their sales. It found that taking advantage of a media company's unique upfront data offerings, including retail data, was a top reason for advertisers to buy linear TV or connected TV in the upfronts, cited by 37%. US retail media CTV ad spend will increase by 86.6% this year to reach $4.19 billion, according to Emarketer. And Walmart's recent deal to acquire the TV manufacturer Vizio reflects the growing trend of retail media's convergence with TV advertising.

Persons: Eric Haggstrom, Dave Morgan, Andrea Montano, there's, NBCU, Mark Marshall, Marshall Organizations: Hollywood, Business, Amazon, TV, CTV, Kroger, Walmart, Netflix Locations: New York

☆ NBC Sports could buy back rights to iconic theme song 'Roundball Rock' if it airs NBA games again, composer John Tesh says
▼ + stars: | 2024-04-30 | by ( Alex Sherman | ) www.cnbc.com time to read: +1 min

Warner Bros. Warner Bros. He's said he's not interested in being in the "rental business," as is the nature of licensing sports rights, though he has also expressed optimism about retaining NBA rights. Spokespeople for Warner Bros. Discovery, NBC and the NBA declined to comment.

Persons: John Tesh's, NBCUniversal, Comcast's NBCUniversal, David Zaslav, He's, he's Organizations: National Basketball Association, NBC, NBA, CNBC, Street Journal, Disney, Warner Bros, Warner Bros . Discovery, Comcast, Discovery

☆ Fidji Simo, Instacart
▼ + stars: | 2024-02-28 | by ( Cnbc.Com Staff | ) www.cnbc.com time to read: +3 min

Starting last year, profitability became a more consistent story for the largest online grocery marketplace in North America, with millions of monthly active orderers and Instacart+ members. The company says it has now delivered over one billion orders across its 85,000-store network encompassing 1,500 retail partners. "There were a lot of questions about whether Instacart would be just another pandemic fad," CEO Fidji Simo told CNBC . Simo, who took the top role at the company in 2021 and launched the Instacart Health delivery service in 2022, has made health care a personal passion. "Patients often go through years-long diagnostic odysseys, bouncing around from specialist to specialist with no one looking at the whole picture," Simo wrote on her LinkedIn.

Persons: Fidji Simo, Instacart, NBCUniversal's Peacock, Simo Organizations: Google, CNBC, Kroger, Costco, Amazon Prime, Paramount, Metrodora Institute Locations: North America

☆ Disney star turned space CEO: Bridgit Mendler launches satellite data startup backed by major VCs
▼ + stars: | 2024-02-19 | by ( Michael Sheetz | In Michaeljsheetz | ) www.cnbc.com time to read: +2 min

Bridgit Mendler is no stranger to reaching millions of people — now she wants to change how satellite data reaches the ground. "The vision is a data highway between Earth and space," Mendler told CNBC. "Space is getting easier along so many different dimensions but still the actual exercise of sending data to and from space is difficult. Rather than build rockets or satellites, Northwood aims to mass produce ground stations. Also known as teleports, ground stations are the typically large and often circular antennas that connect to satellites in space.

Persons: Bridgit Mendler, The Beverly Hilton, Bridgit, —, Charlie, Mendler, Andreessen Horowitz, Griffin, Luthra, Lockheed Martin Organizations: The Beverly, Disney Channel, Massachusetts Institute of Technology, Harvard Law School, Federal Communications, Space Bureau, CNBC, Northwood, Founders Fund, Lockheed, Mitre Corporation, Space Locations: Beverly Hills , California, Waverly, El Segundo , California

"If you're the most valuable content on those platforms, you're going to be the bulk of their investment. And that's what we are," said Brian Rolapp, chief media and business officer for the NFL. The pinnacle of the NFL's popularity is the Super Bowl, the biggest television event of the year. Discovery are launching a streaming service tailored to sports fans, it's clear that streaming is poised to be the NFL's next frontier, despite some backlash from fans. Watch the documentary to learn more about how streaming is transforming the NFL.

Persons: it's, Brian Rolapp, Robert Kraft, NBCUniversal's Peacock, Rolapp Organizations: NFL, Bowl, Nielsen, ESPN, New England Patriots, Disney, Fox, Warner Bros, CNBC, Peacock Locations: U.S

☆ Amazon's Prime Video lands exclusive NFL playoff game next season
▼ + stars: | 2024-02-09 | by ( Annie Palmer | In Annierpalmer | ) www.cnbc.com time to read: +1 min

Amazon Prime Video logo displayed on a phone screen and Amazon Prime Video website displayed on a screen in the background are seen in this illustration photo taken in Krakow, Poland on July 26, 2022. Amazon 's Prime Video has won the exclusive rights to stream a National Football League playoff game next season, a source familiar with the matter told CNBC. Last month, NBCUniversal's Peacock showed an NFL Wild Card game between the Kansas City Chiefs and the Miami Dolphins, marking the first time a playoff game was broadcast exclusively on a streaming service. NBCUniversal had looked to keep the streaming-only playoff matchup next season, according to The Wall Street Journal, which first reported on Amazon's latest deal with the the NFL. Amazon has said there are 80 million active Prime Video households in the U.S.— CNBC's Stephen Desaulniers contributed reporting.

Persons: NBCUniversal's Peacock, NBCUniversal, NBCUniversal didn't, — CNBC's Stephen Desaulniers Organizations: Amazon, Amazon Prime, National Football League, CNBC, NFL, Kansas City Chiefs, Miami Dolphins, Wall Street, Peacock Locations: Krakow, Poland, U.S

☆ Kroger, Albertsons, and Instacart are all racing to snap up an $11 billion chunk of the retail media market
▼ + stars: | 2024-01-30 | by ( Lauren Johnson | ) www.businessinsider.com time to read: +3 min

Offsite ads currently make up about 15% of retail media spend and are expected to make $11 billion this year, according to Insider Intelligence, increasing to $24 billion by 2027. Kroger works with adtech firms like Magnite, PubMatic, and OpenX to sell streaming ads targeted with retail data. Retailers are riding the death of cookies and streaming TVBy increasing the audiences that see their ads, retailers are betting they can seize two major opportunities. "When cookies come out of the marketplace, where retail media shines is that we all offer large audiences of real people doing real things," said Kristi Argyilan, SVP of retail media at Albertsons Companies. Using retail data, they can target specific groups — like moms who buy specific products at the grocery store every week.

Persons: —, It's, Andrew Lipsman, Roku, Kroger, Lipsman, Kristi Argyilan, Cara Pratt Organizations: Service, Intelligence, Business, Walmart, Brands, Albertsons Companies, Disney, Kroger Precision Marketing

☆ The success of the Peacock NFL game means you'll likely have to pay more to watch football again next season
▼ + stars: | 2024-01-17 | by ( Jacob Zinkula | ) www.businessinsider.com time to read: +3 min

The apparent win for the streaming service comes after it reported nearly $3 billion in losses last year. "We couldn't be prouder of our partnership with Peacock and are thrilled with the results of the first-ever exclusively live-streamed NFL playoff game," said NFL Commissioner Roger Goodell . Even before Saturday's strong viewership numbers, the NFL had plans to have streaming-only playoff games beyond this season. Last year, the NFL inked a one-year deal with NBCUniversal to carry this playoff game exclusively on Peacock. Amazon Prime Video has the exclusive rights to Thursday Night Football through 2033, and Peacock has one exclusive regular season NFL game through 2028.

Persons: —, It's, Peacock, Max, Roger Goodell, They've, NBCUniversal, Hans Schroeder Organizations: Service, Business, Kansas City Chiefs, Miami Dolphins, Comcast, Peacock, NBC, Netflix, Disney, NFL, Street Journal, NFL Media, Amazon Locations: Kansas City, Miami, Peacocks's

☆ Was the NFL's first streaming playoff game a success? We still don't know.
▼ + stars: | 2024-01-16 | by ( Peter Kafka | ) www.businessinsider.com time to read: +3 min

Read previewMost people who wanted to watch the Dolphins-Chiefs playoff game this past weekend had to do so by paying for Peacock, NBCUniversal's streaming service. On Sunday, NBC said the streaming game was a success: Depending on how they measured it, the network said the game averaged an audience of 23 million to 26 million viewers. But we won't really know if the game was a success for NBC until it announces the most important metric: How many people paid for Peacock so they could watch the game? Before Saturday's game, NBCUniversal's parent company, Comcast, had said Peacock had 30 million paid subscribers. But that number will almost certainly determine whether NBC or any other service pays up for a streaming-only playoff game next year.

Persons: —, Peacock, Taylor Swift, Travis Kelce —, NBC hasn't Organizations: Service, Dolphins, Chiefs, NFL, Business, NBC, Travis Kelce — NBC, Comcast Locations: Miami, Kansas City, Paris

☆ Chiefs-Dolphins playoff game on Peacock is a big test for streaming: Will people actually pay?
▼ + stars: | 2024-01-12 | by ( Peter Kafka | ) www.businessinsider.com time to read: +4 min

You won't see this weekend's Kansas City Chiefs-Miami Dolphins NFL playoff game on broadcast TV. It's a big change — and a test for Comcast: How many people will actually subscribe to a streamer to watch the NFL? AdvertisementThat's because last year, NBCUniversal paid the NFL $110 million for the rights to a streaming-only playoff game. (One exception: In 2015, cable channel ESPN aired a single playoff game.) At a press call with reporters earlier this week, NFL distribution executive Hans Schroeder wouldn't commit to whether the league would do more streaming-only playoff games next year: "This is a deal for this year, but it's an NFL playoff game.

Persons: — Peacock, It's, —, Taylor Swift, NBCUniversal, hasn't, Peacock, Hans Schroeder wouldn't Organizations: Kansas City Chiefs, Miami Dolphins NFL, Comcast, Service, Miami Dolphins, NFL, Business, ESPN, Kansas City, NBC Locations: America, Kansas, Miami

☆ Why Netflix, Disney, and other Hollywood companies are flocking to CES this year
▼ + stars: | 2024-01-08 | by ( Lucia Moses | ) www.businessinsider.com time to read: +5 min

Advertising and marketing pros made up 7% of CES' attendees in 2023, per CES. Look for topics like the creator economy and the rise of artificial intelligence to dominate the conversation for advertisers, Kassan added. And Roku, which is closing in on its search for a new ad sales head, is sending a large contingent. The cost advertisers pay for streaming ads is expected to decline as platforms release more inventory, particularly with Amazon unleashing ads on Prime Video. Advertisers also have more options with the fast-growing FASTs (free, ad-supported streaming TV channels), which primarily offer older TV shows and movies.

Persons: David Benioff, Weiss, Alexander Woo, Amy Reinhard, execs, It's, who'll, Patrick Pannett, Michael Kassan, Evan Spiegel, Kassan, — that's, Rita Ferro, NBCUniversal's Mark Marshall, NBCU's Peacock, NBCUniversal, Peacock, NBCU, Tanner Elton, Amy McDevitt, Ludacris, Jon Steinlauf, GroupM Organizations: Netflix, CES, Business, Consumer Technology Association, Madison Avenue, Walmart, Disney, Nexstar Media Group, Nvidia, Paramount, CTA, Tech, NBC, Bravo, Amazon Ads, Warner Bros, Magna, CTV, Hulu, Intelligence, Prime Video Locations: Las Vegas, Peacock

☆ Big M&A and Bob Iger's future: 13 media executives make their anonymous 2024 predictions
▼ + stars: | 2023-12-20 | by ( Alex Sherman | ) www.cnbc.com time to read: +14 min

Executive 2: Bob Iger will, again, extend his contract as Disney CEO Earlier this year, Disney CEO Bob Iger renewed his contract through 2026. This executive predicted "fool me five times, shame on me." This executive predicted Peltz and Rasulo will win their campaign and both join the board. This person predicted Disney would purchase privately held Candle Media to acquire Moonbug Entertainment, the owner of CoComelon. This executive predicted Yaccarino would either lose patience or find her job increasingly pointless and leave the company in 2024.

Persons: Andrew Ross Sorkin, Walt Disney Company Bob Iger, Michael M, David Zaslav, Slaven Vlasic, NBCUniversal, Brian Roberts, Roberts, Donna Langley, Bob Iger, Iger, Nelson Peltz, Jay Rasulo, Marco Bello, Peltz, Rasulo, Disney's, Dana Walden, Dana Walden Jason Laveris, Disney Entertainment Dana Walden, Walden, Bob Chapek, Andrew Wilson, Wilson, Chris Licht wouldn't, McCarthy, Andrew Wilson Michael Newberg, Kevin Mayer, Mayer, Bryan van der Beek, Tom Staggs, Staggs, Jayson Tatum, Kyle Terada, NBCUniversal's Peacock, Alec Martinez, Gray, Discovery's Max, Jeff Zucker, Lady Michelle Obama's, Michelle Obamas, Cheriss, Gerry Cardinale, Jeff Shell, RedBird, Shari Redstone's, David Ellison, Byron Trott, Zucker, Mark Thompson, Linda Yaccarino, X Linda Yaccarino, Vox, Jerod Harris, Yaccarino, CNBC's Julia Boorstin, Boorstin, Elon Musk's, Jason LaVeris, Barbie, Mario, Oppenheimer, LightShed's Greenfield Organizations: Walt Disney Company, New York Times, Santiago, Getty, Jazz, Lincoln Center, Warner Bros ., Comcast, Warner Bros, Discovery, Disney, Trian Fund Management, Future Investment Initiative, Summit, Bloomberg, Filmmagic, Disney Entertainment, Electronic Arts, CNBC, Candle Media, Iger, Media, Moonbug Entertainment, Apple Boston Celtics, Golden State Warriors, USA, National Basketball Association, NBA, Apple, The College, ESPN, College, NHL, MLB, Vegas Golden Knights, Florida Panthers, Mobile, National Hockey League, Diamond Sports Group, Scripps, Gray Television, Las Vegas Golden Knights, Arizona Coyotes, Phoenix Suns, Street Journal, Netflix, Hulu, Max, Paramount, RedBird, Paramount Global, CNN Worldwide, CNN, NurPhoto, BDT, The Ritz, Carlton, FilmMagic, Mario Bros Locations: New York City, Disney, Miami , Florida, Las Vegas , Nevada, Laguna Niguel, Dana Point , California

☆ X CEO Linda Yaccarino is reportedly getting texts from ad execs advising her to resign over Elon Musk's backing of antisemitic post
▼ + stars: | 2023-11-20 | by ( Grace Kay | ) www.businessinsider.com time to read: +4 min

Ad execs are reportedly reaching out to X CEO Linda Yaccarino and advising her to resign. X and Elon Musk have faced backlash after the billionaire endorsed an antisemitic post on X. One executive told Axios she needs to "save" her reputation. AdvertisementAdvertising executives have been reaching out to X CEO Linda Yaccarino and advising her to leave the social media company, according to reports from multiple outlets. Paskalis told Axios he texted Yaccarino on Sunday and told her she should resign from her role at X.

Persons: Linda Yaccarino, Elon Musk, Axios, —, Musk, Yaccarino, Lou Paskalis, Paskalis, I'm Organizations: Service, Media Matters, Nazi, Apple, Disney, Bank of America, AJL, Forbes, Elon

IBM has stopped advertising on social media platform X after a report said its ads were appearing alongside material praising Adolf Hitler and Nazis — a fresh setback as the site formerly known as Twitter tries to win back big brands and their ad dollars. The U.S. tech company made the decision after a report Thursday by the liberal advocacy group Media Matters said ads from IBM, Apple, Oracle, NBCUniversal's Bravo network and Comcast were placed next to antisemitic material on X. “IBM has zero tolerance for hate speech and discrimination and we have immediately suspended all advertising on X while we investigate this entirely unacceptable situation," the company said in a terse statement. “When it comes to this platform — X has also been extremely clear about our efforts to combat antisemitism and discrimination. The accounts that Media Matters found posting antisemitic material will no longer be monetizable and that the specific posts will be labeled “sensitive media," according to a statement from X on Friday.

Persons: Adolf Hitler, —, Elon Musk, ” Musk, Musk, Linda Yaccarino, Yaccarino, Benjamin Netanyahu Organizations: IBM, Twitter, Media, Apple, Oracle, NBCUniversal's Bravo, Comcast, Billionaire, Hamas, Defamation League Locations: U.S, Israel, Israeli

☆ Here's what streaming bundles could look like, according to Liberty Media's John Malone
▼ + stars: | 2023-11-09 | by ( Drew Richardson | ) www.cnbc.com time to read: +3 min

"It could certainly happen if one was focused on one type of demographic and the other, another type of demographic," Liberty Media Chairman John Malone told CNBC's David Faber in an interview that aired Thursday. "Broadcast continues to survive, but is under real pressure as Big Tech competes for sports," Malone told CNBC. Disney already offers a three-way bundle plan of Hulu, Disney+ and ESPN+, which Disney owns. "The streaming version with ads will be part of the cable bundle," Malone, a former Charter board member, told CNBC. I would much rather see the cable companies be distributors of streaming in bundles and packages, because the two are kind of tied to the hip."

Persons: John Malone, CNBC's David Faber, Max, Malone, NBCUniversal's Peacock, Bob Iger, Iger, CNBC's Julia Boorstin, Disney didn't Organizations: Netflix, Hulu, Liberty Media, Warner Bros, Max, YouTube, Amazon, NFL Football, NFL Sunday, Big Tech, CNBC, Disney, ESPN, Communications, Charter Locations: Hulu

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