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☆ An ex-finance trader launched a mobile coffee business and grew its sales by over 550% — she shares the 3 strategies that made her truck a household name in Phoenix
▼ + stars: | 2024-02-05 | by ( Bella Sayegh | ) www.businessinsider.com time to read: +8 min

Devon McConville is a former day trader who owns First Place Coffee, a Phoenix-based coffee truck. Now, McConville runs a beloved fixture of the Phoenix drink scene: First Place Coffee, a coffee vendor on wheels. First Place Coffee serves specialty coffee and espresso drinks from a 1970 Chevy P10 truck that regulars know as "Matilda." "I really had this vision to really create a community around a mobile coffee business," McConville said. "It seems really small, to own and operate a mobile coffee business, but I think it really has a large effect that radiates out from it," McConville said.

Persons: Devon McConville, McConville, —, Matilda, Alexandra Cocca McConville, Terrence Murtagh, Murtagh, Elizabeth Chung, Chung, Instagram, Bella Sayegh, Austin Hogland, they've, Kaytee Hogland, We're, she's Organizations: Service, Coffee, BI Locations: Devon, Phoenix, Austin

☆ The sun’s activity is peaking sooner than expected
▼ + stars: | 2023-07-14 | by ( Ashley Strickland | ) edition.cnn.com time to read: +11 min

Every 11 years or so, the sun experiences periods of low and high solar activity, which is associated with the amount of sunspots on its surface. Over the course of a solar cycle, the sun will transition from a calm to an intense and active period. During the peak of activity, called solar maximum, the sun’s magnetic poles flip. A solar activity spikeThe current solar cycle, known as Solar Cycle 25, has been full of activity, more so than expected. The solar storms generated by the sun can affect electric power grids, GPS and aviation, and satellites in low-Earth orbit.

Persons: ”, Mark Miesch, “, Alex Young, ” Miesch, Scott McIntosh, Robert Leamon, Leamon, Miesch, Young, auroras, Bill Murtagh, ” Murtagh, NASA’s Parker, “ We’ve Organizations: CNN, National Oceanic, Prediction, NASA's Solar Dynamics, NASA, SpaceX, Heliophysics, Goddard Space Flight, GPS, National Center for Atmospheric Research, Goddard Planetary Heliophysics, University of Maryland, College Park, American University, Dynamics, Geological Survey, Probe Locations: Boulder , Colorado, Greenbelt , Maryland, Baltimore County, New Mexico , Missouri, North Carolina, California, United States, England, United Kingdom, Alaska, Canada, Iceland, Norway, Scandinavia, Michigan, Upper Midwest, Pacific, Quebec

☆ After days of anticipation, many folks won't get to see the northern lights. Here's why.
▼ + stars: | 2023-07-13 | by ( Chris Panella | Morgan Mcfall-Johnsen | ) www.businessinsider.com time to read: +4 min

This week's forecast for seeing the northern lights across the US was hopeful, but it's now unlikely. Predictions for a stunning display of the northern lights across the continental US this week were promising, but forecasters say it's unlikely now. Usually the northern lights are only visible north of the continental US, in snowy Arctic regions. Scientists rely on observations of space and solar activity in order to forecast the northern lights, but things can change quickly. Even in the days and hours leading to a possible appearance of the northern lights, it's still difficult to predict them.

Persons: it's, Bill Murtagh, Murtagh Organizations: Service, National Oceanic, Prediction, USA, Experts, NASA Solar Dynamics Locations: Maryland, Annapolis , Maryland, Arizona

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