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The great debate over banning TikTok
  + stars: | 2023-08-10 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailThe great debate over banning TikTokCNBC Senior Media & Tech Correspondent Julia Boorstin asks experts to weigh in on the great TikTok debate. FCC Commissioner Brendan Carr expresses his national security concerns associated with TikTok while Georgia Tech Professor Milton Mueller defends the opposite perspective. The Professor published an academic study that analyzed the impact of Tiktok on National Security and told CNBC that their study found "no evidence" the app poses a national security threat.
Persons: Julia Boorstin, Brendan Carr, Milton Mueller Organizations: CNBC, Media, Tech, Georgia Tech, National Security Locations: TikTok
The US is threatening TikTok's Chinese owners with a US ban if they don't sell their stakes, according to the WSJ. TikTok has responded saying the forced sale won't address the perceived national security risk. Still, TikTok's leadership is considering splitting from ByteDance to work around the national security concerns, Bloomberg reported. In December, the Senate voted to ban TikTok on government devices, and several states have since introduced full or partial bans of the app. Universities have also made moves to ban TikTok.
"A big Chinese balloon in the sky and millions of Chinese TikTok balloons on our phones. But US tech companies that rely on data collection for advertising sales or other business practices have fought to curb such regulations. Still, efforts by members of Congress to pass federal legislation around data privacy, such as the American Data Privacy and Protection Act, have faced an uphill battle. Apple's 2021 user privacy changes stunted ad revenue at Facebook and Snapchat-maker Snap, for example. But blocking companies from gathering private information from users could also be a more effective path to protecting Americans while maintaining an avenue for Chinese companies to participate in the global economy.
TikTok overrode its algorithm to boost views on the World Cup and Taylor Swift, a company exec said. TikTok's Jeff Louisma compared the practice to how Netflix promotes certain movies on its homepage. Putting guardrails on TikTok's algorithm is a focus for US officials that fear influence campaigns. TikTok has manipulated its own algorithm to promote certain tentpole moments such as the World Cup or when Taylor Swift first joined the platform, a company cybersecurity exec said on Saturday, speaking at the South by Southwest conference in Austin, Texas. TikTok staff also have other mechanisms that can influence the type of content that's surfaced to users on its app.
TikTok overrode its algorithm to boost views on the World Cup and Taylor Swift, a company exec said. TikTok's Jeff Louisma compared the practice to how Netflix promotes certain movies on its homepage. Putting guardrails on TikTok's algorithm is a focus for US officials that fear influence campaigns. TikTok has manipulated its own algorithm to promote certain tentpole moments such as the World Cup or when Taylor Swift first joined the platform, a company cybersecurity exec said on Saturday, speaking at the South by Southwest conference in Austin, Texas. TikTok staff also have other mechanisms that can influence the type of content that's surfaced to users on its app.
"A big Chinese balloon in the sky and millions of Chinese TikTok balloons on our phones. TikTok has hurt its own cause when it comes to its reputation around data privacy. For example, the company misrepresented how US user data was managed and then its parent company monitored the locations of reporters who exposed its practices. Still, efforts by members of Congress to pass federal legislation around data privacy, such as the American Data Privacy and Protection Act, have faced an uphill battle. Apple's 2021 user privacy changes stunted ad revenue at Facebook and Snapchat-maker Snap, for example.
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