"New media is having a moment here in New York City," Valentino told BI. Related stories"We have a development team pumping out pilots, new concepts, working new concepts," Fallen Media CEO Sol Betesh told BI. Fallen Media's production team optimizes audio and video on a noisy New York City block. Sydney Bradley/Business InsiderNew York City is a main characterFallen Media is a true New York City operation. Villalpando was recently on an episode of Fallen Media's "Bite Me," and Novi was on a recent segment of "Subway Oracle."

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Persons: —, Michael Valentino, Tiffany Baira, Baira, Valentino, Sol Betesh, Sydney, Davis, Jason Derulo, Michael Bublé, Brian Baumgartner, Taco Bell, they're, Betesh, We'll, Maia Novi, Fabrizio Villalpando, Villalpando, Davis Burleson Organizations: Service, Business, YouTube, Media, MTV, Sydney Bradley, New, Washington, Fallen Media Locations: New York, New York City, influencer, TikTok, Instagram, Novi