The logo of generative AI chatbot ChatGPT, which is owned by Microsoft-backed company OpenAI. Generative AI, which enables AI algorithms to generate humanlike, realistic text and images in response to textual prompts, is trained on vast quantities of data. Job postings on LinkedIn that mention either AI or generative AI more than doubled globally between July 2021 and July 2023, according to the jobs and networking platform. Mesh AI, a digital transformation-focused consulting firm, says that human feedback can help AI models learn mistakes they make through trial and error. WATCH: Adobe CEO on new AI models, monetizing Firefly and new growth

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Persons: Morgan Stanley, Phelim Bradley, Bradley, ethicists, —, Hume, Alan Cowen, Hume's, there's, Michael Chalmers Organizations: Microsoft, Future Publishing, Meta, Google, University of Oxford and University College London, CNBC, Oxford Science Enterprises