LOS ANGELES — At a time when wellness is at the forefront of many people’s minds, crystal, rock crystal and gemstone jewelry has been experiencing a renaissance.
During anxious times, “we look to what has great symbolizing and healing powers,” said Rebecca Selva, chief creative officer at Fred Leighton and Kwiat, “what for centuries and since ancient times was thought to have certain qualities of healing, grounding and positivity.”And several jewelry designers and makers say they are seeing the results.
“We’re exploding at the seams” when it comes to sales, said Jacquie Aiche, the Los Angeles-based fine jewelry designer.
Although Ms. Aiche has been incorporating crystals into her jewelry since the introduction of her namesake brand in 2003, she said sales of her crystal pieces more than doubled in the first half of 2020, “then plateaued at the spike and is still holding.” (The company is privately owned; Ms. Aiche won’t reveal revenues, but her crystal pieces range from $2,000 to $25,000.)
”, Rebecca Selva, Fred Leighton, Jacquie Aiche, Aiche, “
Kwiat, Los Angeles