But how are investors picking their bets?
'STARTING TO BOOM'More than half of British adults have had two vaccine doses, double the percentage seen in many euro zone countries.
Investors are also watching Citi's economic surprise index that measures the degree to which data is beating forecasts.
The government has reduced the list of "green" countries tourists can visit, hitting shares in airlines EasyJet (EZJ.L) and British Airways operator IAG (ICAG.L).
Based on the strength of recent interest, Keeble predicts that leisure travel will return to pre-pandemic levels by mid-2022.
Toby Melville, Kasper Elmgreen, Jefferies, Travis Perkins, " Jefferies, Phil Milburn, Milburn, Liontrust, Nomura, John Keeble, Keeble
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