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Here's what will likely be topics of discussion during Upfronts week, whether it's on stage, in the audience or in private. That dependsMedia companies just finished reporting quarterly earnings, which showed traditional TV is still lagging behind streaming and digital when it comes to ad revenue. Streaming advertising was up 22% across media companies, and now makes up 18% of total advertising. Tech companies including Snap , Roku , Google and Microsoft each saw digital advertising revenue make a comeback this past quarter. Streaming advertising revenue jumped 70%, but the overall number is much lower — just $175 million.

Persons: Kevin Mazur, David Zaslav, Tim Nollen, Mike Kemp, Bob Iger, YouTube's, Tom Hiddleston, Loki, Peacock, Hugh Johnston, Hulu —, NBCUniversal, LeBron James, Jevone Moore Organizations: Getty, Getty Images Media, Hollywood, Warner Bros, Discovery, Media, Upfronts, Macquarie, Tech, Google, Microsoft, Netflix, Disney, Amazon Prime, Amazon, National Football, YouTube, Nielsen, Comcast, Radio City Music Hall, ESPN, Madison, Warner Bros . Discovery, Max, Fox, Sports, NBA, Los Angeles Lakers, Los Angeles Clippers, Crypto.com Arena Locations: Waterloo, London, United Kingdom, U.S, New York City, Hulu, Los Angeles

Signage stands outside the Sinclair Broadcast Group Inc. headquarters in Cockeysville, Maryland, U.S., on Friday, Aug. 10, 2018. Sinclair , one of the largest owners of broadcast stations in the U.S., is looking to sell more than 30% of its footprint, according to people familiar with the matter. Sinclair owns or operates 185 TV stations in 86 markets. Broadcast TV station groups have suffered in the past five years as millions of Americans have canceled traditional pay TV. Most stations make money from so-called retransmission fees, paid on a per-subscriber rate by traditional TV distributors, such as Comcast, DirecTV, and Charter, for the right to carry the stations.

Persons: Sinclair, Moelis, Chris Ripley, we've, Ripley, Spokespeople Organizations: Sinclair, Group Inc, Fox, NBC, ABC, CBS, Tennis, Bloomberg, Comcast, DirecTV Locations: Cockeysville , Maryland, U.S, Minneapolis, Portland, Pittsburgh, Austin , Texas, Fresno, Calif

Disney and Warner Bros. Discovery are planning to offer their streaming services — Disney+, Hulu and Max — in a bundle mirroring the traditional cable TV package, the companies said Wednesday. Disney will essentially act as the distributor in this case, collecting subscription fees from subscribers and paying out Warner Bros. Warner Bros. Disney has been offering its streaming services — Disney+, Hulu and ESPN+ — as a bundle for sometime.

Persons: Max —, Lachlan Murdoch Organizations: Disney, Warner Bros, Hulu, ABC, Fox, TNT, TBS, CNN, Discovery Channel, Food Network, Disney Channel, Warner Bros ., ESPN, Fox Corp, Warner Bros . Discovery Locations: Max

The firm plans to push for multiple seats on the board this time, including one for Peltz, the people said. Peltz's activist firm, Trian Fund Management, has increased its stake in Disney to about 30 million shares, valued at roughly $2.5 billion, according to people familiar with the matter. A proxy battle between Nelson Peltz and Disney is brewing for the second time this year. It's been nearly a year since Bob Iger returned as Disney's CEO. Iger returned to Disney following a fallout with Bob Chapek, has handpicked successor.

Persons: Nelson Peltz, Peltz, It's, Bob Iger, Iger, CNBC's David Faber, Trian, Disney's, Bob Chapek Organizations: Alpha, Disney, Trian Fund Management, ESPN, Fox Locations: New York, Disney, Peltz

In this article SBGINXSTGTNSSP Follow your favorite stocks CREATE FREE ACCOUNTChristian Petersen | Getty Images Sport | Getty ImagesTensions are building among broadcast station owners and pay TV providers as the local rights to air NBA, NHL and MLB games go up for grabs. Pay-TV providers are also exploring alternatives to keep local games in the bundle. The NBA's Phoenix Suns and Utah Jazz recently reached deals to be be aired on local broadcast networks run by Gray and Sinclair, respectively. "The reality is that the issue people keep talking about is the rights fees. But the rights fees aren't necessarily the question," said Berke.

Persons: Christian Petersen, Sinclair, Diamond, Bill Morrow, RSNs, George Kubas, Lee Berke, There's, Gray, Brian Lawlor, Lawlor, Jeff Speer, —, Ion, Berke, David Peralta, Kole Calhoun, Starling Marte Organizations: Getty, NBA, NHL, MLB, Scripps Co, Gray Television, Nexstar Media Group, Diamond Sports Group, Warner Bros, Broadcasters, Comcast, Charter, DirecTV, Gray, Nexstar, Communications, Ohio, Bally Sports, Cincinnati Reds, Cleveland Guardians, Progressive, Diamond Sports, Diamond, Phoenix Suns, Utah Jazz, Clipper, Las Vegas Golden Knights, NHL Stanley, Scripps, Scripps Sports, Knights, Warnes Bros, Vegas Golden Knights, Florida Panthers, Mobile, — ABC, NBC, CBS, Fox, CW Network, Nexstar's CW Network, ACC, Nascar, Suns, Arizona Diamondbacks, Oakland Athletics, Chase Field, The Diamondbacks Locations: Cleveland, Los Angeles, Las Vegas, Las Vegas , Nevada, Phoenix , Arizona

Fox Corp. , Disney , Warner Bros. Media executives' messaging to advertisers could center around value this year, particularly as companies continue to offer more content on their streaming services. Cost cuttingWhile media executives will try to convince advertisers to maximize their spending, they'll be pushing that narrative while making fewer shows. The logo of the streaming service Paramount+ on a logo wall at the Paramount+ launch event. Jörg Carstensen | Picture Alliance | Getty ImagesParamount, in particular, has seen a big reliance on franchises, especially for its Paramount+ streaming service.

Jeff Shell left his role as NBCUniversal CEO on Sunday after he admitted an "inappropriate relationship" with a woman in the comany, corporate parent Comcast announced. The complaint was filed by the woman with whom Shell said he had an "inappropriate relationship," according to people familiar with the matter. Roberts will also get more involved with the NBCUniversal business alongside Cavanagh, the person said. He oversaw the company's theme parks, its Peacock streaming service, sports production operations, television stations group, and entertainment and news television networks like NBC News. Before taking the helm as CEO, Shell was chairman of NBCUniversal Film and Entertainment.

Nancy Dubuc notified Vice Media staffers on Friday that she's stepping down from her post as CEO after five years at the company. Dubuc joined Vice in 2018 after leaving her post as CEO of A+E Networks, where she had worked for 20 years. "We thank Nancy for her many contributions and will soon announce new leadership to guide VICE forward into its next stage of growth and transformation." Dubuc's departure comes as Vice, like its digital media peers, facing ongoing challenges with shrinking audience numbers and advertising. Still, Vice ended 2022 with a slight gain in revenue, although the business deteriorated among the macroeconomic headwinds, CNBC previously reported.

Sinclair acquired the portfolio of regional sports networks from Disney in 2019 for $10.6 billion, including roughly $8 billion in debt. Diamond Sports' portfolio includes Bally Sports Detroit, Bally Sports Florida and Bally Sports Southwest. Its networks are home to more than half of MLB, NHL and NBA teams in the U.S., Diamond says. As consumers flee traditional pay-TV bundles, cable networks, particularly the regional sports networks, have felt the brunt of it. Concerns that Diamond could forgo paying the rights payments while under bankruptcy protection have been discussed at the leagues, the people said.

Fanatics is in discussions to acquire the BetParx sportsbook, as the sports merchandising company looks to take a bigger position in sports betting, according to people familiar with the matter. Representatives for Fanatics and BetParx declined to comment. Fanatics has been seeking a deal in the sports betting space for some time. The company is opening Fanatics Sportsbook at FedExField, the stadium of the NFL's Washington Commanders. Last year, Fanatics' billionaire executive chairman Michael Rubin sold his 10% stake in Harris Blitzer Sports Entertainment, the owner of the Philadelphia 76ers and New Jersey Devils, allowing Fanatics to enter the gambling space.

Vice Media is restarting its sale process after earlier interested bidders balked at the initial price tag, according to people familiar with the situation. The digital media company, which was valued at $5.7 billion in 2017, is now likely to fetch a price of below $1 billion, the people said. Initially, Vice was looking for a valuation between $1 billion and $1.5 billion, one of the people added. A Vice Media spokesperson declined to comment. Meanwhile, Buzzfeed , the only digital media company to IPO, has seen its stock fall roughly 90% since going public in 2021.

In this article DIS Follow your favorite stocks CREATE FREE ACCOUNTBob Iger, CEO, The Walt Disney Company Scott Mlyn | CNBCDisney reappointed Bob Iger as its chief executive recently, abruptly replacing his hand-picked successor Bob Chapek, and giving Iger an early goal — find a new replacement during the next two years. Iger's attention has quickly turned to the other part of his mandate from the board — the immediate challenges facing Disney's business, such as the company's reorganization, cost structure and the future growth of its streaming business. He is the chairman of Disney's studio content and spearheaded the integration of Iger's acquisitions into Disney's overall content pipeline. D'Amaro is head of Disney's parks, experiences and products, the same position Chapek held before becoming CEO. Rebecca Campbell, who's currently in charge of Disney's international content and operations, is another candidate that Iger may favor, people familiar with the matter said.

AMC Networks told its employees Tuesday that it is planning significant layoffs, according to a memo obtained by CNBC and people familiar with the matter. In recent years, AMC Networks has been seen as an acquisition target for larger media companies. We have directed the executive leadership of AMC Networks to undergo significant cutbacks in operations. These will include a large-scale layoff as well as cuts to every operating area of AMC Networks. We are confident that AMC Networks will come through this even stronger.

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